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Tax and Price updates for Apps, In-App Purchases, and Subscriptions - Latest News - Apple Developer
The App Store is designed to make it easy to sell your digital goods and services globally, with support for 44 currencies across 175 storefronts.From time to time, we may need to adjust prices or your proceeds due to changes in tax regulations or foreign exchange rates. These adjustments are made using publicly available exchange rate information from financial data providers to help make sure prices for Apps and In-App Purchases stay consistent across all storefronts.Tax and price updatesAs of May 16:Your proceeds from the sale of eligible apps and In‑App Purchases have been modified in Brazil to account for the Contribuições de Intervenção no Domínio Econômico (CIDE) tax introduction of 10% for developers based outside of Brazil.Beginning June 2:Pricing for apps and In-App Purchases will be updated for Brazil and Kazakhstan if you haven’t selected one of these storefronts as the base storefront for your app or In‑App Purchase.¹ The updates in Brazil also consider the 10% CIDE tax introduction. If you’ve selected Brazil or Kazakhstan as the base storefront for your app or In-App Purchase, prices won’t change. On other storefronts, prices will be updated to maintain equalization with your chosen base price.Prices won’t change in any region if your In‑App Purchase is an auto‑renewable subscription. Prices also won’t change on the storefronts where you manually manage prices instead of using the automated equalized prices.The Pricing and Availability section of Apps has been updated in App Store Connect to display these upcoming price changes. As always, you can change the prices of your apps, In‑App Purchases, and auto‑renewable subscriptions at any time.Additional upcoming changesBeginning August 4:All auto-renewable subscription price increases in Austria, Germany, and Poland will require customers to consent to the new price for their subscription to continue renewing. Price increases scheduled with a start date on or after August 4: All customers must consent to the new price. If a subscriber doesn’t agree to the new price or takes no action, Apple will continue to request consent approximately weekly through email, push notifications, and in-app messaging until their subscription expires at the end of their current billing cycle. Price increases scheduled with a start date before August 4: Current notice criteria will remain in effect, even if the renewal occurs after August 4 (for annual subscriptions, renewal could be as late as August 2026). See criteria, noting that consent may apply to customers depending on the size or velocity of your price increases. To help ensure a smooth transition, we recommend avoiding scheduling price increases with a start date between August 2 and August 4.Learn more about managing your pricesView or edit upcoming price changesEdit your app’s base country or regionPricing and availability start times by country or regionSet a price for an In-App PurchaseLearn more about your proceedsView payments and proceedsDownload financial reports¹ Excludes auto-renewable subscriptions.
Updated guidelines now available - Latest News - Apple Developer
The App Review Guidelines have been updated for compliance with a United States court decision regarding buttons, external links, and other calls to action in apps. These changes affect apps distributed on the United States storefront of the App Store, and are reflected in updates to Guidelines 3.1.1, 3.1.1(a), 3.1.3, and 3.1.3(a).View the App Review GuidelinesTranslations of the guidelines will be available on Apple Developer website within one month.
WWDC25: June 9-13, 2025 - Latest News - Apple Developer
Join the worldwide developer community online for a week of technology and creativity. Be there for the reveal of the latest Apple tools, frameworks, and features. Learn to elevate your apps and games through video sessions hosted by Apple engineers and designers. Engage with Apple experts in labs and connect with the worldwide developer community. All online and at no cost. Learn more about WWDC25
Get ready with the latest beta releases - Latest News - Apple Developer
The beta versions of iOS 18.4, iPadOS 18.4, macOS 15.4, tvOS 18.4, visionOS 2.4, and watchOS 11.4 are now available. Get your apps ready by confirming they work as expected on these releases. And to take advantage of the advancements in the latest SDKs, make sure to build and test with Xcode 16.3.As previewed last year, iOS 18.4 and iPadOS 18.4 include support for default translation apps for all users worldwide, and default navigation apps for EU users.Beginning April 24, 2025, apps uploaded to App Store Connect must be built with Xcode 16 or later using an SDK for iOS 18, iPadOS 18, tvOS 18, visionOS 2, or watchOS 11.View downloads and release notes
New requirement for apps on the App Store in the European Union - Latest News - Apple Developer
As of today, apps without trader status have been removed from the App Store in the European Union (EU) until trader status is provided and verified by Apple.Account Holders or Admins in the Apple Developer Program will need to enter this status in App Store Connect to comply with the Digital Services Act.Learn what a trader is and how to enter your status
Tax and price updates for apps, In-App Purchases, and subscriptions - Latest News - Apple Developer
