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Unpredictable Weather and Your Skin: How to Protect Yourself 81, 62, 73, 54, 48—those aren’t lottery numbers, but the daily temperatures in Atlanta over the past two weeks. When I traveled to Dallas this week, … Continue reading Volatile Spring Weather and the Skin By Emily Fritchey
Point of View by Lori Satter…… When I first decided to become an aesthetician, I knew I had to be a holistic aesthetician. I had been previously working in the yoga world and had been … Continue reading SHIRODHARA in the spa space By Lori Satter Brown and Jesseca M Smith
Human skin, a complex and dynamic ecosystem, harbors diverse microbial colonies. While many of these microorganisms contribute to skin health, a careful, balanced community is required to yield the benefits and prevent dysfunction. Dysbiosis, when … Continue reading Understanding Facial Bacteria: Key Players in Common Skin Issues By Dr. Alex Capano
When it comes to healthy, young-looking skin, there is no single step your clients can take that yields more benefits than protecting their skin from the damaging effects of UV light. Most scientific estimates show … Continue reading The Everyday Beauty of Sun Protection By Kathleen Dwyer
In today’s wellness market, sustainability and holistic practices are not just desirable—they are expected and trending. As is de-influencing things and products that are not sustainable. Clients increasingly seek genuine connections and authentic experiences that … Continue reading Sustainable Spa Branding: 7 Essential Marketing Strategies for Holistic and Aromatherapy Practices Written By Jennifer Earls
I love what I do! For 34 years, my hands have been my tools, and my heart has been my guide. My passion for helping women discover, embrace, and nurture their unique beauty has given … Continue reading Thirty-Four Years of Transformative Touch: Reflections of a Holistic Master Esthetician by HEATHER OWENS
In 1963, President Kennedy signed a proclamation declaring the first week of May National Small Business Week. Since then, the Small Business Administration (SBA), established by President Eisenhower in 1953, has continued to promote this annual … Continue reading Build Community & Commerce During National Small Business Week By: Laura M. Cummins
In the bustling world of esthetics, finding your niche isn’t just about carving out a corner for yourself—it’s about embracing a specialized segment or area of expertise that speaks to your passion and ability. So, … Continue reading The Power of Specialization: How Niche Esthetics Can Transform Your Business By Tiffany Taft
Are you keeping a “growth mindset” when building a sustainable business with predictable and repeatable appointments? One of my favorite books that I recommend you read is *Building a Story Brand* by Donald Miller, who … Continue reading Owning, Living & Breathing Your Brand By Shawn Pollard
My career has been full of twists, turns, and opportunities as a passionate Esthetician dedicated to helping solo practitioners succeed. It began in the 1980s with retail skincare in the U.S., England, and Australia. In … Continue reading Danielle Marquez’s Story of Strength and Success in the Esthetic Industry
In the world of aesthetics and wellness, we’re often focused on external transformation – glowing skin, sculpted features, and the confidence that comes with feeling our best. But there’s one beauty tool that many overlook, … Continue reading The Luxury of Rest – Elevating Your Sleep Hygiene for Beauty and Success By Jennifer Earls
In the beauty and aesthetics industry, clients aren’t just buying treatments – they’re investing in you. Your expertise, your journey, and the story that sets you apart. But in a sea of social media posts … Continue reading Why Every Beauty Professional Should Write Their Story – And How It Can Grow Your Brand By Jennifer Earls
Telangiectasia. It’s a mouthful of a word, but if you’ve noticed small red or purple thread-like veins creeping across your cheeks, nose, or legs, you’re already familiar. Known more casually as spider veins, telangiectasia might … Continue reading Telangiectasia: What It Is, Why It Happens, and How to Treat It By Stephanie Holvick
It makes sense that skincare needs differ between day and night. You clearly need sun protection during the day but not at night. While protection is important, creating the right skin care routine for different … Continue reading Night & Day: Skincare, Sun, and the Circadian Rhythm By Kathy Dwyer
In the quiet suburbs of my teenage years, I discovered a love that would ultimately shape my life and career: makeup. With an Avon catalog in hand, I turned my passion into a small enterprise. … Continue reading Cheryl Goodheim: A Journey of Passion, Perseverance, and the Gift of Touch
Environmental skin aging is a growing concern, driven by factors such as UV light, pollution, tobacco smoke, vaping, and the devastating effects of wildfires that worsen air quality. Compounding this issue, the lingering impact of … Continue reading The Skin, The Lungs & The Environment: Unlocking the Hidden Connection for Beauty & Health By Emily Fritchey
Whether you are opening a new practice or are an experienced entrepreneur, keeping your business thriving is always top of mind. Every enterprise, large or small, requires a steady flow of new customers and fresh … Continue reading Strategies & Tactics: Building and Marketing Your Brand By Kathy Dwyer
Sleep-focused services are steadily on the rise, as more and more people are now realizing that their daily slumber directly affects their overall well-being. After much research, I discovered that sleep tourism, an ever-growing segment … Continue reading Introduce Sleep-Centric Offerings to Expand Your Client Base By: Laura M. Cummins
Quỳnh Châu Stone is an influential leader, excelling as a mother, educator, entrepreneur, and advocate. As the founder and president of The Source Of Hope, a 501(c)(3) non-profit organization, she has dedicated over a decade … Continue reading A Legacy of Service and Innovation in Holistic Health Quỳnh Châu Stone
