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9 | Follower
Pamela Grow
09.05.2024
The goal of growing your email list should play a primary role in every nonprofit's yearly fundraising plan. Always. Email is more important than your Facebook,
06.05.2024
The latest nonprofit sector outrage surrounds Simon Sinek's podcast interview with Scott Harrison. Haven't heard it yet? You can listen here. Simon may be best
02.05.2024
Of the data your nonprofit collects, financial information is one of the most useful types—and one of the most complex to track. Keeping thorough, accurate
25.04.2024
The growth of AI in nonprofit donor communications means that lately my inbox has been filled to the brim with nonsense like this: We hope this message finds
My grandpup, Wally is the next best thing to a grandchild. She's the closest thing I've seen to a living stuffed toy (wouldn't you agree?). She's smart, with a
11.04.2024
Email or print donor newsletter? Smart nonprofits utilize both to keep their donors close. But only print donor newsletters have the "sticky" quality that leads
15.03.2024
Recruiting and retaining staff can feel like scaling a mountain. Even when you think you've gotten closer to the summit, you most likely still have one or two
08.03.2024
Closeup Woman hand using Laptop pc with email icon, Email concept Creating your nonprofit's digital strategy comes with its own set of challenges, from creating
07.03.2024
Every day you sit down to begin working on a project. Perhaps it's your first donor newsletter. Or an invitation to your organization's latest event. Or maybe
28.02.2024
Your nonprofit invests significant time, energy, and money into bettering the lives of those you serve. However, you can't do it all on your own. Building
15.02.2024
Valentine's Day, a celebration of love and affection, has a rich and varied history dating back centuries. Over time, the holiday evolved into a Christian
28.01.2024
I love Costco. After all, what's not to love? You've got the rotisserie chicken. Large and meaty. Seasoned to perfection and slow-cooked on rotating skewers.
According to the latest M+R Benchmarks Study, monthly giving increased by 11% in 2022, making up 28% of all online revenue. Even as overall giving slumps, this
With the all-important year-end giving season here, nonprofit professionals like you are busy developing the right messaging that will drive donations. Let's
Breaking the rules can be one of the very best things you can do to increase response for your next nonprofit direct mail appeal. But how? John Lepp, co-founder
With the overall decline in both donors and dollars, smart nonprofits are recognizing the importance of monthly giving programs. But monthly giving won't
If yours is a smart nonprofit and you put your digital focus on email marketing, buckle up because changes are on the horizon from Google and Yahoo, and we've
Food banks can operate on a large scale that requires expensive equipment and skilled management. Brittany Murray/MediaNews Group/Long Beach Press-Telegram via
As a nonprofit professional, fundraising is at the center of what you do. But along with fundraising comes the responsibility of engaging donors. After all,
I recently stumbled across this captivating rendition of John Mayer's Grammy-winning "Waiting on the World to Change" via Dan Rather's newsletter. What sets
Did you ever stop to consider that storytelling is your organization's currency? After all, this ancient art form has the power to literally move your audience
Sustainable fundraising is all about developing key, core practices within your organization that can be applied to several different events and initiatives so
Organizing a fundraising event can be daunting, and it might seem easier to leave sustainability out of the mix. And, with donations declining across the board
I see crap like this every day. On LinkedIn. In my inbox. Articles with headlines like The Reality of Donor Fatigue and Strategies to Overcome It. Or Give Your
No time, staff, or resources when it comes to grant seeking? You are not alone. Fortunately, you now have access to hundreds of AI tools which can save you time
As a nonprofit leader, you know the importance of donor data. It guides your fundraising efforts, drives marketing decisions, and largely impacts your ability
You may have heard the buzz in the nonprofit sector around matching gifts, the corporate philanthropy program in which companies match donations that their
The past five years have seen tremendous change in the world — and in the nonprofit sector. We faced a global pandemic, resulting in oftentimes disastrous
Just this month, Google made crucial changes to Gmail in an effort to combat spam and improve user experience. If your nonprofit engages in email fundraising,
Are you a new development director or executive director and feeling a bit lost on how to learn exactly what motivates your donors? Or maybe you're a new major
How do you thank your nonprofit's monthly donors? Monthly donors are a special breed of supporter. They've chosen to make a real commitment to your mission in
14.09.2023
"Don't think of introversion as something that needs to be cured." These words, from Susan Cain's book, Quiet: The Power of Introverts in a World That Can't
What are the nonprofit fundraising and communications books you turn to, time and time again? Those books that may have brought about a shift in thinking or a
07.09.2023
Donor stewardship and communications make up the most important component in growing your nonprofit's general operating support — AKA individual giving. So it
31.08.2023
It's the grant application question you always dread... How will your organization sustain this program when the grant is complete? But the real answers to the
15.08.2023
Summertime....and the livin' is easy Fish are jumpin'...and the cotton is high We all know that staying connected with your donors throughout the year is
The idea of permission marketing was popularized by Seth Godin, who wrote: Permission marketing is the privilege (not the right) of delivering anticipated,
03.08.2023
How does your nonprofit acknowledge memorial gifts? Thanking in-memoriam gift donors, and notifying the family of the deceased can be a tricky situation. Should
02.08.2023
We're in the dog days of summer… And that can only mean one thing — year-end fundraising season is upon us! The numbers are down, but you've still got plenty of
It's been called Philanthropy's Missing Trillions. We're about to witness the largest wealth transfer in human history as the Baby Boomer generation passes its