Even major donors ask, “Does my gift really matter?” Discover how to craft clear, powerful offers that connect with high-capacity donors and inspire big gifts.

Moceanic

12.05.2025

Major Donor Mistake That Can Cost You A LOT of Revenue | Moceanic

Most major donors don’t want the “VIP treatment” — and assuming they do could cost you thousands. Learn the top mistake nonprofits make with wealthy donors, and how to avoid it.

Moceanic

05.05.2025

How to Find Your Major Donors – It’s Easier than You Think | Moceanic

Discover how to find major donors already hiding in your database — and how to connect with them in ways that inspire transformational gifts.

Moceanic

28.04.2025

Is Anything Better than a Donor Newsletter? This Powerful Tool Might Be! | Moceanic

Imagine a nonprofit donor newsletter that does everything a quality newsletter should do ... but it’s easier to create and less expensive.

Moceanic

21.04.2025

The Amazing Secret behind Major Donor Fundraising | Moceanic

Jen Shang, after talking to a lot of major donors about why they donate, has something to say about major donor fundraising that might shock you.

Moceanic

14.04.2025

How Important Is That Awareness Campaign for Your Bottom Line? | Moceanic

Using awareness campaigns to boost fundraising is like using a hammer to wash windows. Most awareness campaigns make no difference to fundraising.

Moceanic

07.04.2025

What to Do When You Know You’re Right – But You Can’t Prove It | Moceanic

Some of the things I believe in as part of effective fundraising writing, even though I don’t have direct data backing them up.

Moceanic

31.03.2025

The Funny Little AI Tool That Can Help You Raise More Money

We put this fundraising AI tool through rigorous testing — vague questions, complex scenarios, basic inquiries. It delivered quality answers every time.

Moceanic

24.03.2025

The “Magic Ingredient” for Successful Donor Journeys

An unpopular opinion about how to maximize your impact (and revenue!) through simpler, more effective fundraising approaches.

Moceanic

17.03.2025

Ditch That Same-Old “Default” Direct Mail Appeal

Why the “standard” US direct mail format fails and how to boost your response rates.

Moceanic

10.03.2025

More Than Ever, NOW Is the Time to Take Care of YOU | Moceanic

We’re in the middle of tough times for many nonprofits, especially those in the US.

Moceanic

25.02.2025

My Board Asked Me to Totally Re-Do the Year-End Appeal! | Moceanic

Here’s something that a member of The Fundraisingology Lab posted on the members-only Facebook group.. (Trigger warning: This may be painfully familiar to you!)

Moceanic

19.02.2025

How You Can Learn about Fundraising from the Golden Age of Advertising | Moceanic

One of the truly cool things about our private members-only community, The Fundraisingology Lab, is the conversations that come up, and where they can lead.

Moceanic

19.02.2025

What Good Is AI for Fundraisers? [VIDEO] | Moceanic

Quick! Is AI about to take all our jobs? Do everything we do now, but better and faster?

Moceanic

03.02.2025

US Funding Freeze: Are You “Safe”? Is Anyone? | Moceanic

All federal money is gone!

Moceanic

03.02.2025

How to Get the Most from Your Corporate Sponsorships | Moceanic

Guest post by Barbara Cecil, Development Director at SOS Community Services | (Ypsilanti, Michigan), and longtime member of The Fundraisingology Lab by

Moceanic

27.01.2025

Add One More: The Power of Incremental Improvement in Fundraising | Moceanic

Would you like to increase your fundraising revenue? The most dependable way to do that is to add one more.

Moceanic

20.01.2025

How to Make Your Fundraising Strong with Visual Design | Moceanic

They told me my voice was going to be squeaky and out of control for a while, but after that people would stop mistaking me for my mother on the phone. I was

Moceanic

13.01.2025

Book Review: How Your Organization Can Achieve Greatness | Moceanic

Great Fundraising Organizations: Why and How the World’s Best Charities Excel at Raising Money by Alan Clayton

Moceanic

16.12.2024

The Best of the Best: Our Top 10 Blogs of 2024 | Moceanic

Do you believe in the Pareto Principle?

Moceanic

09.12.2024

Two Books That Will Help You Write Like a Pro | Moceanic

Every fundraiser I know is obsessed with learning.

Moceanic

02.12.2024

Our Readers Speak: the Top 3 Moceanic Blog Posts of All Time | Moceanic

The Moceanic Blog started posting in 2015. In Blog Years, that’s back in the Jurassic Age. In that time, we’ve published hundreds of posts about all kinds of

Moceanic

27.11.2024

The 6 Drivers of Nonprofit Fundraising Growth | Moceanic

Fundraising can often feel overwhelming. There is pressure to deliver immediate results while also planning for sustainable growth. It is possible – if you

home›Moceanic›Startups

Moceanic - Startups

How to Turn a Single Direct Mail Appeal into a Full Campaign | Moceanic

Winning Direct Mail Lifts: Where to Invest to Improve Response | Moceanic

Your Guide to Winning with the 80/20 Rule | Moceanic

How to Increase Direct Mail Open Rates using Mystery | Moceanic

10 Design Tips for Stronger Direct Mail Fundraising | Moceanic

The Art of Fundraising Interviews: How to Capture Stories That Inspire Giving

4 Storytelling Power-Ups for Your Fundraising

A Fundraising Timeline for Winning Appeals

This Survey Shapes Your Annual Fundraising Plan

5 Steps to Your Easy Annual Fundraising Plan

Build Your Fundraising Strategy

Manage Your Time with the Matrix (Not THAT One!)

Turn Your Fundraising Committee into an Asset

How to Recycle Your Fundraising & Raise More

200+ Fundraising Tools You Can Use Right Now

6 Fundraising Tactics You Don't Have To Do

6 Qualities of Extraordinary Major Gift Officers | Moceanic

How to Succeed with Proven Offers for Major Donors | Moceanic

Major Donor Mistake That Can Cost You A LOT of Revenue | Moceanic

How to Find Your Major Donors – It’s Easier than You Think | Moceanic

Is Anything Better than a Donor Newsletter? This Powerful Tool Might Be! | Moceanic

The Amazing Secret behind Major Donor Fundraising | Moceanic

How Important Is That Awareness Campaign for Your Bottom Line? | Moceanic

What to Do When You Know You’re Right – But You Can’t Prove It | Moceanic

The Funny Little AI Tool That Can Help You Raise More Money

The “Magic Ingredient” for Successful Donor Journeys

Ditch That Same-Old “Default” Direct Mail Appeal

More Than Ever, NOW Is the Time to Take Care of YOU | Moceanic

My Board Asked Me to Totally Re-Do the Year-End Appeal! | Moceanic

How You Can Learn about Fundraising from the Golden Age of Advertising | Moceanic

What Good Is AI for Fundraisers? [VIDEO] | Moceanic

US Funding Freeze: Are You “Safe”? Is Anyone? | Moceanic

How to Get the Most from Your Corporate Sponsorships | Moceanic

Add One More: The Power of Incremental Improvement in Fundraising | Moceanic

How to Make Your Fundraising Strong with Visual Design | Moceanic

Book Review: How Your Organization Can Achieve Greatness | Moceanic

The Best of the Best: Our Top 10 Blogs of 2024 | Moceanic

Two Books That Will Help You Write Like a Pro | Moceanic

Our Readers Speak: the Top 3 Moceanic Blog Posts of All Time | Moceanic

The 6 Drivers of Nonprofit Fundraising Growth | Moceanic

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