This guide includes an AI prompt for path audits, from first click to final conversion. We'll optimize the entire path, not just the individual pages.

Orbit Media

27.08.2025

Complete Guide to Website Traffic Sources in GA4 (and 18 tips for growing traffic) | Orbit Media Studios

The main sources of website traffic are email, social media, PPC, SEO, and direct traffic. Here are tips on how to use each source to drive website traffic.

Orbit Media

12.08.2025

The Most Effective AI Uses for Content Marketing in 2025 [New Research] | Orbit Media Studios

Which tasks are marketers giving to AI? How effective is each? We have new research on how content marketers are using AI...

Orbit Media

08.08.2025

How to Optimize for AI Mentions: 3 Simple Strategies | Orbit Media Studios

It's critical that you train AI to mention your brand. Here is a simple, practical approach to increase visibility in AI.

Orbit Media

29.07.2025

Web Content Best Practices: 22-Point Checklist and an AI Audit Prompt | Orbit Media Studios

Review this 22-point guide to deliver better web content. This comprehensive checklist will make it easy to deliver great web content.

Orbit Media

29.07.2025

Zero Click Marketing? The Truth About Search Traffic in 9 Charts | Orbit Media Studios

Zero-click searches are from zero-intent searchers. They just want a quick answer. Here's the truth about search traffic in nine charts...

Orbit Media

10.07.2025

AI for Conversion Optimization: 5 Prompts for Maximizing Lead Generation | Orbit Media Studios

How to use AI for conversion optimization. A quick guide with 5 prompts for maximizing lead generation.

Orbit Media

26.06.2025

Email Signup Forms: These are the 3 Big Factors in Subscriber Growth | Orbit Media

To succeed in email marketing, your site needs a good email signup form. Here are three factors with examples of email signup forms.

Orbit Media

12.06.2025

Lead Generation 101: How to Increase Conversion Rates on Your B2B Website

See why visitors take action and learn how you can improve your website's conversion rate using psychology, trust and calls to action.

Orbit Media

11.06.2025

Lead generation 101: How to increase conversion rates on your B2B website. | Orbit Media Studios

Lead generation 101: How to increase conversion rates on your B2B website. A brief guide for improving your conversion rates through clarity and persuassion.

Orbit Media

29.05.2025

Pictures of the Desks of 21 Top Marketers | Orbit Media Studios

You’ve seen their backgrounds. Now see the world from their perspectives, with their cameras, mics and lights. This gallery of marketers' desk pictures shows how the pros do it.

Orbit Media

14.05.2025

Are AI Chatbots Replacing Search Engines? AI vs Google [New Research] | Orbit Media Studios

AI overviews now appear at the top of half of all search results. But is Google itself getting fewer clicks? See all the findings in our new research...

Orbit Media

08.05.2025

The 7 Stages of AI Proficiency | Orbit Media Studios

Here is a little roadmap for your journey toward AI proficiency. It shows that each of us has a clear path forward.

Orbit Media

12.04.2025

Lead Generation Best Practices: 54 Key Tips for Websites and Marketing|Lead Generation Best Practices: 54 Key Tips for Websites and Marketing

A lead generation website has a set of pages, each with specific elements. Here are 54 tips for lead gen websites, blogs and content marketing programs.|A lead generation website has a set of pages, each with specific elements. Here are 54 tips for lead gen websites, blogs and content marketing programs.

Orbit Media

03.04.2025

AI-Friendly Websites: The 8-point Checklist for AI Readiness | Orbit Media Studios

Is your website AI friendly? Your website isn’t just for human visitors anymore. AI is visiting your website. Use this checklist to make your website ai-friendly.

Orbit Media

19.03.2025

How to Make a Custom ChatGPT for Marketing (10x Speed Video Shows Every Step) | Orbit Media Studios

This guide will show you how to create custom versions of ChatGPT for marketing. We'll show you the details step-by-step process for creating custom ChatGPTs.

Orbit Media

06.03.2025

How to Rank for Multiple Keywords with Semantic SEO | Orbit Media Studios

Want to rank for 100+ keywords with just one article? Learn the simple Semantic SEO strategy that helps your content rank for multiple keywords.

Orbit Media

19.02.2025

How to Find Your Top Converting Articles: 3 Steps Using GA4 and AI | Orbit Media Studios

Of all the articles you’ve published, what resonates with readers? What inspires them to take action and subscribe? Here’s how to find your top conversion content in Google Analytics.

Orbit Media

19.02.2025

Website Features Marketers Often Ask For: What to Know | Orbit Media Studios

Most web design features exist on a spectrum. Here’s everything you need to know about commonly requested features & the factors that influence them.

