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Big Sean, Murda Beatz & Babyface Ray Unite for “Hood Politics” – SWAY'S UNIVERSE
Detroit is fully in the building with this one. Big Sean, Murda Beatz, and Babyface Ray join forces for their brand new single and visual, “Hood Politics,” a record that embodies the grit, ambition, and duality. Produced by the hit-making Murda Beatz, the track is a bass-heavy production layered with Detroit bounce and sharp drum...
Buddy & Kalan.FrFr Bring the City to Life in New Visual “OTW” Reppin’ LA Culture – SWAY'S UNIVERSE
Los Angeles’ own Buddy links up with Kalan.FrFr for their latest single and visual, “OTW”, a vibrant ode to the West Coast that perfectly captures the heartbeat of LA. From the opening shot to the last fade, the visual feels like a cinematic cruise through the city, palm trees, with a reference from the hit...
GoGo Morrow Turns the Heat All the Way Up with New Single + Visual “Touch Me” – SWAY'S UNIVERSE
If you weren’t already tuned in to GoGo Morrow, now’s the time to get familiar. The rising R&B goddess just dropped her brand-new single “Touch Me” and it’s a whole vibe. Dripping in late-night energy and confident sensuality, “Touch Me” is the kind of track that hits different, playful, bold, and smooth. GoGo floats over...
Hit-Boy & The Alchemist Join Forces Again on New Single “Business Merger” – SWAY'S UNIVERSE
After months of quiet momentum and cryptic collaborations, Hit-Boy and The Alchemist are back in sync with a brand-new single titled “Business Merger.” the track finds the two production goats sharpening both their bars and their beats in a fusion that’s as calculated as it is effortless. If their earlier joint work (Theodore & Andre...
Ras Kass & Smif N Wessun Unite on “42”: A Coast-to-Coast Cipher for Hip-Hop Purists – SWAY'S UNIVERSE
Legendary lyricist Ras Kass and Brooklyn’s own Smif-N-Wessun finally join forces on wax with their new single “42,” produced by Amadeus360 officially out now via HillTop Ave/Soulspazm. Though longtime friends and former Priority Records labelmates, this marks their first official collaboration, one that bridges history, culture, and coasts. The title “42” pays homage to Jackie...
“Bottega Trunks” Dave East feat. Stove God Cooks (From Karma 4) – SWAY'S UNIVERSE
Dave East is laying down serious markers for his next era. With Karma 4 scheduled to drop on October 15, 2025, he’s already dropped a string of singles that suggest this project will be one of his most focused, gritty, and lyrically driven bodies of work. Among them, “Bottega Trunks” (featuring Stove God Cooks) emerges as a...
Live on Sunset PayDay LA Presents: Dough Networkz + The Homies Take the Strip – SWAY'S UNIVERSE
Los Angeles, CA — Nearly three decades after 2Pac’s legendary House of Blues performance on the Sunset Strip, PayDay LA is reigniting that same spirit with Dough Networkz + The Homies – Live on Sunset, a one-night event that blends history, culture, and raw Hip Hop energy. Dough Networkz, widely respected as one of indie...
Klovis Khepri Unites Oklahoma Heavyweights on “You Crazy” – SWAY'S UNIVERSE
Klovis Khepri has assembled a powerhouse lineup of four of Oklahoma’s top artists to launch a new wave and movement with the explosive single “You Crazy.” Each artist brings their own distinct style, creating a record that’s as dynamic as it is authentic. Phil Sosa delivers bars that balance personal experiences with social themes and...
4Fargo Teams Up with Honey Bxby for Soulful New Single “Posted Alone” – SWAY'S UNIVERSE
Rising star 4Fargo is leveling up yet again with the release of his brand-new single “Posted Alone”, a collaboration with powerhouse vocalist Hunny Bxby. The track, which officially out now on all major streaming platforms, blends 4Fargo’s melodic flair with Hunny Bxby’s soul-stirring delivery, resulting in a record that feels fresh, emotional, and tailor-made for...
Los Angeles Rising Talent KVal Releases his latest Single, “Fast Forward” Produced by RichyRich2x. – SWAY'S UNIVERSE
Los Angeles rising talent KVal is making his mark on the city’s ever-evolving soundscape with his latest single, “Fast Forward,” produced by RichyRich2x. The record captures the essence of LA’s raw street energy while showcasing KVal’s ability to blend sharp lyricism with catchy melodies. Influenced by the distinctive flows of LA legends like Drakeo the...
