Does your e-commerce conversion rate have you saying "rats"? The Granify blog has the ins-and-outs of CRO and the best practices to boost your conversions!

Granify | E-Commerce Revenue Optimization Blog

07.12.2023

Teaching the Fundamentals of Machine Learning

Empower your future: Learn the fundamentals of machine learning and how you can use them to transform your business (and your life!)

Granify | E-Commerce Revenue Optimization Blog

06.12.2023

Granify is now part of Bazaarvoice

Bazaarvoice acquires Granify, a leader in AI-driven e-commerce contextualization, enabling brands and retailers to increase online conversion and sales

Granify | E-Commerce Revenue Optimization Blog

30.11.2023

6 Reasons Why UGC Matters for E-Commerce Conversions

The Granify blog has the secret to higher conversions: UGC! Unlock the power of user-generated content to boost trust, sales, and customer satisfaction.

Granify | E-Commerce Revenue Optimization Blog

22.11.2023

How to Make E-Commerce User Research Manageable

Take a dive into the world of user research and how to foster e-commerce excellence with tips and tricks from Granify's Design Director, Alec Phelps!

Granify | E-Commerce Revenue Optimization Blog

16.11.2023

How to Respond to Shifting Consumer Behavior

Need to pivot your e-commerce strategies because of changing consumer behavior? The Granify Blog covers six evolving preferences—and how to address them!

Granify | E-Commerce Revenue Optimization Blog

08.11.2023

How to Personalize Your Conversion Funnel for Every Shopper

Looking to supercharge your conversion funnel? The Granify Blog has the personalization insights to help you guide shoppers along the path to purchase.

Granify | E-Commerce Revenue Optimization Blog

02.11.2023

Everything You Need to Know About Cart Abandonment

Cart abandoners got you abandoning all hope? The Granify blog has all of the resources for you to battle cart ghosters and resurrect your conversion rate.

Granify | E-Commerce Revenue Optimization Blog

25.10.2023

How to Create a “Buy Now!” Mindset

Seize the moment to convert! The Granify blog has everything you need to master e-commerce urgency and turn your window shoppers into loyal customers.

Granify | E-Commerce Revenue Optimization Blog

18.10.2023

The Personalization-Privacy Paradox: What It Means and How to Handle It

The Granify Blog has the scoop for navigating the personalization-privacy paradox, and how you can keep your customers happy (without creeping them out!)

Granify | E-Commerce Revenue Optimization Blog

13.10.2023

How to Leverage Contextual Bandits for E-Commerce Success

Contextual bandits are reshaping e-commerce personalization, and the experts at Granify have the details on how you can put these bandits to work for you.

Granify | E-Commerce Revenue Optimization Blog

13.10.2023

Mobile Shopper Mindset: How to Help Anxious Shoppers

The Granify blog takes a deep dive into the mindset of anxious mobile shoppers, and how you can turn them from Nervous Nellys into Delighted Delilahs.

Granify | E-Commerce Revenue Optimization Blog

13.10.2023

Mastering E-Commerce: Everything You Need to Know About Personalization

E-commerce mastery is no easy feat. Unlock the full potential of digital personalization with this comprehensive guide!

Granify | E-Commerce Revenue Optimization Blog

19.09.2023

5 Reasons Simplicity Matters in the Customer Experience

When it comes to e-commerce, sometimes less IS more! The Granify blog dives into 5 reasons why simplicity matters for online retailers and shoppers alike.

Granify | E-Commerce Revenue Optimization Blog

14.09.2023

How to Make the Most Out of Your E-Commerce Wish List

Looking to transform your e-commerce business? Discover strategies to delight customers and boost e-commerce sales using wish lists!

Granify | E-Commerce Revenue Optimization Blog

06.09.2023

How to Use Next Best Action Marketing in E-Commerce

An effective, data-driven personalization tactic that creates a seamless (and profitable!) customer experience? Why it's Next Best Action Marketing!

Granify | E-Commerce Revenue Optimization Blog

29.08.2023

How To Use First-Party Data To Drive Business Growth

As the e-commerce landscape shifts away from third-party data, the Granify Blog has the insights to help you harness first-party data and drive growth!