The App Store is designed to make it easy to sell your digital goods and services globally, with support for 44 currencies across 175 storefronts.From time to time, we may need to adjust prices or your proceeds due to changes in tax regulations or foreign exchange rates. These adjustments are made using publicly available exchange rate information from financial data providers to help make sure prices for apps and In-App Purchases stay consistent across all storefronts.Tax and pricing updates for FebruaryAs of February 6:Your proceeds from the sale of eligible apps and In‑App Purchases have been modified in: Azerbaijan: value-added tax (VAT) introduction of 18% Peru: VAT introduction of 18% Slovakia: Standard VAT rate increase from 20% to 23% Slovakia: Reduced VAT rate introduction of 5% for ebooks Estonia: Reduced VAT rate increase from 5% to 9% for news publications, magazines, and other periodicals Finland: Reduced VAT rate increase from 10% to 14% for ebooks Exhibit B of the Paid Applications Agreement has been updated to indicate that Apple collects and remits applicable taxes in Azerbaijan and Peru.¹As of February 24:Pricing for apps and In-App Purchases will be updated for the Azerbaijan and Peru storefronts if you haven’t selected one of these as the base for your app or In‑App Purchase.² These updates also consider VAT introductions listed in the tax updates section above.If you’ve selected the Azerbaijan or Peru storefront as the base for your app or In-App Purchase, prices won’t change. On other storefronts, prices will be updated to maintain equalization with your chosen base price.Prices won’t change in any region if your In‑App Purchase is an auto‑renewable subscription. Prices also won’t change on the storefronts where you manually manage prices instead of using the automated equalized prices.The Pricing and Availability section of Apps has been updated in App Store Connect to display these upcoming price changes. As always, you can change the prices of your apps, In‑App Purchases, and auto‑renewable subscriptions at any time.Learn more about managing your pricesView or edit upcoming price changesEdit your app’s base country or regionPricing and availability start times by country or regionSet a price for an In-App PurchaseBeginning April 1:As a result of last year’s change in Japan’s tax regulations, Apple (through iTunes K.K. in Japan) is now designated as a Specified Platform Operator by the Japan tax authority. All paid apps and In-App Purchases, (including game items, such as coins) sold by non-Japan-based developers on the App Store in Japan will be subject to the platform tax regime. Apple will collect and remit a 10% Japanese consumption tax (JCT) to the National Tax Agency JAPAN on such transactions at the time of purchase. Your proceeds will be adjusted accordingly.Please note any prepaid payment instruments (such as coins) sold prior to April 1, 2025, will not be subject to platform taxation, and the relevant JCT compliance should continue to be managed by the developer.For specific information on how the JCT affects in-game items, see Question 7 in the Tax Agency of Japan’s Q&A about Platform Taxation of Consumption Tax.Learn more about your proceedsView payments and proceedsDownload financial reports¹ Translations of the updated agreement are available on the Apple Developer website today. ² Excludes auto-renewable subscriptions.
Upcoming changes to offers and trials for subscriptions in South Korea - Latest News - Apple Developer
Starting February 14, 2025, new regulatory requirements in South Korea will apply to all apps with offers and trials for auto-renewing subscriptions.To comply, if you offer trials or offers for auto-renewing subscriptions to your app or game, additional consent must be obtained for your trial or offer after the initial transaction. The App Store will help to get consent by informing the affected subscribers with an email, push notification, and in-app price consent sheet, and asking your subscribers to agree to the new price.This additional consent must be obtained from customers within 30 days from the payment or conversion date for: Free to paid trials Discounted subscription offers to standard-price subscriptions Apps that do not offer a free trial or discounted offer before a subscription converts to the regular price are not affected.Learn more about this regulation
Apply for the Swift Student Challenge now through February 23 - Latest News - Apple Developer
Submissions for the Swift Student Challenge 2025 are now open through February 23. You have three more weeks to design, test, refine, and submit your app playground for consideration to be named one of 350 winners.What to know: The Challenge is free to enter — you just need access to an iPad or Mac with Swift Playground or Xcode. The best app ideas are personal — let your passion shine through your work. No formal coding experience required — the Challenge is open to students of all levels. Your app playground doesn’t need to be intricate — it should be experienced within 3 minutes or less. Where to start: Explore tools and tutorials to build an incredible app playground. Get inspired by last year’s Distinguished Winners, learn about their winning apps, and read about their experiences at Apple Park. Learn more about the Challenge
New features for APNs token authentication are now available - Latest News - Apple Developer
You can now take advantage of upgraded security options when creating new token authentication keys for the Apple Push Notification service (APNs). Team-scoped keys enable you to restrict your token authentication keys to either development or production environments, providing an additional layer of security and ensuring that keys are used only in their intended environments. Topic-specific keys provide more granular control by enabling you to associate each key with a specific bundle ID, allowing for more streamlined and organized key management. This is particularly beneficial for large organizations that manage multiple apps across different teams. Your existing keys will continue to work for all push topics and environments. At this time, you don’t have to update your keys unless you want to take advantage of the new capabilities. For detailed instructions on how to secure your communications with APNs, read Establishing a token-based connection to APNs.
