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6 Ways to Build and Grow Your Email List Without Paid Ads in 2025 - Foundr
Looking for ways to build and grow your email list without paid ads? Many people are quick to point out the benefits of having a large email database to contact, and the many ways you can do so. However, when it comes to offering actionable ways to actually grow an email list, there are significantly
The 6 Best HR Software For Small Businesses in 2025 - Foundr
As your business grows, so does your responsibility to your employees. As a solo entrepreneur, you can (and often need) to work quickly, putting in the long hours needed to get your business up and running. But you also need to make sure that you’re taking care of your employees. To do that, you need
6 Payment Systems For Small Businesses to Consider in 2025 - Foundr
Trying to decide which payment system you should be using? Fortunately, there are plenty of payment systems for small businesses to consider in 2025, so whether you’re unhappy with your current provider or setting up for the first time, you’ve got plenty of choice. Almost too much choice! So, I’ve decided to make the process
What is Printful? The Definitive Guide - Foundr
What is Printful? Perhaps that’s a question you often find yourself asking when you read about other entrepreneurs and their production line processes. Or perhaps you have been searching for a new solution to some current supply line issues, and you want to see if Printful is the right option for you or whether the
Does Dropshipping Work in 2025? The Definitive Guide - Foundr
If you’re reading this, chances are you already know about dropshipping, how it works, and some of the profits other people have made. But one big question may still remain. Does dropshipping work in 2025? After all, the concept of dropshipping is no longer new. Now, with more dropshippers joining the party every day, there
The 10 Slides You Must Have in Your Pitch Deck for 2025 - Foundr
Trying to work out which slides you must have in your pitch deck for 2025? Perhaps you’re at the start of your business journey, and you want to bring your product to market. Or maybe you’ve started to make some sales, and you want to scale your brand up and take it to the next
Email Marketing Automation: Tools and Strategies for 2025 - Foundr
Email marketing automation can take your business from a time-consuming, slow-growing organization to a brand that continues to engage your audience and make sales in the background, even while you’re asleep! But how? In this article, I’ll take you through how email marketing automation can help your brand, and which tools you should consider adding
Grants for Small Businesses To Access in 2025 - Foundr
For most founders, securing funding to get started is often one of the most difficult hurdles to overcome. Often, it can be hard to get the credentials required for a business loan, and in many cases, owing someone money or handing over business equity is not very appealing! That’s where grants for small businesses come
What is Canva? 6 Ways to Use It For Your Business in 2025 - Foundr
What is Canva? As a business, it is crucial that your website and marketing collateral match the high quality of your services or products. However, with your time and effort getting pulled in multiple directions, taking night classes to become a master at graphic design probably isn’t too high on your to-do list! That’s where
What is Ghost Commerce? The Definitive Guide - Foundr
What has no physical presence and haunts every entrepreneur’s dreams? No, I’m not talking about actual ghosts. I’m talking about building a ghost e-commerce brand! Many entrepreneurs dream of opening their own ecommerce store, selling products and services online, and growing their own businesses in the process. However, one major barrier is that a physical
How to Make and Sell Merch For Your Brand in 2025 - Foundr
When running a startup or small business, finding new revenue avenues can be significantly beneficial. After all, building a brand isn’t always cheap, so any way that you can generate additional income should be welcomed with both arms. That’s exactly what high-quality merch can do for you! Here, I’ll show you how to make and
What Is Linktree? How to Set One Up in 2025 - Foundr
Trying to show off all your great digital content on social media can be tricky at the best of times. Should you direct followers to your company website? What about a current offer? Or even your other social accounts? Well, you have to choose, as you can only put one link in your bio! Or
How to Make Money Fast in 2025: 6 Easy Options - Foundr
Interested in learning how to make money fast in 2025? The good news is, it’s not as difficult as you may think. And no, this isn’t another article about how you can ‘earn passive income by buying our AI software’. These are real, unique ways that you can tap into online money making opportunities that
8 Unique Side Hustles to Try This Year - Foundr
Starting a business can be tricky. Not only does it require a lot of time and effort, but it can also be very daunting to consider quitting your 9-5 without knowing whether or not you’ll be successful. With that in mind, I’ve pulled together eight unique side hustles for you to try this year. The
