Gerald C. (Jerry) Kane, Rich Nanda, and Anh Phillips, authors of the book The Transformation Myth, outline the traits and principles essential for adapting to disruption, especially following the COVID-19 pandemic.

MIT Sloan Management Review | Digital Transformation

29.11.2022

When Gradual Change Beats Radical Transformation

Evolutionary digital transformation may work better than radical change for some companies.

MIT Sloan Management Review | Digital Transformation

29.11.2022

Webinar: Rethinking Customer Expectations for 2022 and Beyond

Tools for companies and managers to rethink standard customer experience practices.

MIT Sloan Management Review | Digital Transformation

29.11.2022

Culture’s Role in Successful Technology Transformation

In this Q&A, ADP CTO Urvashi Tyagi describes a career spent solving problems that span technology, culture, and mindset.

MIT Sloan Management Review | Digital Transformation

29.11.2022

The Questions Leaders Should Ask in the New Era of Digital Transformation

In this era of upheaval, business leaders must reconsider the assumptions that rule their decision-making processes.

MIT Sloan Management Review | Digital Transformation

29.11.2022

Accelerate Digital Transformation With ‘No-Code’ Software Tools

No-code software development platforms enable nontechnical teams to create and deploy simple apps quickly.

MIT Sloan Management Review | Digital Transformation

29.11.2022

Sponsor's Content | New Approaches, New Skills: The Rapidly Changing Role of IT Sourcing in an Insurer’s Digital Transformation

Executives from TCS and Swiss Re discuss IT sourcing and digital transformation.

MIT Sloan Management Review | Digital Transformation

29.11.2022

Sponsor's Content | Webinar: A Digital Thread: Capitalize on Your Data’s Value

Develop a “digital thread” that connects people, products, and processes internally and externally.

MIT Sloan Management Review | Digital Transformation

29.11.2022

Building an Organizational Approach to Responsible AI

Companies adopting the best practices of responsible AI extract benefits while mitigating AI’s risks.

MIT Sloan Management Review | Digital Transformation

29.11.2022

Don’t Let Digital Obsession Destroy Your Organization

Organizations can benefit from taking a holistic approach toward digital transformation efforts.

MIT Sloan Management Review | Digital Transformation

29.11.2022

The Best of This Week

Innovation strategies for successful change, steps to building stakeholder trust in new technology, and organizational shifts for successful AI deployment.

home›MIT Sloan Management Review | Digital Transformation›Marketing

MIT Sloan Management Review | Digital Transformation - Marketing

Generate Value From GenAI With ‘Small t’ Transformations

The GenAI Blind Spot Leaders Have Now

Want Better GenAI Results? Try Speed Bumps

How AI Changes Your Workforce

Three Questions to Ask About Your Digital Strategy

MIT SMR Connections | Data-Driven Health Care: Enhancing Patient Outcomes Through Digital Engineering

The GenAI Blind Spot Leaders Have Now

Webinar: How Grassroots Automation Speeds Digital Success

Want Better GenAI Results? Try Speed Bumps

How Lufthansa Shapes Data-Driven Transformation Leaders

How AI Changes Your Workforce

MIT SMR Connections | Webinar: Empower Citizen Developers to Accelerate Innovation

Our Guide to the Spring 2024 Issue

Leadership in an Era of Context Collapse

Why Manufacturers Need a Phased Approach to Digital Transformation

Webinar: Generative AI Demystified: What it Really Means for Business

Webinar: Preparing Your Organization for a Generative Future

Webinar: Finding Transformation Opportunities with Generative AI

MIT SMR Connections | Reinventing Procurement: From Cost Center to Innovation Driver

MIT SMR Connections | Survey: Most Companies Fall Short of Margin Targets

MIT SMR Connections | Culture: The Engine of Transformation

MIT SMR Connections | Webinar: What B2B Leaders Must Do for True Digital Transformation

MIT SMR Connections | Webinar: A Digital Thread: Capitalize on Your Data’s Value

MIT SMR Connections | New Approaches, New Skills: The Rapidly Changing Role of IT Sourcing in an Insurer’s Digital Transformation

MIT SMR Connections | Digital Innovation and Employee Experience: Making the Connection

Making 600 Billion Decisions With AI: Expedia Group’s Rathi Murthy

A One-Stop Data Shop: The Lego Group’s Anders Butzbach Christensen

Why Digital Ability Trumps IQ

Sponsor's Content | Digital Innovation and Employee Experience: Making the Connection

Webinar: Disruption as a Platform for Continuous Innovation

When Gradual Change Beats Radical Transformation

Webinar: Rethinking Customer Expectations for 2022 and Beyond

Culture’s Role in Successful Technology Transformation

The Questions Leaders Should Ask in the New Era of Digital Transformation

Accelerate Digital Transformation With ‘No-Code’ Software Tools

Sponsor's Content | New Approaches, New Skills: The Rapidly Changing Role of IT Sourcing in an Insurer’s Digital Transformation

Sponsor's Content | Webinar: A Digital Thread: Capitalize on Your Data’s Value

Building an Organizational Approach to Responsible AI

Don’t Let Digital Obsession Destroy Your Organization

The Best of This Week

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