Game distribution on the App Store in Vietnam - Latest News - Apple Developer
The Vietnamese Ministry of Information and Communications (MIC) requires games to be licensed to remain available on the App Store in Vietnam. To learn more and apply for a game license, review the regulations.Once you have obtained your license: Sign in to App Store Connect. Enter the license number and the associated URL in the description section of your game’s product page. Note that you only need to provide this information for the App Store localization displayed on the Vietnam storefront. Submit an update to App Review. If you have questions on how to comply with these requirements, please contact the Authority of Broadcasting and Electronic Information (ABEI) under the Vietnamese Ministry of Information and Communications.View the full law
Introducing the Advanced Commerce API - Latest News - Apple Developer
The App Store facilitates billions of transactions annually to help developers grow their businesses and provide a world-class customer experience. To further support developers’ evolving business models — such as exceptionally large content catalogs, creator experiences, and subscriptions with optional add-ons — we’re introducing the Advanced Commerce API.Developers can apply to use the Advanced Commerce API to support eligible App Store business models and more flexibly manage their In-App Purchases within their app. These purchases leverage the power of the trusted App Store commerce system, including end-to-end payment processing, tax support, customer service, and more, so developers can focus on providing great app experiences.Learn about eligibility requirements and how to apply
Apps without trader status will be removed from the App Store in the EU - Latest News - Apple Developer
Starting February 17, 2025: Due to the European Union’s Digital Services Act, apps without trader status will be removed from the App Store in the European Union until trader status is provided and verified, if necessary.As a reminder, Account Holders or Admins in the Apple Developer Program need to enter trader status in App Store Connect for apps on the App Store in the European Union in order to comply with the Digital Services Act.Learn what a trader is and how to enter your status
Reminder: Upcoming Changes to the App Store Receipt Signing Intermediate Certificate - Latest News - Apple Developer
As part of ongoing efforts to improve security and privacy on Apple platforms, the App Store receipt signing intermediate certificate is being updated to use the SHA-256 cryptographic algorithm. This certificate is used to sign App Store receipts, which are the proof of purchase for apps and In-App Purchases.This update is being completed in multiple phases and some existing apps on the App Store may be impacted by the next update, depending on how they verify receipts.Starting January 24, 2025, if your app performs on-device receipt validation and doesn’t support the SHA-256 algorithm, your app will fail to validate the receipt. If your app prevents customers from accessing the app or premium content when receipt validation fails, your customers may lose access to their content.If your app performs on-device receipt validation, update your app to support certificates that use the SHA-256 algorithm; alternatively, use the AppTransaction and Transaction APIs to verify App Store transactions.For more details, view TN3138: Handling App Store receipt signing certificate changes.
Algorithm changes to server connections for Apple Pay on the Web - Latest News - Apple Developer
Starting next month, Apple will change the supported algorithms that secure server connections for Apple Pay on the Web. In order to maintain uninterrupted service, you’ll need to ensure that your production servers support one or more of the designated six ciphers before February 4, 2025.These algorithm changes will affect any secure connection you’ve established as part of your Apple Pay integration, including the following touchpoints: Requesting an Apple Pay payment session (Apple Pay on the Web only) Renewing your domain verification (Apple Pay on the Web only) Receiving and handling merchant token notifications for recurring, deferred, and automatic-reload transactions (Apple Pay on the Web and in app) Creating and updating Wallet Orders (Apple Pay on the Web and in app) Managing merchant onboarding via the Apple Pay Web Merchant Registration API (payment service provider (PSP) and e-commerce platforms only)
Get ready with the latest beta releases - Latest News - Apple Developer
The beta versions of iOS 18.3, iPadOS 18.3, macOS 15.3, tvOS 18.3, visionOS 2.3, and watchOS 11.3 are now available. Get your apps ready by confirming they work as expected on these releases. And to take advantage of the advancements in the latest SDKs, make sure to build and test with Xcode 16.2.View downloads and release notes Learn about testing a beta OS Learn about sending feedback
Updated Apple Developer Program License Agreement now available - Latest News - Apple Developer
Attachment 2 of the Apple Developer Program License Agreement has been amended to specify requirements for use of the In-App Purchase API. Please review the changes and accept the updated terms in your account.View the full terms and conditionsTranslations of the updated agreement will be available on the Apple Developer website within one month.
