A tariff is a tax imposed by a government on goods and services imported from other countries that serves to increase the price and make imports less desirable.

Shopify | Ecommerce Marketing Blog

01.02.2025

How Much Does a Logo Cost? Top Factors Affecting Logo Cost (2025) - Shopify

The amount you can expect to spend on a logo varies widely depending on whether you go the DIY, template, generator, or freelance designer route.

Shopify | Ecommerce Marketing Blog

01.02.2025

How To Ship Fragile Items: 6 Practical Tips (2025) - Shopify

When you ship fragile items, you’ll need to take precautions to keep them from getting damaged en route. A few simple hacks can help.

Shopify | Ecommerce Marketing Blog

01.02.2025

How Proof of Delivery Works: Benefits of Providing POD (2025) - Shopify

Proof of delivery confirms that a package reached its destination, whether it’s a signature from the recipient or a photo of the package on your doorstep.

Shopify | Ecommerce Marketing Blog

01.02.2025

Best TikTok Alternatives for 2025 - Shopify

Explore the best TikTok alternatives for 2025. Discover apps offering creative videos, short-form content, and features to help you reach a broader audience.

Shopify | Ecommerce Marketing Blog

31.01.2025

7 Effective Types of Shoppable Content To Boost Digital Sales (2025) - Shopify

Transform your videos, social posts, and blogs into sales tools by adding shoppable content that lets customers buy instantly.

Shopify | Ecommerce Marketing Blog

31.01.2025

4 Types of Symmetrical Logos and How To Craft Your Own (2025) - Shopify

Symmetrical logos convey a sense of balance, order, and visual harmony—qualities you may want to attach to your brand.

Shopify | Ecommerce Marketing Blog

31.01.2025

What Is Ground Shipping? Guide To the Best Ground Carriers (2025) - Shopify

Learn about ground shipping and the benefits of using this shipping option. Find out about the best ground shipping carriers to choose for your business.

Shopify | Ecommerce Marketing Blog

30.01.2025

7 Types of Branding for Ecommerce Companies To Explore (2025) - Shopify

From company branding to ingredient branding, there are several approaches you can take to represent your business.

Shopify | Ecommerce Marketing Blog

30.01.2025

What Is a Giclee Print? Tips for Selling Giclee Prints Online (2025) - Shopify

Giclee prints provide an opportunity to sell art to a wide audience while retaining the integrity of original works.

Shopify | Ecommerce Marketing Blog

30.01.2025

What Is a Vector File Logo? Guide To Vector File Types (2025) - Shopify

A vector file takes shape through mathematical equations, allowing it to scale to any size without losing quality—perfect for logos.

Shopify | Ecommerce Marketing Blog

30.01.2025

What Is a Stock-to-Sales Ratio? How To Calculate (2025) - Shopify

Master inventory management and keep your ecommerce business running smoothly by calculating your stock-to-sales ratio.

Shopify | Ecommerce Marketing Blog

29.01.2025

Revenue vs. Profit: Essential Differences for Business Owners (2025) - Shopify

While your revenue is all your earnings from sales, your profit is the amount of revenue you generate beyond what’s needed to cover your costs.

Shopify | Ecommerce Marketing Blog

29.01.2025

What Is a Staging Site? How To Create a Staging Site (2025) - Shopify

Setting up a staging site for your ecommerce store allows you to test out changes without risking your actual website.

Shopify | Ecommerce Marketing Blog

29.01.2025

What Is Brand Salience? How To Stay Top of Consumers’ Minds (2025) - Shopify

Brand salience measures how easily potential customers can recognize and recall your brand when they’re considering a purchase.

Shopify | Ecommerce Marketing Blog

29.01.2025

Fulfillment Center vs. Distribution Center: Essential Differences (2025) - Shopify

Fulfillment center vs. distribution center—similar terms, different functions. Learn each one’s unique roles in the supply chain.

Shopify | Ecommerce Marketing Blog

29.01.2025

How the LinkedIn Algorithm Works: 7 Strategies to Get Seen (2025) - Shopify

Learn how to work with the LinkedIn algorithm to grow your presence and build a following.

Shopify | Ecommerce Marketing Blog

29.01.2025

How To Use Buzz Marketing To Build Interest in Your Brand (2025) - Shopify

Use buzz marketing tactics to boost brand awareness and increase anticipation for a product or service.

