Here’s a breakdown of the most popular AI tools for ecommerce, with insights into how product discovery and research have changed and why brands need an AI-powered solution.

Salsify Blog | Product Experience Management Platform

24.09.2025

How Spin Master Anticipates and Adapts to Consumer Behavior Changes | Salsify

Ecommerce leaders from Spin Master share how to anticipate and adapt to consumer behavior changes by building a flexible foundation.

Salsify Blog | Product Experience Management Platform

19.09.2025

Drive Retail Media Success With Incremental ROI Strategies | Salsify

Explore insights from experts on incremental ROI, including how to overcome common challenges and measure retail media success.

Salsify Blog | Product Experience Management Platform

17.09.2025

How To Drive Growth Through Advanced Audience Targeting | Salsify

Ecommerce leaders from Kroger Precision Marketing and Kellanova share tips on how to drive incremental growth through advanced audience targeting.

Salsify Blog | Product Experience Management Platform

12.09.2025

Omnichannel Product Launch Tactics From Industry Experts | Salsify

Explore insights from brand leaders at BIC and Profitero on creating a high-performing product launch in a crowded market.

Salsify Blog | Product Experience Management Platform

10.09.2025

Driving Digital Commerce With Organizational Transformation | Salsify

Leaders from Danone and The Campbell’s Company discuss the three-pronged approach needed to achieve organizational transformation.

Salsify Blog | Product Experience Management Platform

05.09.2025

2025 Digital Shelf Summit Insights on Alcohol Ecommerce | Salsify

Explore key takeaways from the 2025 Digital Shelf Summit, including insights on the current and future state of alcohol ecommerce from industry leaders.

Salsify Blog | Product Experience Management Platform

03.09.2025

WD-40 and Amazon Share How To Maximize Brand Growth With Amazon Ads | Salsify

Learn what experts at the 2025 Digital Shelf Summit had to say about how to use Amazon Ads to scale, build brand awareness, and win on the digital shelf.

Salsify Blog | Product Experience Management Platform

02.09.2025

Ecommerce Alignment and Your Omnichannel Strategy | Salsify

Check out expert insights for aligning your organization — from finance to marketing, supply chain, product, and more — to support an omnichannel strategy.

Salsify Blog | Product Experience Management Platform

27.08.2025

How Generative AI Works With Ecommerce Technologies | Salsify

Here’s how Generative AI works with current ecommerce technologies — rather than against them — to deliver improved outcomes.

Salsify Blog | Product Experience Management Platform

25.08.2025

Ecommerce SEO and AI: 5 Tips To Keep Product Pages Ranking | Salsify

Learn five ways to keep pace with the evolving ecommerce SEO landscape and incorporate generative AI strategies to catch consumers’ attention.

Salsify Blog | Product Experience Management Platform

25.08.2025

Why You Should Adapt Your Tech for Consumer Trends | Salsify

Learn how top brands lean into consumer trends with technology, with tips for emulating their strategies.

Salsify Blog | Product Experience Management Platform

25.08.2025

Nestlé and Allume: Digital Shelf Lessons for Winning Over Modern Shoppers | Salsify

Here’s a look into how digital shelf leaders are navigating ecommerce shifts and winning over modern shoppers.

Salsify Blog | Product Experience Management Platform

25.08.2025

What Is the Role of Ecommerce AI in Product Experience Management? [DOWNLOAD] | Salsify

Rob Gonzalez, Salsify co-founder and chief strategy and innovation officer, explains the role of product experience management (PXM) in ecommerce AI.

Salsify Blog | Product Experience Management Platform

08.08.2025

Agentic AI vs. Generative AI: Readying Your Product Content | Salsify

Explore a breakdown of agentic AI vs. generative AI, how shoppers are using each, and how brands must evolve their product content to satisfy both.

Salsify Blog | Product Experience Management Platform

08.08.2025

How the Ubique Group Uses AI in Ecommerce To Achieve Success

Here’s how your brand can leverage AI in ecommerce to create improved customer experiences.

Salsify Blog | Product Experience Management Platform

01.08.2025

Strategies for Building Lasting Omnichannel Shopper Loyalty | Salsify

Read insights from ecommerce experts Chris Perry of firstmovr and Jill Rourke, formerly of Wellness Pet, on fostering loyalty with any omnichannel shopper.

