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Pamela Grow
28.03.2025
It can take several emails, social media campaigns, and text messages to drive supporters to your donation page. So once they're there, the giving process
10.03.2025
Hardly a week passes that I don't get an email like this one from Amanda: We are looking at expanding the number of direct mail campaigns we run. I've attended
07.03.2025
How are you connecting with your donors NOW, at a time when every day brings a fresh assault on humanity? Answer: With love. Always. In their latest email
28.02.2025
Accountability is at the heart of nonprofit accounting. Because your organization can't turn a profit by definition, the goal of tracking your finances is to
19.02.2025
Smart Kids with Learning Disabilities is a nonprofit whose mission is "to help children with learning and attention differences reach their full potential by
Our day-to-day overwhelm here in the US is intense. And it's designed to make us all feel uncertain. Helpless. Passive even. Your overwhelm is the goal. If we
Nonprofit events are a powerful way to showcase your mission and raise critical funds. From the excitement of bidding in an auction to the inspiring stories
I woke up this morning thinking about the movie, The Matrix. If you're not familiar, the Matrix is a 1999 science fiction action film starring Keanu Reeves as
Does your nonprofit want to increase engagement with your marketing and fundraising efforts? If so, you need a lead generation strategy. You may have heard of
23.01.2025
26.12.2024
Every one of you I've talked to recently — every last one — has told me that your year-end campaign went out late. Hey, it happens. It's been a year. But have
12.12.2024
Your donors aren't just names in your nonprofit's CRM. They're partners in your mission and vital threads in the fabric of your community. The messages you send
28.11.2024
Nothing, but nothing, has the power to transform your fundraising quite like gratitude. And no one does gratitude quite like Lisa Sargent, founder of the free
24.10.2024
Do you ever feel like you're treading water…and not really making a difference? That's how I was feeling the other day. I'd just heard some sad news, I've been
03.10.2024
Sometimes finding the right story for your year-end appeal can be tough. How do you capture stories in a way that truly invites your reader into the picture?
26.09.2024
Recent nonprofit trends show that giving is on the decline, decreasing by 2.1% between 2022 and 2023. To keep donors around and retain their support,
19.09.2024
Giving by bequests accounted for $42.68 billion, or approximately 5% of the total philanthropic pie in 2023. Are you getting your share? Contrary to what you
29.08.2024
When it comes to fundraising, our hearts nearly always overrule our heads. Research proves it time and time again. Yet still, nonprofit organizations instead
15.08.2024
Successful nonprofits have a diverse revenue stream, and grant funding is often a key component. But grants are not a magic bullet to fix funding woes. Learn
"What do I do if my nonprofit serves individuals who have sensitive stories that could trigger others?" In the nonprofit world, it is common to see missions
01.08.2024
Have you ever heard of something called the 'honeymoon phase?' In marketing, the term 'honeymoon phase' refers to the period (usually one to two weeks)
30.07.2024
Storytelling plays an integral role in fundraising success. But have you considered implementing storytelling into all aspects of your fundraising event? Join
26.07.2024
Imagine this: Your nonprofit is in the midst of several key projects and is planning to launch a new community program, all of which will greatly benefit your
Auctions are among the most engaging and lucrative fundraising events your nonprofit could host. They appeal to a wide range of supporter interests and foster a
11.07.2024
The latest GivingUSA report on charitable giving in the United States is out. What do smart fundraisers, particularly those heading up "one-person" development
06.06.2024
Trends for 2024 indicate a rise in AI for donor communications. However, these same trends also indicate that these AI-written messages, if poorly implemented,
09.05.2024
The goal of growing your email list should play a primary role in every nonprofit's yearly fundraising plan. Always. Email is more important than your Facebook,
06.05.2024
The latest nonprofit sector outrage surrounds Simon Sinek's podcast interview with Scott Harrison. Haven't heard it yet? You can listen here. Simon may be best
02.05.2024
Of the data your nonprofit collects, financial information is one of the most useful types—and one of the most complex to track. Keeping thorough, accurate
25.04.2024
My grandpup, Wally is the next best thing to a grandchild. She's the closest thing I've seen to a living stuffed toy (wouldn't you agree?). She's smart, with a
The growth of AI in nonprofit donor communications means that lately my inbox has been filled to the brim with nonsense like this: We hope this message finds
11.04.2024
Email or print donor newsletter? Smart nonprofits utilize both to keep their donors close. But only print donor newsletters have the "sticky" quality that leads
15.03.2024
Recruiting and retaining staff can feel like scaling a mountain. Even when you think you've gotten closer to the summit, you most likely still have one or two
08.03.2024
Closeup Woman hand using Laptop pc with email icon, Email concept Creating your nonprofit's digital strategy comes with its own set of challenges, from creating
07.03.2024
Every day you sit down to begin working on a project. Perhaps it's your first donor newsletter. Or an invitation to your organization's latest event. Or maybe
28.02.2024
Your nonprofit invests significant time, energy, and money into bettering the lives of those you serve. However, you can't do it all on your own. Building
15.02.2024
Valentine's Day, a celebration of love and affection, has a rich and varied history dating back centuries. Over time, the holiday evolved into a Christian
28.01.2024
I love Costco. After all, what's not to love? You've got the rotisserie chicken. Large and meaty. Seasoned to perfection and slow-cooked on rotating skewers.
Food banks can operate on a large scale that requires expensive equipment and skilled management. Brittany Murray/MediaNews Group/Long Beach Press-Telegram via
As a nonprofit professional, fundraising is at the center of what you do. But along with fundraising comes the responsibility of engaging donors. After all,