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Marketing is an essential tool for any business, and should be treated as such. It's important to stay up-to-date with marketing news, as well as understand case studies and best practices. There are a lot of moving parts to marketing, but if you focus on creating quality content and strategies, you'll be ahead of the game. Digital marketing is a huge part of marketing in today's landscape. From SEO to social media, there are so many ways to reach your target audience. And with the ever-changing algorithms, it can be tough to keep up. But by understanding the basics and staying abreast of digital marketing news, you can create a solid strategy that will continue to evolve as the landscape does. And finally, don't forget the power of word-of-mouth marketing. In today's world of social media and online reviews, word of mouth can make or break a business. So make sure you're always putting your best foot forward and providing stellar customer service. If you do that, you'll be well on your way to success!
Business planning has always been about finding the best way forward – but the rules of the game have changed. In today’s unpredictable world, supply chains face constant disruptions, customer expectations keep climbing, and market dynamics shift overnight. Yet many organizations still rely on static forecasts and outdated tools that simply can’t keep up. It’s […]
Magento Development for High-Performance DTC Brands isn’t just a strategy—it’s a mindset shift every modern CMO or founder needs to understand. At Growth Rocket, we’ve seen the data across industries, and this piece shares our CEO’s hard-won insights into what separates growth plateaus from breakout success.
In the summer of 2023, I returned from an amazing weekend with some friends I’ve known since I was a child. We all have little kids of our own now, and this was a chance to bring our families together and finally, after many years apart, see each other again. At the time, my daughter was the oldes
Facebook Ads in 2025: What Still Works (and What Doesn’t) isn’t just a strategy—it’s a mindset shift every modern CMO or founder needs to understand. At Growth Rocket, we’ve seen the data across industries, and this piece shares our CEO’s hard-won insights into what separates growth plateaus from breakout success.
For the last decade, the biggest line item in any startup’s R&D budget was predictable talent. But AI is pushing its way onto the P&L. How much should a startup spend on AI as a percentage of its research and development spend? 10%? 30%? 60? There are three factors to consider. First, the average salary for a software engineer in Silicon Valley. Second is the total cost of AI used by that engineer.