Get your apps and games ready for the holidays - Latest News - Apple Developer
The busiest season on the App Store is almost here. Make sure your apps and games are up to date and ready.App Review will continue to accept submissions throughout the holiday season. Please plan to submit time-sensitive submissions early, as we anticipate high volume and reviews may take longer to complete from December 20-26.Learn more about submitting to the App Store
App Store Award finalists announced - Latest News - Apple Developer
Every year, the App Store Awards celebrate exceptional apps and games that improve people's lives while showcasing the highest levels of technical innovation, user experience, design, and positive cultural impact. This year, the App Store Editorial team is proud to recognize over 40 outstanding finalists. Winners will be announced in the coming weeks. Learn about the finalists
Price and tax updates for apps, In-App Purchases, and subscriptions - Latest News - Apple Developer
The App Store is designed to make it easy to sell your digital goods and services globally, with support for 44 currencies across 175 storefronts.From time to time, we may need to adjust prices or your proceeds due to changes in tax regulations or foreign exchange rates. These adjustments are made using publicly available exchange rate information from financial data providers to help make sure prices for apps and In-App Purchases stay consistent across all storefronts. Tax updates as of October:Your proceeds from the sale of eligible apps and In‑App Purchases have been increased in: Nepal: Apple no longer remits Nepal value-added tax (VAT) for local developers and proceeds were increased accordingly. Kazakhstan: Apple no longer remits Kazakstan VAT for local developers and proceeds were increased accordingly. Madeira: Decrease of the Madeira VAT rate from 5% to 4% for news publications, magazines and other periodicals, books, and audiobooks. Exhibit B of the Paid Applications Agreement has been updated to indicate that Apple will not remit VAT in Nepal and Kazakhstan for local developers.Learn more about your proceedsView payments and proceedsDownload financial reportsPrice updates as of December 2: Pricing for apps and In-App Purchases will be updated for the Japan and Türkiye storefronts if you haven’t selected one of these as the base for your app or In‑App Purchases. If you’ve selected the Japan or Türkiye storefront as the base for your app or In-App Purchase, prices won’t change. On other storefronts, prices will be updated to maintain equalization with your chosen base price.Prices won’t change in any region if your In‑App Purchase is an auto‑renewable subscription and won’t change on the storefronts where you manually manage prices instead of using the automated equalized prices.The Pricing and Availability section of Apps has been updated in App Store Connect to display these upcoming price changes. As always, you can change the prices of your apps, In‑App Purchases, and auto‑renewable subscriptions at any time.Learn more about managing your pricesView or edit upcoming price changesEdit your app’s base country or regionPricing and availability start times by country or regionSet a price for an In-App Purchase
Enhancements to the App Store featuring process - Latest News - Apple Developer
Share your app or game’s upcoming content and enhancements for App Store featuring consideration with new Featuring Nominations in App Store Connect. Submit a nomination to tell our team about a new launch, in-app content, or added functionality. If you’re featured in select placements on the Today tab, you’ll also receive a notification via the App Store Connect app.In addition, you can promote your app or game’s biggest moments — such as an app launch, new version, or select featuring placements on the App Store — with readymade marketing assets. Use the App Store Connect app to generate Apple-designed assets and share them to your social media channels. Include the provided link alongside your assets so people can easily download your app or game on the App Store.Learn more about getting featuredSubmit a Featuring Nomination
New Broadcast Push Notification Metrics Now Available in the Push Notifications Console - Latest News - Apple Developer
The Push Notifications Console now includes metrics for broadcast push notifications sent in the Apple Push Notification service (APNs) production environment. The console’s interface provides an aggregated view of the broadcast push notifications that are successfully accepted by APNs, the number of devices that receive them, and a snapshot of the maximum number of devices subscribed to your channels.Set up broadcast push notificationsBroadcast updates to your Live Activities
Upcoming changes to the App Store Receipt Signing Intermediate Certificate - Latest News - Apple Developer
As part of ongoing efforts to improve security and privacy on Apple platforms, the App Store receipt signing intermediate certificate is being updated to use the SHA-256 cryptographic algorithm. This certificate is used to sign App Store receipts, which are the proof of purchase for apps and In-App Purchases.This update is being completed in multiple phases and some existing apps on the App Store may be impacted by the next update, depending on how they verify receipts.Starting January 24, 2025, if your app performs on-device receipt validation and doesn't support a SHA-256 algorithm, your app will fail to validate the receipt. If your app prevents customers from accessing the app or premium content when receipt validation fails, your customers may lose access to their content.If your app performs on-device receipt validation, update your app to support certificates that use the SHA-256 algorithm; alternatively, use the AppTransaction and Transaction APIs to verify App Store transactions.For more details, view TN3138: Handling App Store receipt signing certificate change.
