The collaboration for The Real Housewives of Salt Lake City combines ice cream, fandom, and exclusive experiences to redefine how entertainment brands engage audiences.

ADWEEK

23.11.2024

Ticker: CNN Orders Season 2 of Have I Got News For You

The satirical news show has been a good partner for CNN’s re-airing of Real Time with Bill Maher.

ADWEEK

23.11.2024

How News Outlets Are Preparing for Karoline Leavitt's White House Press Briefings

Four news outlets shared how they will approach press briefings under the new administration.

ADWEEK

23.11.2024

Marketing Morsels: Hidden Valley Ranch, La-Z-Boy & More

A holiday collection of news, notes, and campaigns

ADWEEK

23.11.2024

Here's the Roundup for the Week Ending November 22

This week: Tegna, AI and two Gray stations in Alaska shut it down.

ADWEEK

23.11.2024

Ally Financial Revives 'Banksgiving' With A TikTok Twist

CMO Andrea Brimmer wants to recapture spirit of original 2018 launch.

ADWEEK

22.11.2024

Revolving Door Round-Up: Sean Duffy Is Latest Fox Anchor to Leave for the White House

Plus, Laura Ingle is the new face of NewsNation’s weekends and James Rosen is staying put at Newsmax.

ADWEEK

22.11.2024

EXCLUSIVE: Geico CMO Damon Burrell To Step Down After Nearly 3 Years

Geico CMO Damon Burrell is stepping down after nearly three years as the insurance giant’s top marketer.

ADWEEK

22.11.2024

The Creative Cases For and Against Jaguar's Bold, Divisive Rebrand

Creatives weigh in on the car-free car ad that's set the internet ablaze.

ADWEEK

22.11.2024

Bluesky Is Having a Moment, But Most Brands Aren't Ready to Jump In Yet

Brands like Duolingo, Hulu, and Netflix are organically posting on Bluesky

ADWEEK

22.11.2024

Legendary Anchor Chuck Scarborough to Retire from WNBC After More Than 50 years

Scarborough has reported for the National Broadcasting Company since 1974.

ADWEEK

22.11.2024

Independence Pet Holdings Names First Chief Customer and Marketing Officer

Independence Pet Holdings, which manages 15 brands in North America across pet insurance, pet education, and lost pet recovery services, brought Jared Vestal on board to be its first ever chief customer and marketing officer.

ADWEEK

22.11.2024

Inside Gap’s Blueprint for Reaching Gen Z With Creators and Nostalgia

CMO Fabiola Torres explains how creator collaborations and AI-driven personalization are part of Gap’s marketing.

ADWEEK

22.11.2024

Out of Home Advertising Had Another Record-Breaking Quarter

Digital formats helped the medium attract more than $2 billion in ad spend during Q3

ADWEEK

22.11.2024

Overnight Cable News Ratings for Nov. 15-18: CNN and MSNBC's Lost Weekend

CNN’s Saturday night double bill of Real Time with Bill Maher and Have I Got News For You was a bright spot.

ADWEEK

22.11.2024

5 Gravity-Defying Wicked Marketing Collabs

Brands including Starbucks and Béis are co-opting the green and pink color palette

ADWEEK

21.11.2024

Overnight Cable News Ratings for Nov. 12-14: CNN and MSNBC's Post-Election Struggles Continue

MSNBC did see solid results for two shows, Deadline: White House and The Last Word.

ADWEEK

21.11.2024

The Biggest Questions After The Trade Desk's OS Announcement

The Trade Desk's move into smart TV operating systems raises questions for industry experts

ADWEEK

21.11.2024

Amazon Web Services Taps Former SAP, Microsoft Exec Julia White as CMO

Amazon Web Services named former SAP chief marketing and solutions officer Julia White as its new CMO.

ADWEEK

21.11.2024

Longtime Twitter Exec Matthew Derella to Lead LinkedIn Marketing Solutions

Penry Price is stepping down from his longtime role as vice president of LinkedIn Marketing Solutions, with longtime Twitter veteran Matthew Derella joining the professional network to succeed Price.

ADWEEK

21.11.2024

Here's What You Need to Know About Karoline Leavitt, Donald Trump’s New Press Secretary

Leavitt’s career path includes a Congressional run and a stint at as communications director for Elise Stefanik.

ADWEEK

21.11.2024

YMCA Taps The Martin Agency as Agency of Record

The agency will help the organization celebrate its 175th anniversary in the U.S.

ADWEEK

21.11.2024

New Sweetgreen Product Indicates Larger Problem in Marketing

The Kale Camo Hoodie incident should serve as a wake-up call to rethink how we value, protect, and compensate for creative concepts.

ADWEEK

21.11.2024

Symone Woolridge to Anchor for KMSP in Minneapolis

She starts in December.

ADWEEK

21.11.2024

Norwegian Footballer Erling Haaland Goes Beyond the Ordinary in Beats by Dre ad

Created by Uncommon Creative Studio, the work shows the athlete taking to Norwegian woods to lock in on his extreme training rituals

ADWEEK

21.11.2024

State Farm and Disney Team Up With Caitlin Clark for New Ad

The WNBA Rookie of the Year returns for college basketball ad after scoring big for sponsors and broadcasters in 2024

ADWEEK

20.11.2024

AI-Powered Holiday Ad Earns Coca-Cola a Lump of Coal

Coca-Cola became the latest major brand on the receiving end of backlash for its use of AI, catching heat for its remake of classic 1995 spot “Holidays Are Coming.”

