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Startup Nation
20.07.2024
Here, we researched the most popular influencer marketing platforms and found 10 low-cost tools perfect for a variety of influencer marketing needs.
09.07.2024
To ensure your business takes advantage of the changing times, here are 21 ways to help accelerate the growth of your new business online in the year ahead.
23.11.2022
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12.08.2022
Building relationships -- with influencers, industry leaders and organizations, and your customers -- is key to marketing success.
26.07.2022
Your company's credibility and trustworthiness directly impact your bottom line and drive home the importance of branding.
21.07.2022
It's always good to have a plan, especially when planning out a business idea. Here are three revenue strategies to remember when starting a business.
20.07.2022
Having success with your app all depends on where you start. Here are some tips on how to create an effective growth strategy.
28.06.2022
On this segment of "The Pre W. Smith Show," Brian Elias of 1-800-Hansons talks with Jeff Sloan about the power of building trust through TV marketing and a catchy jingle.
16.06.2022
There's no better time to think about successful brand-customer relationships than when you are in the business creation mode.
As marketing teams face constrained marketing budgets, competition and higher goals, MarTech and AI are emerging as critical resources.
On today's Business Beat, Jeff addresses the difficult business of attracting and retaining customer loyalty. Now, more than ever, customers are fickle.
In today's Business Beat, Jeff discusses the 2022 brand intimacy survey by MBLM and why it's important to have an intimate brand.
To make sure you’re rebranding for the right reasons, we’ve listed some noticeable signs it’s the perfect time for you to take that step.
When advertising your startup's product or service, you must sharpen customer focus and create a message that resonates with your target audience.
Building brand awareness through technology can make it much easier to secure repeat customers and grow your customer base.
Without content enablement, organizations risk being unable to maintain brand integrity, compliance and quality, which is invaluable as you scale your business.
Success isn’t an accident but the result of a carefully planned and executed strategy, part of which should be digital marketing.
Calm your customers’ fear of commitment with a few business strategies and marketing buzzwords like “no obligation.”
Marketing professionals and experienced entrepreneurs offer their best advice on crafting effective, memorable sales pitches.
Underrated marketing techniques like SMS marketing, micro-influencers and more can take your business to the next level.
Think of your marketing department, supporting marketing agency or even fractional CMO as a bespoke tailor aiming for the best fit.
The startup mindset of innovating and adapting while still delivering the expected product or service benefits all companies.
Your homepage can have a huge impact on whether your business succeeds, so be sure to optimize it to help you reach your business goals.
On today's Business Beat, Jeff discusses why you must make the connection between your online presence and your offline presence seamless.
An effective content strategy can help your business expand its reach, while establishing you as a thought leader within your given industry.
A scaling strategy is important so you aren't just growing, you're also gaining value. Here are ways to scale your business by squeezing the most out of your current resources.