Orbit Media

23.01.2025

The AI-Powered Competitive Analysis: 3 Quick Ways to Score Your Brand vs. Your Competitors | Orbit Media Studios

In this mini-guide (and video) you’ll learn to let AI do the competitive analysis for you. We’ll perform the analysis from three perspectives: search rankings, website and content and messaging and positioning.

Orbit Media

09.01.2025

14 Types of Evidence on Web Pages to Build Trust and Convert Leads | Orbit Media Studios

Here's our guide for building pages that build trust with visitors. It’s a list of 14 types of evidence you can add to any page, along with our best tips for leveraging each.

Orbit Media

18.12.2024

The Prompt Library Starter Kit: 20 AI Prompts for B2B Lead Gen Marketers | Orbit Media Studios

In this post we share 20 AI prompts for B2B marketers.

Orbit Media

05.12.2024

How to Track Referral Traffic from AI in GA4 | Orbit Media Studios

In this post, we show how to track website traffic from AI using GA4. We’ll use a GA4 filter, a GA4 exploration and a GA4 custom channel group.

Orbit Media

14.11.2024

What Do Experienced Marketers Do Differently? New Research (plus tips from 9 veteran content pros) | Orbit Media Studios

Discover what sets veteran content marketers apart. Our latest research with insights from 9 industry pros reveals strategies for writing, collaborating, and achieving stronger results.

Orbit Media

31.10.2024

How Can I Get AI to Mention My Brand? How AI impacts SEO | Orbit Media Studios

We share a list of 8 ways to increase the chance that AI will include your content and your brand in responses.

Orbit Media

11.10.2024

Marketing to Humans: The 5 Ways to Get Personal in Your Digital Marketing | Orbit Media Studios

This post is a list of research and techniques that any company can be more personal in their marketing.

Orbit Media

27.09.2024

How to Build a Scalable Website: Planning for Growth | Orbit Media Studios

Creating a scalable website means preparing your site for increased traffic and improved user experience. Learn how to future-proof your site

Orbit Media

21.09.2024

Data Privacy Best Practices for Your Website | Orbit Media Studios

Learn about common privacy policies and cookie laws across the globe to ensure data privacy compliance on your website.

Orbit Media

19.09.2024

When do your visitors turn into leads? (AI and GA4 combo trick) | Orbit Media Studios

In this detailed article and video we'll show you how to combine GA4 and AI to do conversion timing analysis.

Orbit Media

05.09.2024

What is the Average Website Lifespan? 10 Factors In Website Longevity | Orbit Media Studios

hat’s the average lifespan of a website? Review key factors that influence website longevity, & review the average lifespan of Orbit client's websites

Orbit Media

22.08.2024

How to Write AI Audit Prompts to Improve All of Your Marketing

We’re not just sharing prompts, we’re sharing a framework for writing audit prompts that can improve anything in your marketing, from articles to marketing plans.

Orbit Media

22.08.2024

8 Website Security Best Practices | Orbit Media Studios

Improving your website security protects your business, customers, and your credibility. Learn 8 data security best practices for a more secure site.

Orbit Media

22.08.2024

Latest Trends in UX Design: What CMOs Need to Know | Orbit Media Studios

Good design makes your site more enjoyable to use, supports SEO, and encourages more conversions. Improve your site with these 8 UX design trends

Orbit Media

08.08.2024

Inaccurate Google Analytics - Why Google Analytics is Wrong and How to Fix It|Inaccurate Google Analytics - Why Google Analytics is Wrong and How to Fix It

Here are 21 ways in which Google Analytics is showing inaccurate traffic sources and misleading data. Plus, tips on how to fix them.|Here are 21 ways in which Google Analytics is showing inaccurate traffic sources and misleading data. Plus, tips on how to fix them.

Orbit Media

10.07.2024

The AI Website Audit: 3 Ways to have AI Review Your Webpage | Orbit Media Studios

Here are 3 ways to audit web pages using AI. Each method isl focused on business impact, outcomes and B2B lead generation.

Orbit Media

06.06.2024

3 Advanced B2B Lead Generation Strategies: AI, GA4 and Session Recordings | Orbit Media Studios

Discover 3 lead advanced generation strategies to elevate your marketing using AI, GA4 and session recordings.

Orbit Media

23.05.2024

AI for thought leadership: These are the first 5 prompts | Orbit Media Studios

In this article we share prompts for researching thought leadership topics. They are some of the most interesting and useful prompts we’ve ever written.