ADWEEK

20.11.2024

Week of Nov. 11 Morning News Ratings: Today Repeats at No. 1 for 3 Weeks and Counting

GMA remained within striking distance of Today, separated by only 28,000 total viewers.

ADWEEK

20.11.2024

Why Pepsi Hijacked McDonald's and Wendy's Soda Cups

Amid the cola wars, this is ‘more than just a stunt’ for Pepsi.

ADWEEK

20.11.2024

The Metaverse's Rise and Fall in 5 Charts

New data reveals the ups and downs of the metaverse.

ADWEEK

20.11.2024

Google Updates SEO Abuse Policy, Upends Publisher Affiliates

Publishers using third-party vendors to power their product recommendations will see their search visibility plummet.

ADWEEK

20.11.2024

Week of Nov. 11 Evening News Ratings: Viewers Tune out Following Election Night

All three newcasts saw ho-hum results from viewers.

ADWEEK

20.11.2024

New Details and Controversy Accompany Morning Joe's Meeting With Donald Trump

Joe Scarborough and Mika Brzezinski defended their meeting from critics.

ADWEEK

20.11.2024

Shamrock Capital Invests in Experiential Agency DE-YAN

Shamrock Capital revealed an investment in global experiential consultancy DE-YAN.

ADWEEK

20.11.2024

DEI Has Been Politicized. But Politics Was Never the Point

The perception that DEI is for 'the few' is off, as the term encompasses pretty much everyone in some way.

ADWEEK

20.11.2024

Gray Announces Retirement of Three Local GMs

The gms lead WAGM in Presque Isle, Maine, WYMT in Hazard, Kentucky and WIBW in Topeka, Kansas.

ADWEEK

19.11.2024

Julie, the Plan B Challenger, Launches a Cold Sore Treatment

After disrupting the emergency contraception category, Julie enters a new category with a cold sore treatment that aims to eradicate shame.

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ADWEEK - Career

Morning Joe Ends the Week With a Ratings Slide

Flashback: Jane Pauley and Deborah Norville Revisit Today's 1989 Succession Drama

What Paul–Tyson Stream Issues Mean for Netflix's NFL Games

Bravo and Van Leeuwen Scoop Up Fan Engagement With Real Housewives Ice Cream

Ticker: CNN Orders Season 2 of Have I Got News For You

How News Outlets Are Preparing for Karoline Leavitt's White House Press Briefings

Marketing Morsels: Hidden Valley Ranch, La-Z-Boy & More

Here's the Roundup for the Week Ending November 22

Ally Financial Revives 'Banksgiving' With A TikTok Twist

Revolving Door Round-Up: Sean Duffy Is Latest Fox Anchor to Leave for the White House

EXCLUSIVE: Geico CMO Damon Burrell To Step Down After Nearly 3 Years

The Creative Cases For and Against Jaguar's Bold, Divisive Rebrand

Bluesky Is Having a Moment, But Most Brands Aren't Ready to Jump In Yet

Legendary Anchor Chuck Scarborough to Retire from WNBC After More Than 50 years

Independence Pet Holdings Names First Chief Customer and Marketing Officer

Inside Gap’s Blueprint for Reaching Gen Z With Creators and Nostalgia

Out of Home Advertising Had Another Record-Breaking Quarter

Overnight Cable News Ratings for Nov. 15-18: CNN and MSNBC's Lost Weekend

5 Gravity-Defying Wicked Marketing Collabs

Overnight Cable News Ratings for Nov. 12-14: CNN and MSNBC's Post-Election Struggles Continue

The Biggest Questions After The Trade Desk's OS Announcement

Amazon Web Services Taps Former SAP, Microsoft Exec Julia White as CMO

Longtime Twitter Exec Matthew Derella to Lead LinkedIn Marketing Solutions

Here's What You Need to Know About Karoline Leavitt, Donald Trump’s New Press Secretary

YMCA Taps The Martin Agency as Agency of Record

New Sweetgreen Product Indicates Larger Problem in Marketing

Symone Woolridge to Anchor for KMSP in Minneapolis

Norwegian Footballer Erling Haaland Goes Beyond the Ordinary in Beats by Dre ad

State Farm and Disney Team Up With Caitlin Clark for New Ad

AI-Powered Holiday Ad Earns Coca-Cola a Lump of Coal

Week of Nov. 11 Morning News Ratings: Today Repeats at No. 1 for 3 Weeks and Counting

Why Pepsi Hijacked McDonald's and Wendy's Soda Cups

The Metaverse's Rise and Fall in 5 Charts

Google Updates SEO Abuse Policy, Upends Publisher Affiliates

Week of Nov. 11 Evening News Ratings: Viewers Tune out Following Election Night

New Details and Controversy Accompany Morning Joe's Meeting With Donald Trump

Shamrock Capital Invests in Experiential Agency DE-YAN

DEI Has Been Politicized. But Politics Was Never the Point

Gray Announces Retirement of Three Local GMs

Julie, the Plan B Challenger, Launches a Cold Sore Treatment

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