Shopify | Ecommerce Marketing Blog

29.01.2025

What Is RFM Analysis? Definition, Benefits, and Best Practices (2025) - Shopify

Use RFM analysis to identify your most valuable customers and create more targeted marketing campaigns.

Shopify | Ecommerce Marketing Blog

28.01.2025

Best Biodegradable Packaging Options: How to Ship Sustainably (2025) - Shopify

Biodegradable packaging is typically made from organic materials and breaks down after use, whether in a home compost pile or a specialized facility.

Shopify | Ecommerce Marketing Blog

28.01.2025

From Dorm Room to 300 Stores: How to Grow Through Community Building (2025) - Shopify

Sugardoh transformed from a dorm room experiment into a multimillion-dollar beauty brand through authentic marketing and community-building strategies.

Shopify | Ecommerce Marketing Blog

28.01.2025

5 Best Dropshipping Courses for Ecommerce Entrepreneurs (2025) - Shopify

The best dropshipping courses explain what goes into starting a dropshipping business and offer insights from established entrepreneurs to help set you up for success.

Shopify | Ecommerce Marketing Blog

26.01.2025

Best TikTok Alternatives for 2025 - Shopify

Explore the best TikTok alternatives for 2025. Discover apps offering creative videos, short-form content, and features to help you reach a broader audience.

Shopify | Ecommerce Marketing Blog

24.01.2025

Dangerous Goods Shipping: Basic Rules and Regulations (2025) - Shopify

Shipping dangerous goods may require special considerations due to the presence of hazardous substances. Anything from cellphones to nail polish may be considered dangerous goods.

Shopify | Ecommerce Marketing Blog

24.01.2025

Growing a Hobby Into a Business (2025) - Shopify

Learn how Emma Sibley grew her passion for plants into London Terrariums, a full-fledged business with a storefront and workshop space.

Shopify | Ecommerce Marketing Blog

24.01.2025

How Conversion Modeling Works for Ecommerce (2025) - Shopify

Use conversion modeling to estimate customer actions like purchases and sign-ups and fill in data gaps left by untracked users.

Shopify | Ecommerce Marketing Blog

23.01.2025

How Kloo’s Year-Long Soft-Launch Strategy Led to Rapid Growth (2025) - Shopify

Discover how Kloo’s year-long soft launch strategy led to success through customer feedback, strategic pricing, and authentic brand storytelling.

Shopify | Ecommerce Marketing Blog

22.01.2025

What Is a Brand Video? 5 Real-World Brand Video Examples (2025) - Shopify

A great brand video can build an emotional connection between your brand and its audience. But amazing visuals are only part of the equation.

Shopify | Ecommerce Marketing Blog

21.01.2025

Ecommerce from the Private Equity Perspective (2025) - Shopify

Leon Hughes, of London-based private equity firm Piper, explains how he advises brands on ecommerce to help them scale.

Shopify | Ecommerce Marketing Blog

18.01.2025

What Is Product Experience? How To Improve Ecommerce PX (2025) - Shopify

Learn the basic principles of product experience so ecommerce shoppers feel confident clicking “Buy.”

Shopify | Ecommerce Marketing Blog

18.01.2025

How Brand Tracking Works: 4 Effective Methods (2025) - Shopify

Brand tracking helps you keep tabs on your brand’s value by monitoring brand awareness, market share, and more.

Shopify | Ecommerce Marketing Blog

18.01.2025

How To Ship Frozen Food: Carriers for Frozen Food Shipping (2025) - Shopify

To ship frozen food, you must consider safety, quality, and consistency. Learn how to ship frozen food safely and explore carrier options.

Shopify | Ecommerce Marketing Blog

18.01.2025

What Is Google Gemini (formerly Bard)? How Gemini AI Tools Work (2025) - Shopify

Gemini (formerly Bard) is a Google AI tool. It can be a resource for task management, research, customer support, and more.

Shopify | Ecommerce Marketing Blog

18.01.2025

Product Listing Optimization: How To Get Your Products Seen (2025) - Shopify

If your products rank for relevant searches on Google Shopping, Amazon, and your own ecommerce store, you can make more sales.

Shopify | Ecommerce Marketing Blog

18.01.2025

10 Great Slogan Examples To Inspire Your Own Slogan (2025) - Shopify

Successful slogans convey the essence of your product or brand in just a few words.

Shopify | Ecommerce Marketing Blog

18.01.2025

How To Make Money Farming: 10 Methods for Small Farms (2025) - Shopify

Starting a farm is an ambitious endeavour, but you can make money farming by offering farm stays, participating in community-supported agriculture, and more.