Von Vargas Redefines Leadership Through Music With Cocked Crowns – SWAY'S UNIVERSE
Baltimore-based lyricist and producer Von Vargas is carving out new territory in how music can inspire, uplift, and lead. His latest project, Cocked Crowns, is a 10-track album with two bonus cuts that merges soulful production, truth-driven lyricism, and cinematic storytelling into one cohesive body of work. The project is rich with collaborations, featuring TolumiDE,...
From Start to Finish: Iman Europe & Kaelin Ellis Deliver a Sonic Masterpiece “Chrysalis” – SWAY'S UNIVERSE
Iman Europe and Kaelin Ellis have joined forces for a groundbreaking collaborative project titled Chrysalis, a 15-track body of work that delivers far more than just music, it offers a complete listening experience. From the very first note, Chrysalis feels intentional, with each song unfolding into the next, creating a seamless journey that mirrors transformation,...
Quincey White Lets Loose on “The Start of FUNKK” with The Frost General – SWAY'S UNIVERSE
Quincey White has dropped off another one, this time with his new single “The Start of FUNKK,” produced by The Frost General. Running just under two minutes, the record feels more like a freestyle than a structured track, yet that’s exactly where Quincey shines. He steps in the booth and vents, laying out pieces of...
Get Familiar with London Hill-Blending Caribbean Flair with Bronx Grit – SWAY'S UNIVERSE
Bronx-born femcee London Hill is carving her own lane by infusing Caribbean and Afrobeat influences into her music, bringing a fresh twist to New York’s drill scene. Her sound bridges cultures while staying rooted in the authenticity of her Bronx upbringing, balancing island flavor with streetwise edge. London’s storytelling feels both personal and universal, delivered...
DAVE EAST RELEASES NEW SINGLE “HAVANA” & ANNOUNCES ‘KARMA 4’ ALBUM – SWAY'S UNIVERSE
Harlem’s own Dave East is back with news fans have been waiting on—Karma 4 officially arrives October 15, 2025. To kick things off, he’s dropped a fresh single, “Havana,” now streaming everywhere. The announcement follows East’s recent appearance on Kai Cenat’s Mafiathon 3, adding even more momentum to what’s shaping up to be a big...
First-Ever Rolling Loud India Brings Global Stars & Local Legends to Loud Park – SWAY'S UNIVERSE
Rolling Loud is officially touching down in India with an unforgettable debut. The inaugural Rolling Loud India goes down November 22–23, 2025 at the newly christened Loud Park in Navi Mumbai. The lineup is stacked with global heavyweights and local trailblazers, marking multiple firsts for the culture. Headliners include Central Cee, Wiz Khalifa, Karan Aujla,...
Detroit’s Viral Voice: Heartless Kid Drops New EP “Lucky Me” – SWAY'S UNIVERSE
Detroit’s own Heartless Kid is quickly becoming one of the names to watch in the rap scene. At just 26, he’s turning real-life pain into music that hits deep but still knocks with that raw Detroit energy. After losing his father at a young age, music became his outlet, starting out with nothing more than...
Rick Ross, Juicy J, Lunchmoney Lewis & MadMaxx Drop New Heater “MONEYFLY” – SWAY'S UNIVERSE
A serious link-up just dropped: Rick Ross, Juicy J, Lunchmoney Lewis, and MadMaxx have teamed up for a new single, “MONEYFLY,” now streaming everywhere. For MadMaxx, this record is another reminder of why he’s one of the most versatile producers in the game right now. His credits already include heavy-hitters like Doja Cat, Nicki Minaj,...
Cam Gnarly & Teresa Deliver a Unified Vision on new Album”I Took It Personal” – SWAY'S UNIVERSE
Cam Gnarly out of the Inland Empire, CA is stepping into a new chapter with the release of his new 10 track album I Took It Personal. The project is produced start to finish by Teresa, Gnarly’s creative twin, who not only shares his first name but also his birthday. That unique bond bleeds through...
“Don’t Sleep” – Kijan Simmons & Detroit Diamond Deliver a Relentless Grind Anthem – SWAY'S UNIVERSE
“Don’t Sleep” is more than just a song, it’s a declaration of grind mode and an unshakable reminder that the hustle waits for no one. Backed by a hard-hitting beat and commanding delivery, Simmons and Diamond turn the track into both a warning shot and a source of inspiration. Doubters, distractions, and naysayers get put...