How to Develop Leadership Skills in 2025 With These Top Tips - Foundr
As a founder, there are many things you have to consider, such as product development, marketing, accounts, and much (much!) more. Understandably, it can be easy to get caught up in the day-to-day requirements and not think enough about the steps you need to take to future-proof your business. One such step is developing excellent
What are the Different Types of Business Ownership? Foundr
Owning a business can be a complicated and long journey. Especially when you get stuck at the first hurdle: knowing the different types of business ownership and picking the right one for you! Here, I’ll provide you with all the information you need to set your startup up for success, picking the right business ownership
How Businesses Can Thrive on TikTok Shop in 2025 - Foundr
Traditionally, new businesses would need to set up a brick-and-mortar shop in the middle of their city to start making sales. But the world has changed significantly since then, with more avenues than ever available for launching a brand. One such avenue is the TikTok shop, which can be incredibly successful for some brands but
What Is a Niche Market And How to Find One For Your Brand - Foundr
Do you have a grasp on the potential niche your brand might operate within? While niche markets are much smaller than broad ones, successfully tapping into them can be incredibly lucrative in the long run. In this article, I will show you the value of moving into niche markets, and how to reach the target
Brand Marketing Trends in 2025 - Foundr
Being one of the first brands to adapt to a new trend can have monumental benefits. And as a new brand, you should always be looking for ways to differentiate yourself from the competition! In this article, I’ll take you through the importance of marketing trends for startups and some key trends you should consider
5 Steps to Buying a Business in 2025 - Foundr
Considering joining one of the millions of small businesses by purchasing an established brand? Congratulations, you’re on step one to becoming a business owner! That said, while there are many benefits to purchasing an established business as a startup or entrepreneur, there are also lots of things to factor in along the way. In this
The Top 5 Accounting Software for Startups: Keep Your Brand on Track in 2025 - Foundr
As an entrepreneur, your time and energy are likely getting pulled in several different directions. While you may get energy from the passion you have for designing products, planning marketing, and setting up your store, you may not have that same energy when it comes to bookkeeping! But it is just as important as any
How to Build Discipline in 6 Easy Ways - Foundr
There are many aspects of starting a business. People will be quick to tell you about the importance of marketing, different sales techniques, and everything you need to know about getting a product to market. But in truth, without the necessary discipline, all the information becomes much less important. However, discipline is not something you
How Pinterest Can Drive Sales for Your Brand in 2025 - Foundr
When it comes to social media marketing, you’d be forgiven for forgetting about Pinterest. After all, there’s so much more noise surrounding Instagram, Facebook, TikTok, and even LinkedIn. But more noise also means more competition, and for that reason, it might be worth considering Pinterest as part of your social media strategy. Here, we’ll break
Attract New Customers to Your Website With These Creative Approaches - Foundr
Trying to get traffic to your website is trickier than ever. With more and more content to compete with, it can often feel like there is no single approach that can get people to come to your website. And in truth, there isn’t! But there is a combined approach you can take, each with its
8 Steps to Mapping Out a Monthly Marketing Budget - Foundr
For most business owners and marketers, deciding how to allocate a marketing budget across various channels is a tricky balancing act. It’s challenging to make sure each dollar goes towards efforts that will move the needle, especially in a crowded, ever-evolving digital landscape. To help simplify the process, here’s an 8-step guide to creating a
The Best CRMs for Startups in 2025 - Foundr
If your business goal is to find an affordable and simple CRM that helps them organize customer data, track leads, and improve customer interactions while staying within budget, you’re in the right place! It can be tricky trying to scale and improve customer relationship management processes, as well as coordinating sales and marketing teams, keeping
SEO for Startups: Clever Ways to Grow Organically - Foundr
Starting a new business is exhilarating, but it can also be daunting – especially when it comes to building your online presence. With a tight budget, limited resources, or SEO expertise, you might be wondering how to get your brand noticed. SEO, or Search Engine Optimization, is a cost-effective way to attract your target audience,
8 Project Management Tools That Can Lead to Better Efficiency - Foundr
