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Fresh Design Blog | UK Homes and Interiors Blog
24.12.2024
How AI, CMS and DXPs defined digital experiences in 2024, with insights from ground-floor practitioners and industry data and innovation.
AI in financial services is transforming customer acquisition, enhancing personalization and driving growth at every stage of the sales funnel.
The evolution in sentiment analysis has arrived: the transformative potential of artificial intelligence in uncovering nuanced customer insights.
Find out how the latest content marketing trends will change industry practices and consumer interactions.
Your quarterly business review for marketing may miss the mark.
With Agentforce 2.0, Salesforce envisions a future of work where thousands of agents pick up the slack in Slack and beyond.
The most impactful developments and insights into the strategies and innovations that shaped digital engagement in 2024.
Sentiment analysis transforms customer experience by uncovering emotions, driving engagement and delivering hyper-personalized, empathetic interactions.
Empathy in customer experience is essential, but businesses must follow through with actionable solutions that drive results and improve client retention.
This past year in tech could strangely be described as a year of calm, sustained progress. What's next?
How CMOs can strategically leverage the right technology to encourage and drive marketing innovation and achieve their business objectives.
How are AI execs measuring ROI?
AI-powered search engines are disrupting traditional search and creating new opportunities for marketers in an increasingly fragmented digital landscape.
19.12.2024
Effective digital commerce requires a skilled workforce. Prioritize talent development to drive growth, optimize strategies and support long-term success.
True social care is about proactively creating meaningful conversations that enhance customer experiences.
How sentiment analysis is transforming retail, offering actionable insights into building stronger customer relationships.
Burned-out call center agents affect customer service and impact your brand. Here are some tips for recognizing the signs and preventing burnout.
Genuine human connection redefines the role of AI in customer experience. Embrace authenticity and empathy to set the foundation for meaningful brand loyalty.
Customer sentiment influences loyalty, spending and retention. Effective sentiment analysis can drive business growth and improve customer relationships.
Gain deeper insights into customer sentiment with AI-driven tools that track emotions in real-time, which helps you improve customer satisfaction and loyalty.
ChatGPT’s CustomGPTs or Google’s Gems: Which AI agent best suits your marketing needs?
Schema markup is no longer just an SEO tool. It’s crucial for AI-driven search and effective content strategy in today’s digital landscape.
Learn how personalization becomes a game-changing corporate strategy, breaks silos and builds trust — insights from author Dave Edelman.
Customer experience trends show a shift to ROI-driven content, hyper-relevant personalization and smarter AI adoption to meet growing consumer demands.
Key CX metrics like NPS and CRR reveal how to improve satisfaction and loyalty, which helps businesses create stronger customer relationships and drive growth.
Genesys is moving to position itself as a leader in leveraging AI to redefine customer experience solutions.
With the right mindset and practices, marketers can become drivers of luck, not just passive receivers.
Explore the effects of Google's December 2024 Core Update on SEO strategies and rankings and get the insights you need.
Sora shows off AI video magic, but can it deliver real value for marketers? Explore the possibilities (and pitfalls) of OpenAI’s latest innovation.
Rising customer expectations demand smarter self-service. Use knowledge management strategically to bridge gaps and deliver seamless, personalized CX.
We believe DAM could become a “story engine” for marketing campaigns.
Agentic AI will revolutionize contact centers. Learn how it will drive business value by giving AI new levels of agency to solve customer challenges.
AI in marketing is reshaping the function, but success depends on smart data use, clear ethical policies and staying ahead of evolving regulations.
11.12.2024
The move raises concerns about Google’s increasing dominance in AI and cloud services.
Consumer behavior trends are shifting, with transparency, sustainability and empathy becoming core expectations for brands to meet in every interaction.
Omnichannel proliferation needs more than your average agent. Organizations should develop super agents to better address customer needs.
The recent choice YouTube made will elevate marketers’ plans that oversee a variety of video campaigns.
What it truly takes to deliver a real customer 360 and how organizations can harness its transformative potential.
Marketing roles are evolving with versatility, AI tools, and data-driven strategies to drive personalized experiences and long-term customer loyalty in 2025.
10.12.2024
Discover how top brands create unforgettable customer service experiences that enhance loyalty, build trust and keep people coming back for more.