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How to Elevate Your Marketing Strategy Using Consumer Insights
Consumers demand robust experience and high-quality products and services in today’s highly competitive retail marketplace. In order to meet today’s consumer demands, businesses must offer them helpful information to assist them in meeting and surpassing the expectations of their consumers. Consumer insights are of great value for businesses in defining Continue Reading
A 9-Step Strategy for Growing Your Brand - Know Online Advertising
Most people want to be more creative but don’t know how. They mistakenly believe that creativity is a gift possessed by only a lucky few. But the truth is that everyone has the potential for creativity, which can be learned. To tap into your creative power, you need to overcome Continue Reading
How to Get Ahead in The Marketing Game in 2023 - Know Online Advertising
Heading into 2023, there’s a lot of uncertainty looming in regards to the economic situation. Are we heading into a recession? If the answer is in the affirmative, should companies look to reduce their ad spend? One thing is certain, paid advertising is not performing as well as they used Continue Reading
The Role of Video Advertising in Digital Marketing: Tips and Trends
Video forms of ads have changed the digital marketing world for good! How much money are you looking to put into video advertisements this year? Nearly three-quarters of marketers boosted their digital video ad spending from 2019 to 2020, according to data from PubMatic’s Global Digital Ad Trends study. Brands Continue Reading
Why You Should Be Marketing Your Business on Social Media - Know Online Advertising
Social media might be the most effective tool available to businesses today. It can help market your business, generate leads, and drive sales. In fact, one-third of all consumers who use social media say they’ve made a purchase based on something they saw on social media. That’s why it’s time Continue Reading