Project management tools can be a game-changer for any business struggling with productivity, organization, and effective communication. Whether you’re a one-man band, part of a small team, or a large organization, having the right tools in place will help streamline your workflows, improve team collaboration, and track progress effectively. All of these factors can save
How to Optimize YouTube Videos for Maximum Reach - Foundr
Users in the U.S. spend around 26.20 hours on YouTube each month. That’s a whole lot of minutes that you can tap into if you know how to optimize your YouTube videos to maximize your reach! Whether you’re an aspiring content creator looking to build a following and establish a presence on YouTube, a small
8 Ways You Can Implement AI to Improve Customer Service - Foundr
Implementing AI in customer service can transform how businesses interact with their customers by enhancing efficiency, personalization, and scalability. There are a multitude of different AI strategies you can use, from chatbots for instant responses, sentiment analysis for emotional insight, data analytics for actionable insights, predictive support, and personalization engines – AI offers practical ways
6 Ways to Build a Community on Facebook - Foundr
The importance of a strong social media following cannot be overstated. Building relationships on platforms like Facebook can lead to greater customer loyalty and brand growth, not to mention more authority and trust for new customers. Whether you’re a founder, a social media manager, or you work for non-profit organizations, learning how to build a
The Ultimate Guide to Instagram Shopping - Foundr
If you’re looking to transform your Instagram account into a sales powerhouse, you’re in the right place. Instagramers upload up to 500 million posts DAILY. It has evolved over the years from a simple photo and video-sharing tool to a powerful marketing tool and has a significant impact on its users’ buying behavior and how
Harnessing the Power of Podcasts for Brand Awareness in 2025 - Foundr
Whether you’re a startup or a global powerhouse, hopping on the podcast bandwagon is a smart move to boost your brand awareness, increase sales or subscriptions and dive deeper into the data of your target demographics. The best part is that all of this has the potential to be achieved with a smaller budget than
How to Sell Directly Through Social Media - Foundr
By 2028, the global social commerce market is projected to reach $2.9 trillion, growing at a rate of 28.4%. The influence of social media platforms like Instagram and TikTok has been a key driver behind this incredible rise. If you’re looking for strategies to drive direct sales through social media, look no further. It’s time
Harnessing the Power of Podcasts for Brand Awareness in 2025 - Foundr
Whether you’re a startup or a global powerhouse, hopping on the podcast bandwagon is a smart move to boost your brand awareness, increase sales or subscriptions and dive deeper into the data of your target demographics. The best part is that all of this has the potential to be achieved with a smaller budget than
How to Know It's Time to Pivot Your Business Model - Foundr
Running a business is not easy, sometimes it feels like you’re constantly balancing on a tightrope with cash flow issues, competitors, declining sales and decreasing customer engagement trying to knock you off at every opportunity. Sound familiar? It might be time to consider pivoting your business model. How do you know when it’s time to
How to Network Successfully for New Brand Opportunities - Foundr
Are you struggling to find relevant networking opportunities? Struggling to develop relationships that drive tangible results? Are you thinking about how to create more brand opportunities for your business? However you feel about networking, this is the guide for you! Dive into strategies and practical tips to effectively network and build connections that lead to
9 Ways to Implement a Loyalty Program That Actually Works - Foundr
Loyalty programs are everywhere today, and for good reason: they work. When done right, loyalty programs can increase customer retention, drive more sales, and boost brand reputation without a huge marketing budget. However, not all loyalty programs are created equal. You need to understand your customer’s wants and needs in order to set up a
Creating a Strong Brand Identity: Lessons from Top Entrepreneurs - Foundr
Ever wonder how the most successful businesses in the world started? How did they create a globally recognised brand? Well, we take a deep dive into eight of the top brands in the world and outline their lessons and guidance on building a strong brand identity. It addresses the challenges many businesses face when creating
How to Build a Subscription Box Business - Foundr
A subscription box model is essentially a personalized delivery of products that get delivered to customers on a recurring basis. The subscription box industry is expected to grow by 18.3% annually from 2023 to 2027, reaching over $65 billion globally by 2027. Startups and small businesses can effectively implement subscription models to create a sure-fire