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Did you know that Apple ranks apps in search results differently when searching from an iPad vs. an iPhone? That’s because not all apps are available across both devices, and also because apps that work great on the iPad may …
It’s been a year since we rolled out our ASO tools, and so far, thousands of developers and marketers have leveraged them to improve their ASO on the App Store and Google Play and gain both visibility and downloads. What’s …
Apple has recently announced that starting this week, the App Store will expand to 20 new countries, including: Afghanistan Bosnia and Herzegovina Cameroon Cote d’Ivoire Democratic Republic of Congo Gabon Georgia Iraq Kosovo Libya Maldives Montenegro Morocco Myanmar Nauru Rwanda …
Have you ever looked at your app downloads and wondered how they compare to the market? If so, you’re certainly not alone. Being able to put your performance metrics in context can make all the difference when you’re investing time …
When it comes to discovery on the App Store and Google Play ASO has become a very effective (and free) way to get in front of more users and earn more downloads. ASO relies on finding the right keywords, which …
App Store Optimization can be extremely effective at increasing your downloads and revenue, but to do it right you need access to high quality data. Answering questions like “which keywords are competitors using?” or “how popular are those keywords?” can …