Salsify Blog | Product Experience Management Platform

30.07.2025

Mondelēz and PepsiCo Leaders Share Integrated Data Strategies That Drive Omnichannel Growth | Salsify

Mondelez and PepsiCo leaders offer insights into how global brands use real-time data, automation, and artificial intelligence (AI) to stay ahead.

Salsify Blog | Product Experience Management Platform

29.07.2025

Product Content Quality: Kroger and Grainger Share Strategies To Transform Customer Experience and Drive Loyalty

Leaders at Kroger and Grainger shared their thoughts on improving product content at Salsify’s 2025 Digital Shelf Summit.

Salsify Blog | Product Experience Management Platform

29.07.2025

How Helzberg Diamonds Achieved Digital Transformation | Salsify

Check out insights on how to achieve dazzling results with your digital transformation through content governance and integration like Helzberg Diamonds.

Salsify Blog | Product Experience Management Platform

29.07.2025

Top Predictions for 2025 Holiday Shopping Trends [DOWNLOAD] | Salsify

Check out the top holiday shopping trends and highlights from Salsify’s latest consumer research, then download the full report for more insights.

Salsify Blog | Product Experience Management Platform

16.07.2025

NielsenIQ and Skai Share Strategies for Retail Media Optimization | Salsify

NielsenIQ and Skai leaders share strategies for retail media optimization.

Salsify Blog | Product Experience Management Platform

11.07.2025

How To Prepare for the Holiday Shopping Season | Salsify

Here’s what brands should expect for the holiday shopping season and how they can prepare to wow shoppers.

Salsify Blog | Product Experience Management Platform

09.07.2025

The Best Ecommerce Team Structure for the Holiday Season | Salsify

Learn how to build the best ecommerce team structure for the holiday season, and drive performance on the digital shelf this year and beyond.

Salsify Blog | Product Experience Management Platform

09.07.2025

Is Your Product Content Ready for Holiday Ecommerce? | Salsify

Is your product content ready for holiday ecommerce? Use our last-minute checklist to ensure your content is ready for shoppers.

Salsify Blog | Product Experience Management Platform

03.07.2025

Consumer Spending Trends: 2025 Holiday Spending Predictions | Salsify

Check out the consumer spending trends driving purchase decisions now through the height of the holiday shopping season and how brands should prepare.

Salsify Blog | Product Experience Management Platform

03.07.2025

5 Ecommerce Trends To Prepare for in the Back Half of 2025 | Salsify

Check out five critical ecommerce trends and advice on preparing for them from an expert-led session at the Digital Shelf Summit.

Salsify Blog | Product Experience Management Platform

02.07.2025

PepsiCo and Kids2 Share Tactics for Content Automation | Salsify

PepsiCo and Kids2 leaders shared their thoughts on content automation at Salsify’s 2025 Digital Shelf Summit.

Salsify Blog | Product Experience Management Platform

27.06.2025

When PIM and DAM Meet: Streamlining Product Content for Speed and Scale | Salsify

Integrating your DAM and PIM solutions could improve content accuracy, speed time to market, and enhance shopper experiences across the digital shelf.

Salsify Blog | Product Experience Management Platform

18.06.2025

Building AI-Ready Product Experiences, PDPs, and More | Salsify

Here’s a breakdown of how brands can build and manage scalable, variant-rich PDPs to meet the personalized demands of AI-powered discovery and purchase.

Salsify Blog | Product Experience Management Platform

13.06.2025

Ecommerce Leader PepsiCo’s Tips for Digital Transformation | Salsify

Check out advice from ecommerce leaders Parth Raval of PepsiCo, and Jeriad Zoghby of IPG, on how to spearhead a digital transformation strategy.

Salsify Blog | Product Experience Management Platform

06.06.2025

How AI Is Transforming Product Discovery and Why Brands Must Adapt [DOWNLOAD]

Rob Gonzalez of Salsify explains how AI is transforming product discovery and how brands can adapt to lead in this next era of commerce.

Salsify Blog | Product Experience Management Platform

05.06.2025

AI in Ecommerce: Why Your Brand.com Site Should Be Your AI Training Center | Salsify

Here’s how brands can adapt to AI in ecommerce by tailoring their brand.com site to be an AI training center.

Salsify Blog | Product Experience Management Platform

04.06.2025

The Kraft Heinz Company and DCG Share Digital Commerce Strategies To Boost Sales | Salsify

Ecommerce leaders from Kraft Heinz and DCG share their insights on how to boost digital commerce sales.