Shopify | Ecommerce Marketing Blog

15.01.2025

What Is SKU Rationalization? Benefits and Implementation (2025) - Shopify

The SKU rationalization process ensures that each SKU contributes effectively to your business’s profitability, efficiency, and overall goals.

Shopify | Ecommerce Marketing Blog

14.01.2025

How To Sell on Roblox: Steps for Entrepreneurs (2025) - Shopify

Shopify merchants will be able to sell physical products from within their Roblox environments that match virtual items.

Shopify | Ecommerce Marketing Blog

14.01.2025

Pre-launch Tips for Every Industry (2025) - Shopify

Learn how two founders built the viral pickle brand Good Girl Snacks with careful pre-launch strategies and zero-cost marketing.

Shopify | Ecommerce Marketing Blog

10.01.2025

What Is Secure Checkout? 6 Ways to Protect Transactions (2025) - Shopify

Protect your ecommerce store with secure checkout methods that keep customer data safe and prevent fraud.

home›Shopify | Ecommerce Marketing Blog›Marketing

Shopify | Ecommerce Marketing Blog - Marketing

What Is a Tariff? Definition and Guide - Shopify

How Much Does a Logo Cost? Top Factors Affecting Logo Cost (2025) - Shopify

How To Ship Fragile Items: 6 Practical Tips (2025) - Shopify

How Proof of Delivery Works: Benefits of Providing POD (2025) - Shopify

Best TikTok Alternatives for 2025 - Shopify

7 Effective Types of Shoppable Content To Boost Digital Sales (2025) - Shopify

4 Types of Symmetrical Logos and How To Craft Your Own (2025) - Shopify

What Is Ground Shipping? Guide To the Best Ground Carriers (2025) - Shopify

7 Types of Branding for Ecommerce Companies To Explore (2025) - Shopify

What Is a Giclee Print? Tips for Selling Giclee Prints Online (2025) - Shopify

What Is a Vector File Logo? Guide To Vector File Types (2025) - Shopify

What Is a Stock-to-Sales Ratio? How To Calculate (2025) - Shopify

Revenue vs. Profit: Essential Differences for Business Owners (2025) - Shopify

What Is a Staging Site? How To Create a Staging Site (2025) - Shopify

What Is Brand Salience? How To Stay Top of Consumers’ Minds (2025) - Shopify

Fulfillment Center vs. Distribution Center: Essential Differences (2025) - Shopify

How the LinkedIn Algorithm Works: 7 Strategies to Get Seen (2025) - Shopify

How To Use Buzz Marketing To Build Interest in Your Brand (2025) - Shopify

What Is RFM Analysis? Definition, Benefits, and Best Practices (2025) - Shopify

Best Biodegradable Packaging Options: How to Ship Sustainably (2025) - Shopify

From Dorm Room to 300 Stores: How to Grow Through Community Building (2025) - Shopify

5 Best Dropshipping Courses for Ecommerce Entrepreneurs (2025) - Shopify

Best TikTok Alternatives for 2025 - Shopify

Dangerous Goods Shipping: Basic Rules and Regulations (2025) - Shopify

Growing a Hobby Into a Business (2025) - Shopify

How Conversion Modeling Works for Ecommerce (2025) - Shopify

How Kloo’s Year-Long Soft-Launch Strategy Led to Rapid Growth (2025) - Shopify

What Is a Brand Video? 5 Real-World Brand Video Examples (2025) - Shopify

Ecommerce from the Private Equity Perspective (2025) - Shopify

What Is Product Experience? How To Improve Ecommerce PX (2025) - Shopify

How Brand Tracking Works: 4 Effective Methods (2025) - Shopify

How To Ship Frozen Food: Carriers for Frozen Food Shipping (2025) - Shopify

What Is Google Gemini (formerly Bard)? How Gemini AI Tools Work (2025) - Shopify

Product Listing Optimization: How To Get Your Products Seen (2025) - Shopify

10 Great Slogan Examples To Inspire Your Own Slogan (2025) - Shopify

How To Make Money Farming: 10 Methods for Small Farms (2025) - Shopify

What Is SKU Rationalization? Benefits and Implementation (2025) - Shopify

How To Sell on Roblox: Steps for Entrepreneurs (2025) - Shopify

Pre-launch Tips for Every Industry (2025) - Shopify

What Is Secure Checkout? 6 Ways to Protect Transactions (2025) - Shopify

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