Cheek The Profit Flips Big Hit & Hit-Boy Track with New “Black & White” Freestyle – SWAY'S UNIVERSE
Cheek The Profit is sliding back into the spotlight with his latest drop, a freestyle titled “Black & White.” Lacing his verses over the smooth yet heavy production of Big Hit, Hit-Boy, and The Alchemist’s “Black & Whites,” Cheek keeps it raw and real, letting the bars breathe with his signature style. From the jump,...
Reuben Vincent and 9th Wonder Announce Joint Album Welcome Home + Share New Singles “Queen City” & “Gotta Get It” – SWAY'S UNIVERSE
Charlotte native Reuben Vincent is teaming up with his longtime mentor, Grammy-winning producer 9th Wonder, for a new collaborative album titled Welcome Home, set to arrive in October 2025. The duo has unveiled a maxi single featuring two fresh tracks, “Gotta Get It” and “Queen City,” now streaming across all major platforms. The project marks...
Sebastian Francis: Brooklyn-Born Visionary Blending Sound and Story – SWAY'S UNIVERSE
Sebastian Francis is more than an artist, he’s a producer, lyricist, and curator whose journey is as dynamic as his sound. Born and raised in Brooklyn, his musical path began at 16, crafting beats in his bedroom while absorbing the city’s rich hip-hop and global influences. His hunger for growth led him to Chicago, where...
From Bar-for-Bar to Vulnerability: Dazy Lyn Showcases Range on “The L.A. Baby” Album – SWAY'S UNIVERSE
Dazy Lyn is making it clear why her name continues to ring out in the Los Angeles rap scene with the release of her brand-new project, L.A. Baby. The 14-track body of work, fully produced by Franco and polished through the mix and mastering of Dae One, is a statement piece, one that balances raw...
Mylani Tsunami Unleashes Explosive New Visual for Hardcore Single “Brick” – SWAY'S UNIVERSE
Rising rap phenom Mylani Tsunami is kicking down the door with the release of her brand-new visual for her gritty single “Brick.” On this track, Mylani goes full throttle, fusing raw rap aggression with rock-inspired intensity to create a record that hits like a sledgehammer. “Brick” isn’t just a song, it’s a declaration of war....
South Central’s Own Xian Bell Drops Soulful New Project ELECTRIA – SWAY'S UNIVERSE
Straight out of South Central Los Angeles, Xian Bell has been carving out his own lane in R&B with a sound that’s equal parts soulful, seductive, and undeniably authentic. He first caught fire back in 2019 with his breakout single “Dollar and a Promise” off his You Were in My Dream (Deluxe) album, a record...
Thurz & PIMLR Introduce Innovative Sound with Upcoming Collective Album – SWAY'S UNIVERSE
Thurz has officially joined forces with the PIMLR gang to deliver something special for the culture, a brand-new collective album that’s already making waves. The first taste of the project comes in the form of their lead single from Relatives & Cousins, Vol. 1, and it sets the tone for what promises to be a...
Isaiah Jaay Brings R&B “Full Circle” With Soulful New EP – SWAY'S UNIVERSE
Los Angeles own Isaiah Jaay is proving to be one of the most versatile and refreshing talents of his generation. A true multi-hyphenate, Isaiah is not only a gifted singer but also a skilled dancer, international performer, and natural entertainer who’s earned a loyal following through his charisma and comedic presence on social media. Beyond...
Rissell Brings Soulful Storytelling to the Forefront with Sultry New Single “40 West” – SWAY'S UNIVERSE
Born and raised in Nash County, North Carolina, rising R&B singer-songwriter Rissell is quickly carving out his space in today’s music landscape with a sound that blends authenticity, passion, and originality. Emerging abruptly yet confidently, he brings an urban-soul sound that draws from a wide range of influences Neo-Soul, Jazz, Trap Soul, Alternative R&B, and...
Hymn Marley Releases Empowering New Single and Visual “Not Today” – SWAY'S UNIVERSE
Rising artist Hymn Marley continues to carve his own path with the release of his latest single and visual, “Not Today.” The track serves as a powerful reflection on the importance of setting boundaries, learning to say no without guilt, and prioritizing personal well-being. With lyrics that speak to self-preservation and empowerment, Hymn delivers a...