TestFlight enhancements to help you reach testers - Latest News - Apple Developer
Beta testing your apps, games, and App Clips is even better with new enhancements to TestFlight. Updates include: Redesigned invitations. TestFlight invitations now include your beta app description to better highlight new features and content your app or game offers to prospective testers. Apps and games with an approved version that’s ready for distribution can also include their screenshots and app category in their invite. We’ve also added a way for people to leave feedback if they didn’t join your beta, so you can understand why they didn’t participate. Tester enrollment criteria. You can choose to set criteria, such as device type and OS versions, to more easily enroll qualified testers via a public link to provide more relevant feedback on your invite. Public link metrics. Find out how successful your public link is at enrolling testers for your app with new metrics. Understand how many testers viewed your invite in the TestFlight app and chose to accept it. If you’ve set criteria for the public link, you can also view how many testers didn’t meet the criteria. To get started with TestFlight, upload your build, add test information, and invite testers. Learn more about TestFlight
Updated agreements now available - Latest News - Apple Developer
The Apple Developer Program License Agreement and its Schedules 1, 2, and 3 have been updated to support updated policies and upcoming features, and to provide clarification. Please review the changes below and accept the updated terms in your account.Apple Developer Program License Agreement Definitions, Section 3.3.3(J): Specified requirements for use of App Intents. Definitions, Section 3.3.5(C): Clarified requirements for use of Sign in With Apple. Definitions, Section 3.3.8(G): Specified requirements for use of the Critical Messaging API. Definitions, Sections 3.3.9(C): Clarified requirements for use of the Apple Pay APIs; updated definition of “Apple” for use of the Apple Pay APIs. Attachment 2: Clarified requirements for use of the In-App Purchase API. Schedules 1, 2, and 3Apple Services Pte. Ltd. is now the Apple legal entity responsible for the marketing and End-User download of the Licensed and Custom Applications by End-Users located in the following regions: Bhutan Brunei Cambodia Fiji Korea Laos Macau Maldives Micronesia, Fed States of Mongolia Myanmar Nauru Nepal Papua New Guinea Palau Solomon Islands Sri Lanka Tonga Vanuatu Paid Applications Agreement (Schedules 2 and 3) Exhibit B: Indicated that Apple shall not collect and remit taxes for local developers in Nepal and Kazakhstan, and such developers shall be solely responsible for the collection and remittance of such taxes as may be required by local law.Exhibit C: Section 6: Clarified that Apple will apply Korean VAT on the commissions payable by Korean developers to Apple to be deducted from remittance with respect to sales to Korean customers pursuant to local tax laws. Section 10: For Singaporean developers who have registered for Singapore GST and have provided their Singapore GST registration number to Apple, clarified that Apple will apply Singaporean GST on the commissions payable by Singaporean developers to Apple to be deducted from remittance with respect to sales to Singaporean customers pursuant to local tax laws. View the full terms and conditionsTranslations of the Apple Developer Program License Agreement will be available on the Apple Developer website within one month.
Get ready with the latest beta releases - Latest News - Apple Developer
The beta versions of iOS 18.2, iPadOS 18.2, and macOS 15.2 are now available. Get your apps ready by confirming they work as expected on these releases. And make sure to build and test with Xcode 16.2 beta to take advantage of the advancements in the latest SDKs.As previewed earlier this year, changes to the browser choice screen, default apps, and app deletion for EU users, as well as support in Safari for exporting user data and for web browsers to import that data, are now available in the beta versions of iOS 18.2 and iPadOS 18.2.These releases also include improvements to the Apps area in Settings first introduced in iOS 18 and iPadOS 18. All users worldwide will be able to manage their default apps via a Default Apps section at the top of the Apps area. New calling and messaging defaults are also now available for all users worldwide.Following feedback from the European Commission and from developers, in these releases developers can develop and test EU-specific features, such as alternative browser engines, contactless apps, marketplace installations from web browsers, and marketplace apps, from anywhere in the world. Developers of apps that use alternative browser engines can now use WebKit in those same apps.View details about the browser choice screen, how to make an app available for users to choose as a default, how to create a calling or messaging app that can be a default, and how to import user data from Safari.