Salsify Blog | Product Experience Management Platform

30.05.2025

Future of Shopping: How To Reach Gen Alpha With an Omnichannel Strategy | Salsify

Ecommerce leaders from Whirlpool and Accenture weigh in on the future of shopping and how to reach Gen Alpha shoppers.

Salsify Blog | Product Experience Management Platform

28.05.2025

Critical Supply Chain Strategies [DOWNLOAD] | Salsify

Learn how to protect your business from chaos while maintaining a competitive advantage in 2025 and beyond.

Salsify Blog | Product Experience Management Platform

23.05.2025

Driving Omnichannel Retail Success: The Coca-Cola Company Breaks Down Why Tech, Teamwork, and Trusted Content Work | Salsify

Driving omnichannel retail success, The Coca-Cola Company shares key insights on tech, teamwork, and trusted content for a seamless shopper journey.

home›Salsify Blog | Product Experience Management Platform›Marketing

Salsify Blog | Product Experience Management Platform - Marketing

Nestlé and QuickFire Share Content Strategy Wins | Salsify

How To Adapt Your Brand to 2026 Consumer Behavior Changes | Salsify

How Smart Brands Are Moving Past the ‘Trough of Disillusionment’ | Salsify

How AI Tools for Ecommerce Are Reshaping Product Discovery | Salsify

How Spin Master Anticipates and Adapts to Consumer Behavior Changes | Salsify

Drive Retail Media Success With Incremental ROI Strategies | Salsify

How To Drive Growth Through Advanced Audience Targeting | Salsify

Omnichannel Product Launch Tactics From Industry Experts | Salsify

Driving Digital Commerce With Organizational Transformation | Salsify

2025 Digital Shelf Summit Insights on Alcohol Ecommerce | Salsify

WD-40 and Amazon Share How To Maximize Brand Growth With Amazon Ads | Salsify

Ecommerce Alignment and Your Omnichannel Strategy | Salsify

How Generative AI Works With Ecommerce Technologies | Salsify

Ecommerce SEO and AI: 5 Tips To Keep Product Pages Ranking | Salsify

Why You Should Adapt Your Tech for Consumer Trends | Salsify

Nestlé and Allume: Digital Shelf Lessons for Winning Over Modern Shoppers | Salsify

What Is the Role of Ecommerce AI in Product Experience Management? [DOWNLOAD] | Salsify

Agentic AI vs. Generative AI: Readying Your Product Content | Salsify

How the Ubique Group Uses AI in Ecommerce To Achieve Success

Strategies for Building Lasting Omnichannel Shopper Loyalty | Salsify

Mondelēz and PepsiCo Leaders Share Integrated Data Strategies That Drive Omnichannel Growth | Salsify

Product Content Quality: Kroger and Grainger Share Strategies To Transform Customer Experience and Drive Loyalty

How Helzberg Diamonds Achieved Digital Transformation | Salsify

Top Predictions for 2025 Holiday Shopping Trends [DOWNLOAD] | Salsify

NielsenIQ and Skai Share Strategies for Retail Media Optimization | Salsify

How To Prepare for the Holiday Shopping Season | Salsify

The Best Ecommerce Team Structure for the Holiday Season | Salsify

Is Your Product Content Ready for Holiday Ecommerce? | Salsify

Consumer Spending Trends: 2025 Holiday Spending Predictions | Salsify

5 Ecommerce Trends To Prepare for in the Back Half of 2025 | Salsify

PepsiCo and Kids2 Share Tactics for Content Automation | Salsify

When PIM and DAM Meet: Streamlining Product Content for Speed and Scale | Salsify

Building AI-Ready Product Experiences, PDPs, and More | Salsify

Ecommerce Leader PepsiCo’s Tips for Digital Transformation | Salsify

How AI Is Transforming Product Discovery and Why Brands Must Adapt [DOWNLOAD]

AI in Ecommerce: Why Your Brand.com Site Should Be Your AI Training Center | Salsify

The Kraft Heinz Company and DCG Share Digital Commerce Strategies To Boost Sales | Salsify

Future of Shopping: How To Reach Gen Alpha With an Omnichannel Strategy | Salsify

Critical Supply Chain Strategies [DOWNLOAD] | Salsify

Driving Omnichannel Retail Success: The Coca-Cola Company Breaks Down Why Tech, Teamwork, and Trusted Content Work | Salsify

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