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Korea’s Hottest New Toning Trends - STYLE STORY
Korea’s Hottest New Toning Trends There has been an explosion in the popularity of Korean toners over the last few years. By now, you've probably heard of the 7 skins method but did you know that there are two other popular toning methods in Korea that don't get as much air time in English? Toning In Korea Toning your
Vitamin E In K-Beauty - STYLE STORY
Vitamin E In K-Beauty With so many ingredients being touted as the next ‘it’ ingredient in skincare, it’s sometimes nice to revisit reliable, tried and true staples.Today, we’re going to look at one of the OG workhorses that’s been helping for years. Say hello to Vitamin E in K-Beauty!
How Long Does it Take to See Skincare Results? - STYLE STORY
How Long Does It Take To See Skincare Results? So you’ve thought long and hard on pulling the trigger on some new K-Beauty products and you probably can’t wait to see results. When can you expect the benefits to kick in? Exactly how long does it take to see skincare results? Let’s take a look.
Best Korean Beauty Brands to Buy in Australia in 2024 - STYLE STORY
Best Korean Beauty Brands to Buy in Australia in 2024 Searching for the top K-Beauty brands you can get your hands on in Australia? When it comes to Korean skincare, it's important to know that you're buying your products from a trusted source. Unfortunately, K-Beauty products are readily available on the counterf
K-Beauty Ingredients You Need to Know - STYLE STORY
K-Beauty Ingredients You Need to Know When it comes to Korean skincare, one of the things that can be tricky for newcomers is wrapping your head around all the ingredients. For a start, there are simply so many ingredients. Many of them, you'll not have heard of or be very familiar with. If you're new to the game, her
Expert Reveals Top Korean Beauty Picks - STYLE STORY
Expert Reveals Top Korean Beauty Picks Lauren Lee, an expert with over ten years' experience in K-beauty, shares her insights into the Korean beauty products and ingredients that are not to be missed. Expert Reveals Top Korean Beauty Picks - The History Of Whoo Jinyulhyang Red Wild Ginseng Facial Oil Luxury for t
Meet the Korean Beauty Serum That Sells Every 10 Seconds - STYLE STORY
Meet the Korean Beauty Serum That Sells Every 10 Seconds Yes, you read that right! There really is a Korean beauty product so popular that one sells globally every 10 seconds. Enter - Sulwhasoo and it's groundbreaking First Care Activating Serum. About Sulwhasoo Sulwhasoo is one of the oldest, most respected beau
The Best SKII Facial Treatment Essence Dupes - STYLE STORY
The Best SKII Facial Treatment Essence Dupes If you love SKII but don't have the budget for it (and in this economy, who'd blame you!) then you might be keen to swap over to something similar but more affordable. Thankfully, there are plenty of Korean skincare products that contain similar key ingredients for a fracti
Shop Koelf in Australia - STYLE STORY
Shop Koelf in Australia Looking to shop the best of Koelf in Australia? You've come to the right place. STYLE STORY has been delivering Australians the best of K-Beauty since 2014. As Australia's first dedicated online Korean beauty store we introduce you to all the brands, products, trends and tips you need to know.
We Adopted a Koala! - STYLE STORY
We Adopted a Koala! As part of our annual commitment to donating at least 1% of our annual revenue to environmental non-profits, this year STYLE STORY has committed to two fantastic charities: WWF Adopt a Koala Program Great Barrier Reef Foundation's Plant a Coral appeal Why 1% For the Planet? In 2022, STYLE STORY