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Key Hiring Differences in Millenials vs Gen Z – MiddleMe
Nowadays, people tend to generalise the younger generation—namely Generation Z and Millennials—because there's not much difference in their opinions and backgrounds. They were both born when the internet, social media, and in-depth discussions on gender equality, work-life balance, and workplace safety were mainstream. As potential employees, these two groups offer a lot to the table…
12 Ways to Attract Customers to Your Online Store – MiddleMe
In recent years, customers have preferred to purchase goods and services online rather than visiting the stores personally. Many prefer online purchases because they are time-efficient, and one can easily find deals that make certain products and services cheaper. While businesses recognise the importance of conforming to the extent of online stores, promoting them and…
Why Hire a Freelancer to Manage Your IG Account – MiddleMe
Instagram is now becoming one of the most important social media platforms for many businesses, allowing them to present their offerings through creative videos and photos. However, meeting the algorithm to get the attention of your target market can be very tricky and take time. Fortunately, you can overcome these problems by finding a freelancer…
How to Create Content When You Don’t Have Time – MiddleMe
Do you want to update your business' blog or website regularly? It can be a chore to do it every week, especially if you have urgent tasks to deal with first. However, if you genuinely want to showcase your expertise to your target audience, you do have to make an effort to find the time…
3 Things To Do When Your Small Business Is Running Low On Cash – MiddleMe
If you have a small business that you’re trying to get off the ground but find that you’re having a hard time getting enough cash flow to keep things running smoothly, you’ll be glad to know that there are some options that you can look into to help with this. Especially if you think the…
What are Some Common Demands made by Gen Z Job Seekers During the Hiring Process – MiddleMe
Generation Z, or those born between 1996 and 2010, now makes up a majority of today's job talent pool. These potential workers were born during the boom of the internet and the changing social and economic landscape. This unique upbringing has significantly influenced their preferences in terms of where they work and what they want…
Make the Most Out of Your Work Performance Appraisal – MiddleMe
Are you dreading your company's scheduled performance appraisal day? It can be very stressful to think about and prepare for performance appraisal because of its effects on one's career progression. However, a good review can open new opportunities for career growth, instilling a sense of hope and motivation. A bad review can disable you from…
3 Tips To Help You Stay Out Of Debt – MiddleMe
If you’ve been working hard to get out of debt and finally feel like you’re back on firm financial footing, you might be feeling both excited and nervous. While you might be happy that you’re finally out of debt, you might also be anxious about the possibility of getting back into debt again. Luckily, there…
5 Key Reasons You Aren’t Landing Paid Brand Deals – MiddleMe
Are you noticing a decline in revenue even if you regularly receive brand products? If yes, you need to reassess your brand partnerships and see how to transform them into paid brand deals. There are many reasons why brands are not paying you for brand deals, or you are not getting paid brand deals at…
Recognising Workplace Mobbing and Take Action Against It – MiddleMe
With how difficult it is to find and retain talent, employers must maintain a welcoming and supportive work environment. However, workplace mobbing or harassment can appear if you are not careful and affect the entire team. Workplace mobbing often involves the mistreatment and targeting of an employee by a group of employees to cause emotional…
As a Career Recruiter, What Do You Love to See on a Resume? – MiddleMe
Career recruiters, like myself are key in helping businesses or companies find the right talent for any job opening. They must be quick and efficient in reviewing resumes, as time is of the essence, and any stray information they find in resumes can derail their timeline. If you are applying for a new job, what…
Planning Ahead for the Holidays as a Freelance Writer – MiddleMe
The school holidays are fast approaching, and that means vacation time for many of us. For freelancers, the holidays may mean a slow season, so it is the perfect time to take the holiday off. There is still a possibility that you will still have clients during this time, especially if you let them know…
Secret to Developing a Better Relationship with Your Upper Management – MiddleMe
If you want stress-free employment, you should have a good working relationship with your bosses. While your management may have different priorities, such as focusing on the company's vision, they also have to work on improving their relationship with the team. There are numerous advantages to fostering a stronger bond with your superior. It can…
What Are Job Competencies and Why Do They Matter – MiddleMe
Many factors contribute to an organisation's success. From the products or services it offers to the public to the business strategies it uses to the team behind it, each factor helps in achieving success in some way. But for a team to be truly effective and contribute to the business's success, they must be competent…
6 Tips on Managing Multigenerational Workforce – MiddleMe
Every year, workforces become multigenerational as new talents from different generations join the older generations already part of the team. Because of their differences in beliefs, values, and preferences, finding common ground for these workers to meet and be open to collaborating can be tricky. To overcome this challenge, here are some tips on managing…
3 Tips For Upselling Customers – MiddleMe
When you have a business that you want to be successful, something that can help you get to the point of being profitable is to learn how to effectively upsell your customers. Because it can be expensive and challenging to get new customers, upselling customers is a great way to attempt to make more money…
Why Do So Many People Hate Their Jobs – MiddleMe
Have you seen shows before where they make fun of topics like horror bosses, incompetent colleagues and fantasies of burning the business down? If you find yourself nodding along to these shows, you're not alone. Many of us share these experiences and thoughts on a daily basis at work. Some may find these shows a…
Does a Full-time Job or Freelancing Offer More Security – MiddleMe
In recent years, the debate regarding the stability of freelancing has grown compared to that of a full-time job. Some argue that freelancing offers more job opportunities and, therefore, is better than a full-time job. Others say it is not true because freelancing contracts are not permanent, unlike a full-time those in a full-time job,…
Love Yourself Even If Nobody Is – MiddleMe
Loving yourself isn’t just about self-care routines or positive affirmations—it extends into every part of your life, including your career. Many professionals struggle with self-doubt, imposter syndrome, and the fear of not being "good enough" in their roles. However, embracing self-worth in the workplace is essential for career growth, job satisfaction, and long-term success. You…
What is Demand-Generation? – MiddleMe
In today's marketing environment, businesses must have content that caters to various target audiences. This content must be easy to read and optimised to match the algorithm rankings while ensuring that it builds impressions and trust. Amidst the ever-changing algorithm and evolving customer preferences, businesses often find themselves at a crossroads. However, with the powerful…
How Does Work-Life Balance Impact Gen Z’s Job Satisfaction – MiddleMe
When you ask different age groups what helps them achieve job satisfaction, their answers vary significantly. For some, high salaries and financial security are at the top. Career growth opportunities are the ones that can help them achieve that job satisfaction. For Generation Z, work-life balance and job satisfaction come hand-in-hand over high pay or…
5 Ways to Build a Consistent Feed and Brand on Instagram – MiddleMe
Instagram is one of the most popular social media sites that influencers, content creators and businesses use to reach their target market. However, building a strong Instagram presence as part of your brand is challenging. You must know the best way to present your content while ensuring it stands out from the rest of the…
4 Ways to Build Branded Talent Pipelines – MiddleMe
Getting the right talent for your business or company is tricky because each sector is competitive, especially now that it is evolving to meet the current market's demands. Each business or company also has specific preferences regarding the type of talent it would like to work with, which can affect how recruitment strategies are developed…