Granify | E-Commerce Revenue Optimization Blog

22.08.2023

Start Your E-Commerce Behavioral Marketing Research Here

Looking to learn more about behavioral marketing? The Granify Blog has all of the resources you need to begin your behavioral marketing journey!

Granify | E-Commerce Revenue Optimization Blog

16.08.2023

Common Mistakes That Can Ruin Your E-Commerce Conversion Rate

The Granify blog discusses common mistakes that can make or break your e-commerce conversion rate, and how you can avoid them!

Granify | E-Commerce Revenue Optimization Blog

16.08.2023

Common Mistakes That Can Ruin Your E-Commerce Conversion Rate

The experts at the Granify blog discuss common mistakes that can make or break your e-commerce conversion rate, and how you can avoid them!

Granify | E-Commerce Revenue Optimization Blog

10.08.2023

Everything You Need to Know About Product Recommendations

How do product recommendations work? What types are there? Why do they matter? Granify's guide has everything you need to know to get product recommending.

Granify | E-Commerce Revenue Optimization Blog

02.08.2023

5 Hyper-Personalization Methods That Get Results

The experts at Granify answer the question 'what is hyper-personalization?' along with five ways e-commerce retailers are already taking advantage of it.

Granify | E-Commerce Revenue Optimization Blog

27.07.2023

How to Increase Anonymous Shopper Conversions

The experts at Granify provide tools to help you deliver the e-commerce products and experiences your users want—even when they're shopping anonymously.

Granify | E-Commerce Revenue Optimization Blog

18.07.2023

Popular E-Commerce Trends in 2023: A Mid-Year Review

With over half of 2023 under our belts already, the Granify blog explores ten e-commerce trends that have defined the first half of this year.

Granify | E-Commerce Revenue Optimization Blog

11.07.2023

How to Generate More Revenue From Back-to-School Season

School might be out for summer, but the back-to-school shopping season has already begun. The Granify blog 'pencils in' some tips to make the most of it!

Granify | E-Commerce Revenue Optimization Blog

05.07.2023

2023 Collision Recap: The Exciting, Scary Future of AI

Granify's fearless marketing leader, Chantelle Campbell, shares her insights from her journey to Collision 2023, held in Toronto last week!

Granify | E-Commerce Revenue Optimization Blog

28.06.2023

The Value of Real-Time Data Analytics

Looking for ways to stay ahead in e-commerce? The Granify blog discusses how you can leverage real time data to revolutionize your e-commerce game.

Granify | E-Commerce Revenue Optimization Blog

22.06.2023

The Art of Creating Product Pages that Convert in 2023

To buy or not to buy, that is the question–at least for shoppers on your product page. The Granify blog reveals the best practices for PDPs that convert.

Granify | E-Commerce Revenue Optimization Blog

13.06.2023

4 Reasons Why E-Commerce Brands Should be Investing in Personalization

The Granify blog welcomes guest writer Trey Buehler, Director of Growth & Partnerships to discuss 4 reasons why brands shouldn't wait to invest in personalization!

Granify | E-Commerce Revenue Optimization Blog

31.05.2023

How the Magic of AI is Transforming E-Commerce

The Granify Blog uncovers the transformative potential of AI-powered solutions to optimize operations and elevate your e-commerce business.

Granify | E-Commerce Revenue Optimization Blog

25.05.2023

How to Create the Best E-Commerce Subscriber Experience

As subscription-based services continue to gain momentum, the experts at Granify dive into the benefits of the subscription model and tactics for DTC success.

Granify | E-Commerce Revenue Optimization Blog

16.05.2023

The Challenges and Opportunities of Customer Data Sharing

The Granify blog uncovers the challenges and opportunities of e-commerce customer data sharing, and how you can use it to enhance your digital experiences!

Granify | E-Commerce Revenue Optimization Blog

09.05.2023

5 Supply Chain Challenges (and How To Fix Them)

Supply chain struggles? The Granify blog explores the most common supply chain challenges retailers face, and how you can overcome them!

