Brands have been eagerly waiting for a bridge between the two—a way to link data at the customer ID level so we can build actionable insights and measure campaign impact.

Bold Retail, Inc. Blog

08.10.2024

Can Amazon’s Amelia AI Evolve Into a Must-Have Tool for Sellers?

For new users, Amelia could simplify pulling reports or finding the right insights. For experienced sellers, the current capabilities may feel underwhelming.

Bold Retail, Inc. Blog

25.09.2024

5 Ways to Use This Year's Unspent Budget for 2025 eCommerce Success

Let’s explore five innovative ways to partner with BOLD and invest in bolstering sales and driving growth in the new year.

Bold Retail, Inc. Blog

24.09.2024

Client Spotlight: Retail Media Performance Fuels Growth for Pitaya Foods

BOLD is excited to introduce the new Proxeed® website, creating a seamless shopping experience.

Bold Retail, Inc. Blog

24.09.2024

Meet Katelyn Rohland, Senior Director of Client Strategy

We're thrilled to announce that Katelyn Rohland has joined the BOLD team as a Senior Director of Client Strategy.

Bold Retail, Inc. Blog

11.09.2024

PODCAST: Creating Buzz for CPG Brands with TaleSplash's Amy Jackson

Setting up your CPG brand for success isn’t just about marketing savvy—it’s also about leveraging PR at the right time.

Bold Retail, Inc. Blog

22.08.2024

PODCAST: Going Beyond Sustainability with Kelly Vlahakis-Hanks of ECOS

Kelly shares how ECOS achieved carbon-neutral, water-neutral, and zero-waste manufacturing, becoming the first climate-positive manufacturer in the U.S.

Bold Retail, Inc. Blog

21.08.2024

PODCAST: The Digital Era of Product Testing with Bold Labs' Chad Bingle

Chris Perry touches on the power of strategic differentiation and testing products, and how e-commerce techniques can revolutionize category management.

Bold Retail, Inc. Blog

21.08.2024

Amazon Tips: Boost Amazon Posts into Sponsored Brand Ads

Amazon’s latest launch offers brands a new option for maximizing their impact on the platform.

Bold Retail, Inc. Blog

20.08.2024

Client Spotlight: Proxeed® Launches Fresh New Shopping Experience for DTC

BOLD is excited to introduce the new Proxeed® website, creating a seamless shopping experience.

Bold Retail, Inc. Blog

10.08.2024

PODCAST: The Digital Era of Product Testing with Bold Lab’s Chad Bingle

Chris Perry touches on the power of strategic differentiation and testing products, and how e-commerce techniques can revolutionize category management.

Bold Retail, Inc. Blog

03.08.2024

Meet Taylor Quinlan, Performance Media Sr. Campaign Manager

We are delighted to introduce Taylor Quinlan. He is a senior campaign manager on our Performance Media team!

Bold Retail, Inc. Blog

30.07.2024

Expanding Your Brand on Instacart: 5 Key Strategies to Attract New Customers

Navigating Instagram requires strategic approaches to maximize growth and attract new customers.

Bold Retail, Inc. Blog

20.07.2024

4 Ways You Should Be Leveraging Walmart Luminate

Many suppliers are missing out on the full capabilities of Luminate, leaving valuable insights on the table

Bold Retail, Inc. Blog

20.07.2024

Expanding Your Brand on Instacart: 5 Key Strategies to Attract New Customers

Navigating Instagram requires strategic approaches to maximize growth and attract new customers.

Bold Retail, Inc. Blog

20.07.2024

PODCAST: eCommerce Trends and Smarter Growth with FirstMovr's Chris Perry

Chris Perry touches on the power of strategic differentiation and testing products, and how e-commerce techniques can revolutionize category management.

Bold Retail, Inc. Blog

03.07.2024

PODCAST: The Future of Convenience Stores and Consumer Behavior with Jason Vego from Bevz

Jen shares MìLà's journey from a restaurant concept to a pioneering direct-to-consumer brand in the modern Chinese-American food scene.

Bold Retail, Inc. Blog

20.06.2024

PODCAST: MìLà's Dumpling Revolution from Restaurant to the Retail Shelf with Jen Liao

Jen shares MìLà's journey from a restaurant concept to a pioneering direct-to-consumer brand in the modern Chinese-American food scene.