Austine Mah began her illustrious her career at Bliss Spa and LVMH, she went on to help launch The Spa at Equinox in the Greater Los Angeles area. Discovering a love for product knowledge and … Continue reading Austine Mah May 2024 Digital Edition Feature
“If you want to know the truth … I really wasn’t sure what I was doing.” This is what I tell students when they ask how I started in beauty education. As it turns out, … Continue reading Eli Jones June 2024 Digital Edition Feature
Upon graduating from the University of California in 1980 I horrified my exit, interviewing professors by enrolling in esthetics school to indulge my love of all things beautiful and glamorous. Immediately upon licensing I accepted … Continue reading Douglas Preston Founder, Preston Acne Pros
I was fortunate enough to have my first facial when I was twelve years old. I sat up after and my immediate thought was that I wanted to do this in the future. How lucky … Continue reading Jaclyn Luongo September 2024 Digital Edition Feature
My journey into the world of esthetics began in the most unexpected of places: my childhood home, where my mother hosted Mary Kay skincare parties. My role was simple yet pivotal—I set up placemats with … Continue reading Nina Curtis A Journey Through Esthetics: From Mary Kay Parties to Professional Excellence
Our Philosophy We believe in promoting the harmony between science and nature. Our journey starts with advanced laboratory research, which seamlessly translates into effective bioadaptable skin treatments that align with the body’s natural biochemistry. Through … Continue reading NASNPRO Celebrating Industry Danné Montague-King
Have you ever thought about your relationship with nature? The idea that you have a relationship with nature has broad context and is subjective. It begins by acknowledging that, no matter how you approach it, … Continue reading Nature’s Healing in Spa Therapy Essential Oils and Plant-Based Extracts in Beauty Wellness By Jimm Harrison
At-home testing kits have become increasingly popular, offering consumers more access to personal health insights. This trend spans from ancestry testing to chronic condition monitoring. Among these innovations, microbiome testing stands out, helping individuals understand … Continue reading Skin Microbiome Testing: A Game-Changer for Personalized Spa Treatments By Emily Stutzman
Syringomas may not be a household name, but for those familiar with them, they can be a source of aesthetic distress. These small, benign tumors often appear in clusters around the eyes, although they can … Continue reading Understanding Syringoma and Its Treatment By Stephanie Holvick
Offering Skin Health Consultations as part of your services provides a powerful way to deliver personalized, science-backed treatments to your clients. This comprehensive approach enables you to understand their unique skin needs and create tailored … Continue reading How to Add Skin Health Consultations to Your Service By Emily Stutzman
Most natural oils are packed with antioxidants that benefit the skin, but they may not be suitable for everyone. Therefore, it’s a good practice to test the oil on a small area of your neck … Continue reading Oils for glowing skin By Rena Gibson
As estheticians we come across a lot of skin conditions and concerns, some easy to treat others not so much. One of the most difficult to treat is rosacea. This chronic inflammatory skin condition typically … Continue reading Topical Live Probiotics – A Natural Treatment for Rosacea By Emily Stutzman
Introduction to Glutathione Glutathione is a powerful antioxidant found naturally in human cells. It is composed of three amino acids: cysteine, glycine, and glutamine. Glutathione plays a crucial role in various physiological processes, including detoxification, … Continue reading Glutathione and Its Effects on Skin Health By Chanel Jenae
Starting an esthetic business is both exciting and challenging. At what point is it possible to hire an assistant? I’m not practicing currently, but I know that it’s a busy job to run an entire … Continue reading Unlocking the Power of AI in Aesthetic Businesses: A Creative Director’s Approach By Jennifer Marie
The skin is the largest organ in the human body and is made up of several layers that work together to protect the body from harmful environmental factors and regulate internal temperature. The three main … Continue reading How the skin works by Rena Levi
The skin is the largest organ in the human body and is made up of several layers that work together to protect the body from harmful environmental factors and regulate internal temperature. The three main … Continue reading How the skin works by Rena Levi
In an era where wellness and self-care are not just trends but essential aspects of lifestyle, the skin care industry has witnessed a paradigm shift. There’s an increasing awareness and demand among men for skin … Continue reading Unlocking the Potential of Men’s Skin Care Procedures: A Guide for Professionals By Stephanie Holvick
Do your clients feel intimated by the formal information on the label of a sunscreen? This guide aims to demystify the jargon and help you walk them through the label to make informed choices. Keep in … Continue reading Everything You Need to Know When Reading A Sunscreen Label By Kathleen Dwyer
Are you ready to take your esthetic practice to the next level? With the emerging science of the skin microbiome, there’s never been a better time to revolutionize your approach to skin health. Follow these … Continue reading Is Your Spa Ready for the Microbiome Revolution? By Brent Ballard
Hormones are the musical notes composing the intricate melody of the human body’s symphony. That may seem overly poetic, though is a reasonable analogy. Hormones are messenger molecules. They are created within glands and other … Continue reading Essential Oils for Hormonal Balance by Jimm Harrison
How often do you think about the cleanliness of lashes or the lash line? For many women, if they can’t see it, it doesn’t cross their mind often. For estheticians, we often think about cleanliness. … Continue reading Healthy Lashes By Lora Condon