Orbit Media

15.05.2024

How to Successfully Design a Multilingual Website: Tips & Considerations | Orbit Media Studios

Creating a multilingual site is an expensive & time-consuming project. Read our expert tips to successfully manage, translate, localize & design your site.

Orbit Media

11.05.2024

Inbound vs Outbound Marketing: 10 Tips | Orbit Media

A guide to inbound vs outbound marketing. Learn the key differences, common strategies & explore examples of each. Improve your marketing strategy today.

Orbit Media

11.05.2024

How to Update Content for SEO: The Trick to Updating Old Blog Posts

Updating old blog posts has been one of the most effective SEO strategies we’ve found. Here is a guide that shows you how to repurpose content.

home›Orbit Media›Marketing

Orbit Media - Marketing

The AI Path Audit for Lead Generation: Optimize the Flow with a Single Prompt | Orbit Media Studios

Complete Guide to Website Traffic Sources in GA4 (and 18 tips for growing traffic) | Orbit Media Studios

The Most Effective AI Uses for Content Marketing in 2025 [New Research] | Orbit Media Studios

How to Optimize for AI Mentions: 3 Simple Strategies | Orbit Media Studios

Web Content Best Practices: 22-Point Checklist and an AI Audit Prompt | Orbit Media Studios

Zero Click Marketing? The Truth About Search Traffic in 9 Charts | Orbit Media Studios

AI for Conversion Optimization: 5 Prompts for Maximizing Lead Generation | Orbit Media Studios

Email Signup Forms: These are the 3 Big Factors in Subscriber Growth | Orbit Media

Lead Generation 101: How to Increase Conversion Rates on Your B2B Website

Lead generation 101: How to increase conversion rates on your B2B website. | Orbit Media Studios

Pictures of the Desks of 21 Top Marketers | Orbit Media Studios

Are AI Chatbots Replacing Search Engines? AI vs Google [New Research] | Orbit Media Studios

The 7 Stages of AI Proficiency | Orbit Media Studios

Lead Generation Best Practices: 54 Key Tips for Websites and Marketing|Lead Generation Best Practices: 54 Key Tips for Websites and Marketing

AI-Friendly Websites: The 8-point Checklist for AI Readiness | Orbit Media Studios

How to Make a Custom ChatGPT for Marketing (10x Speed Video Shows Every Step) | Orbit Media Studios

How to Rank for Multiple Keywords with Semantic SEO | Orbit Media Studios

How to Find Your Top Converting Articles: 3 Steps Using GA4 and AI | Orbit Media Studios

Website Features Marketers Often Ask For: What to Know | Orbit Media Studios

The AI-Powered Competitive Analysis: 3 Quick Ways to Score Your Brand vs. Your Competitors | Orbit Media Studios

14 Types of Evidence on Web Pages to Build Trust and Convert Leads | Orbit Media Studios

The Prompt Library Starter Kit: 20 AI Prompts for B2B Lead Gen Marketers | Orbit Media Studios

How to Track Referral Traffic from AI in GA4 | Orbit Media Studios

What Do Experienced Marketers Do Differently? New Research (plus tips from 9 veteran content pros) | Orbit Media Studios

How Can I Get AI to Mention My Brand? How AI impacts SEO | Orbit Media Studios

Marketing to Humans: The 5 Ways to Get Personal in Your Digital Marketing | Orbit Media Studios

How to Build a Scalable Website: Planning for Growth | Orbit Media Studios

Data Privacy Best Practices for Your Website | Orbit Media Studios

When do your visitors turn into leads? (AI and GA4 combo trick) | Orbit Media Studios

What is the Average Website Lifespan? 10 Factors In Website Longevity | Orbit Media Studios

How to Write AI Audit Prompts to Improve All of Your Marketing

8 Website Security Best Practices | Orbit Media Studios

Latest Trends in UX Design: What CMOs Need to Know | Orbit Media Studios

Inaccurate Google Analytics - Why Google Analytics is Wrong and How to Fix It|Inaccurate Google Analytics - Why Google Analytics is Wrong and How to Fix It

The AI Website Audit: 3 Ways to have AI Review Your Webpage | Orbit Media Studios

3 Advanced B2B Lead Generation Strategies: AI, GA4 and Session Recordings | Orbit Media Studios

AI for thought leadership: These are the first 5 prompts | Orbit Media Studios

How to Successfully Design a Multilingual Website: Tips & Considerations | Orbit Media Studios

Inbound vs Outbound Marketing: 10 Tips | Orbit Media

How to Update Content for SEO: The Trick to Updating Old Blog Posts

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