Bold Retail, Inc. Blog

19.06.2024

Unlocking Launch Success with Smarter Product Testing

Enhanced product testing isn't just about avoiding failure; it's about setting the stage for groundbreaking success.

Bold Retail, Inc. Blog

11.06.2024

Meet Bruno Cioffi, Performance Media Campaign Manager

We are delighted to introduce Bruno Cioffi. He is a campaign manager on our Performance Media team!

Bold Retail, Inc. Blog

05.06.2024

PODCAST: Brooklyn Delhi’s Path from Blog to Brand with Chitra Agrawal

Taking a product from the kitchen’s soup pantry to the shelf takes a lot of hard work, but, more importantly, an authentic concept and a solid community.

Bold Retail, Inc. Blog

29.05.2024

Meet Bry Montoya, Client Strategy Account Manager

We are delighted to introduce Bry Montoya. She is an account manager on our client strategy team!

Bold Retail, Inc. Blog

23.05.2024

Meet Alex Spohn, Client Strategy Account Manager

As a member of our client strategy team, she'll work to build and lead dynamic, omnichannel growth strategies for our clients.

Bold Retail, Inc. Blog

22.05.2024

PODCAST: A Blueprint for Market Readiness with Eleni Shipp

With over 40 years of experience in marketing and innovation strategy, Eleni Shipp shares insights into the 5C Analysis and 3D framework.

Bold Retail, Inc. Blog

22.05.2024

Meet Juan Pablo, Senior Graphic Designer

We are delighted to introduce Juan Pablo. He is a Senior Graphic Designer on our Creative team!

Bold Retail, Inc. Blog

08.05.2024

PODCAST: How The Goods Mart is Revolutionizing Brand Growth with Rachel Krupa

Rachel shares her perspective on the power of the launch process at a smaller scale and how The Goods Mart is paving the way for long-term success.

Bold Retail, Inc. Blog

07.05.2024

Unlock Sales Growth with Powerful CRM Strategies

Discover how to kickstart your CRM journey, boost engagement, and drive sales with personalized tips and key metrics.

Bold Retail, Inc. Blog

24.04.2024

PODCAST: Carbonaut's Low-Carb, Plant-Based Pivot to Frozen with Danny Houghton

Explore the brand’s pivot to frozen foods and discuss how Carbonaut is making waves in the healthy foods market.

Bold Retail, Inc. Blog

24.04.2024

4 Amazon Promotional Tactics to Supercharge Your Sales

Driving sales velocity on Amazon can be daunting, but with the right promotional strategies to supplement media support, vendors can thrive.

Bold Retail, Inc. Blog

19.04.2024

From Analysis to Action: Using Deep Category Insights to Build Commerce Success

The Assess phase is how our relationship with every client begins, and the Category and Competitive Assessment is the cornerstone of that strategy.

Bold Retail, Inc. Blog

11.04.2024

PODCAST: Tide's Cold Wash Revolution Towards Sustainable Fabric Care with Todd Cline

Discover the future of laundry with Todd Cline from P&G and hear about Tide's eco-initiatives and how you can make a difference with cold water washing.

Bold Retail, Inc. Blog

27.03.2024

PODCAST: Navigating CPG, From Big Brands to Startup with Applied Silver’s Michael Lyons

Darcy and Allen speak with Michael Lyons, CEO of Applied Silver and a veteran in consumer goods.

Bold Retail, Inc. Blog

27.03.2024

Crafting Personalized Commerce & Transforming the Consumer Journey with Data and AI

Discover the future of marketing with insights from Shoptalk 2024 and unlock the potential of fluid funnels and integrated journeys for your brand.

Bold Retail, Inc. Blog

26.03.2024

Client Spotlight: Dry Idea Launches All New Website Experience

This project was a true collaboration between the Thriving Brands team and our dedicated BOLD crew.

Bold Retail, Inc. Blog

19.03.2024

Navigating the Latest Shift in Consumer Behavior: Trading Down

In the digital era, identifying the best channels for media spend is as critical as the strategy behind the spend itself.