Ciara Reflects on Two Decades of Success: Ambition, Faith, and Family – SWAY'S UNIVERSE
https://youtu.be/Ni_1GiYVeXU It’s hard to believe that 21 years have passed since Ciara burst onto the scene with her debut single "Goodies." From the moment she stepped into the spotlight, there was a palpable energy surrounding her—a determination that screamed, "She's going to make it." And make it she did. Today, Ciara stands as a Grammy-winning...
b.kae: Redefining Boundaries with Her Sound & New Single “Jealous” – SWAY'S UNIVERSE
b.kae (formerly known as B.K. Habermehl) is an artist who refuses to be boxed in. Blending R&B’s warmth, hip-hop’s edge, and the free spirit of alternative, she crafts a soundscape that’s both timeless and forward-thinking. Her lyrics, sharp yet evocative, land effortlessly in the pocket of every track, pulling listeners deeper into her world. With...
Nick Freeze Puts His Own Spin on a Classic with his single “Love You Like I Do” – SWAY'S UNIVERSE
Los Angeles rising star Nick Freeze is steadily carving out his own lane with a voice and style that stand apart in the city’s buzzing music scene. Following the release of his album Everything Freezes, the artist has been consistently rolling out singles, and his latest, “Love You Like I Do,” comes with a visual...
Kwamé Returns: Hip-Hop Legend Talks Legacy, Growth, and “The Different Kid” on Sway In The Morning – SWAY'S UNIVERSE
https://youtu.be/3W5CWXwhiJs Hip-hop fans, brace yourselves—history was made on Sway In The Morning as the one and only Kwamé graced the mic to celebrate the release of his first album in 25 years, The Different Kid! 🎤🔥 This exclusive interview is a must-watch for anyone who loves the culture, the craft, and the stories that make hip-hop the global...
“Jae Murphy Drops Party Anthem ‘Stop Cryin’ with Vickeelo & Ha Sizzle” – SWAY'S UNIVERSE
Jae Murphy, best known as Jason Derulo’s official DJ and a trusted collaborator for heavyweights like Eric Bellinger, The Game, and French Montana, has been carving out his own lane with a sound built for unforgettable moments. Now stepping firmly into the spotlight, he delivers pure party energy with his latest single, “Stop Cryin” featuring...
Luh Kiddo & GwapReddot Deliver Motivational Street Anthem “Keep Hustlin” – SWAY'S UNIVERSE
Richmond’s own Luh Kiddo continues to prove why his name is buzzing, bringing authenticity, melodic versatility, and raw storytelling to the forefront of his artistry. Known for blending Hip-Hop, R&B, and Trap Soul into emotionally charged records, the rising artist delivers music rooted in struggle, growth, love, and resilience. His latest release, “Keep Hustlin,” is a standout off his Left Me Out...
Holland Izz Delivers Funk-Infused Fire with New Mixtape “IZZM-AL-IZZM” – SWAY'S UNIVERSE
Compton’s own funk-inspired rap innovator, Holland Izz, is back with his head noddin' new release that refuses to play by the rules. His latest mixtape, IZZ-MAL-IZZM, is more than just a collection of songs, it’s a statement, a movement, and a bold reminder of why he’s one of the most exciting unique voices coming out...
Zoe Osama Releases “Mr. Nobody” A 20-Track Statement of West Coast Excellence – SWAY'S UNIVERSE
West Coast heavyweight Zoe Osama is proving once again that he’s not just a name in the mix, he’s a force shaping the sound and spirit of LA rap. With the release of his new project, Mr. Nobody, the Empire-signed artist takes full control of his narrative, continuing the grind that has made him one...
AJ McQueen & Foggieraw Deliver Nostalgic Vibes in “Blue Spirulina” Visual – SWAY'S UNIVERSE
Masterful MC AJ McQueen has been carving his own lane in hip-hop for years, building a reputation for releasing timeless and purposeful music that resonates deeply with listeners. His latest project, When We Evolve, is another testament to his artistry, an album rooted in substance, connection, and growth. One of the standout moments on the...
Ryck Jane Makes a Bold Statement With Self-Titled Anthem “Ryck Jane” – SWAY'S UNIVERSE
Los Angeles native Ryck Jane is a multi-talented force, trumpet player, rapper, producer, and singer who has long been known for crafting music that comes straight from the soul. The queen of delivering undeniable bops, with the release of her latest single, self-titled “Ryck Jane,” she steps into the spotlight with an unapologetic anthem that...