Granify | E-Commerce Revenue Optimization Blog

03.05.2023

8 Ways E-Commerce Companies Can Do More with Less

Sometimes, what's less is more! The experts at the Granify blog discuss strategies to maximize the impact of retailers' efforts despite limited resources.

Granify | E-Commerce Revenue Optimization Blog

27.04.2023

Sustainable E-Commerce: How to Become a Greener Retailer

Looking to go green, but don't know where to start? The Granify blog unpacks how e-commerce retailers can implement and benefit from sustainable practices.

Granify | E-Commerce Revenue Optimization Blog

18.04.2023

4 Reasons Why E-Commerce Brands Should be Investing in Personalization Today

The Granify blog welcomes guest writer Trey Buehler, Director of Growth & Partnerships to discuss 4 reasons why brands shouldn't wait to invest in personalization!

Granify | E-Commerce Revenue Optimization Blog

12.04.2023

5 Shopper Intent Techniques to Delight Your Customers

The experts at Granify do a deep dive into how e-commerce retailers can use intent-based techniques to enhance shopper experiences and boost sales.

Granify | E-Commerce Revenue Optimization Blog

05.04.2023

How to Navigate Increased Inflation for Your Customers

Rising inflation is impacting your customers' wallets, and the experts at Granify have nine ways you can navigate these unprecedented economic times.

Granify | E-Commerce Revenue Optimization Blog

30.03.2023

7 Reasons to Start Preparing for Peak Season Right Now

The Granify blog has the hottest tips for how you can set yourself up for peak season success, and you can start preparing now!

Granify | E-Commerce Revenue Optimization Blog

22.03.2023

E-Commerce Fundamentals for High Conversions

The experts at Granify share five essential tips to improve your e-commerce conversion rate and deliver a delightful digital shopping experience.

home›Granify | E-Commerce Revenue Optimization Blog›Marketing

Granify | E-Commerce Revenue Optimization Blog - Marketing

Everything You Need to Know About Conversion Rate Optimization

Teaching the Fundamentals of Machine Learning

Granify is now part of Bazaarvoice

6 Reasons Why UGC Matters for E-Commerce Conversions

How to Make E-Commerce User Research Manageable

How to Respond to Shifting Consumer Behavior

How to Personalize Your Conversion Funnel for Every Shopper

Everything You Need to Know About Cart Abandonment

How to Create a “Buy Now!” Mindset

The Personalization-Privacy Paradox: What It Means and How to Handle It

How to Leverage Contextual Bandits for E-Commerce Success

Mobile Shopper Mindset: How to Help Anxious Shoppers

Mastering E-Commerce: Everything You Need to Know About Personalization

5 Reasons Simplicity Matters in the Customer Experience

How to Make the Most Out of Your E-Commerce Wish List

How to Use Next Best Action Marketing in E-Commerce

How To Use First-Party Data To Drive Business Growth

Start Your E-Commerce Behavioral Marketing Research Here

Common Mistakes That Can Ruin Your E-Commerce Conversion Rate

Common Mistakes That Can Ruin Your E-Commerce Conversion Rate

Everything You Need to Know About Product Recommendations

5 Hyper-Personalization Methods That Get Results

How to Increase Anonymous Shopper Conversions

Popular E-Commerce Trends in 2023: A Mid-Year Review

How to Generate More Revenue From Back-to-School Season

2023 Collision Recap: The Exciting, Scary Future of AI

The Value of Real-Time Data Analytics

The Art of Creating Product Pages that Convert in 2023

4 Reasons Why E-Commerce Brands Should be Investing in Personalization

How the Magic of AI is Transforming E-Commerce

How to Create the Best E-Commerce Subscriber Experience

The Challenges and Opportunities of Customer Data Sharing

5 Supply Chain Challenges (and How To Fix Them)

8 Ways E-Commerce Companies Can Do More with Less

Sustainable E-Commerce: How to Become a Greener Retailer

4 Reasons Why E-Commerce Brands Should be Investing in Personalization Today

5 Shopper Intent Techniques to Delight Your Customers

How to Navigate Increased Inflation for Your Customers

7 Reasons to Start Preparing for Peak Season Right Now

E-Commerce Fundamentals for High Conversions

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