Bold Retail, Inc. Blog

14.03.2024

PODCAST: Crafting the Revival of PBR with Neal Stewart

Santiago guides us through his journey in scent marketing, highlighting his role in revolutionizing Downy's market share with innovative fragrance concepts.

Bold Retail, Inc. Blog

12.03.2024

Navigating the Future: 3 Bold Insights from Excellence in eCommerce

The conversations mirror the larger conversation happening around eCommerce, specifically profitable growth in 2024 and connecting with your shoppers.

Bold Retail, Inc. Blog

08.03.2024

Meet Kindra Nims, Sr. Retail Media Campaign Manager

We are delighted to introduce Kindra Nims. She is a Sr. Retail Media Campaign Manager on our Retail Media team!

Bold Retail, Inc. Blog

08.03.2024

How Geo Location Advertising Keeps You Connected to Your Customer

Geo-targeted marketing is about sending targeted messages based on their location, allowing brands to turn real customer behavior into sales results.

home›Bold Retail, Inc. Blog›Marketing

Bold Retail, Inc. Blog - Marketing

Harvest Group Acquires BOLD, Expanding Media, Creative and Shopper Marketing Capabilities

Walmart Luminate Insights Activation Tool: A Step Forward or Just a Quick Fix to Ease the WMC-Luminate Disconnect?

Can Amazon’s Amelia AI Evolve Into a Must-Have Tool for Sellers?

5 Ways to Use This Year's Unspent Budget for 2025 eCommerce Success

Client Spotlight: Retail Media Performance Fuels Growth for Pitaya Foods

Meet Katelyn Rohland, Senior Director of Client Strategy

PODCAST: Creating Buzz for CPG Brands with TaleSplash's Amy Jackson

PODCAST: Going Beyond Sustainability with Kelly Vlahakis-Hanks of ECOS

PODCAST: The Digital Era of Product Testing with Bold Labs' Chad Bingle

Amazon Tips: Boost Amazon Posts into Sponsored Brand Ads

Client Spotlight: Proxeed® Launches Fresh New Shopping Experience for DTC

PODCAST: The Digital Era of Product Testing with Bold Lab’s Chad Bingle

Meet Taylor Quinlan, Performance Media Sr. Campaign Manager

Expanding Your Brand on Instacart: 5 Key Strategies to Attract New Customers

4 Ways You Should Be Leveraging Walmart Luminate

Expanding Your Brand on Instacart: 5 Key Strategies to Attract New Customers

PODCAST: eCommerce Trends and Smarter Growth with FirstMovr's Chris Perry

PODCAST: The Future of Convenience Stores and Consumer Behavior with Jason Vego from Bevz

PODCAST: MìLà's Dumpling Revolution from Restaurant to the Retail Shelf with Jen Liao

Unlocking Launch Success with Smarter Product Testing

Meet Bruno Cioffi, Performance Media Campaign Manager

PODCAST: Brooklyn Delhi’s Path from Blog to Brand with Chitra Agrawal

Meet Bry Montoya, Client Strategy Account Manager

Meet Alex Spohn, Client Strategy Account Manager

PODCAST: A Blueprint for Market Readiness with Eleni Shipp

Meet Juan Pablo, Senior Graphic Designer

PODCAST: How The Goods Mart is Revolutionizing Brand Growth with Rachel Krupa

Unlock Sales Growth with Powerful CRM Strategies

PODCAST: Carbonaut's Low-Carb, Plant-Based Pivot to Frozen with Danny Houghton

4 Amazon Promotional Tactics to Supercharge Your Sales

From Analysis to Action: Using Deep Category Insights to Build Commerce Success

PODCAST: Tide's Cold Wash Revolution Towards Sustainable Fabric Care with Todd Cline

PODCAST: Navigating CPG, From Big Brands to Startup with Applied Silver’s Michael Lyons

Crafting Personalized Commerce & Transforming the Consumer Journey with Data and AI

Client Spotlight: Dry Idea Launches All New Website Experience

Navigating the Latest Shift in Consumer Behavior: Trading Down

PODCAST: Crafting the Revival of PBR with Neal Stewart

Navigating the Future: 3 Bold Insights from Excellence in eCommerce

Meet Kindra Nims, Sr. Retail Media Campaign Manager

How Geo Location Advertising Keeps You Connected to Your Customer

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