News
Entertainment
Science & Technology
Life
Culture & Art
Hobbies
News
Entertainment
Science & Technology
Culture & Art
Hobbies
Following a successful U.S. Back-to-School campaign, Party Land continues to engage Gen Z with a global strategy focused on humor found in life’s unremarkable moments Building on the momentum of its recent U.S. Back-to-School campaign, JanSport has launched a new global initiative to re-introduce America’s #1
Agency also wins 2024 Ex Award for Caterpillar event execution from magazine Creative agency Øuterkind has made the 2024 Event Marketer It List, the publication’s annual special report on the top event agencies that serve the experiential industry. For 21 years, the It List has chronicled the top 100 event agencies.
Integrated marketer has 15+ years of leadership and growth experience Brand storytelling and strategic advertising agency Fortnight Collective has added Rosemary Calderone as head of Business Development. Rosemary will play a pivotal role in driving the expansion and success of the agency by identifying and securing
Brand storytelling and strategic advertising agency Fortnight Collective has created a social campaign to promote the return of client Noodles & Company’s Steak Stroganoff, one of the fast-casual chain’s most popular dishes. The national chain is known for spreading “Uncommon Goodness” with its globally inspired
Brand storytelling and strategic advertising agency Fortnight Collective has added four key staffers to handle strategic and creative duties for its brand clients. Sam Emrich, Drake Paul, and Jeff Roy began in March while Rachel Arther joined in February. Sam Emrich, senior director of Strategy and Insights, has more
Creative agency Øuterkind has hired marketing veteran Rex Roy as Creative & Strategy Director, partner Christian Gani announced today. Roy has been working freelance on pivotal strategic and creative aspects of the agency’s global work with Caterpillar, and this appointment cements the relationship. Roy’s career
Brand storytelling and strategic advertising agency Fortnight Collective has created “You Be Well, Now” — a brand refresh for Fargo, North Dakota-based Swanson Health. The digital- and print-based work is intended to raise awareness and consideration of Swanson by celebrating its Midwestern roots and values.
The spot from Cactus imagines a scenario in which one player finds an unusual way to contain his excitement at winning — by leaving it to his trusty stunt double, who responds the way a stuntman should — by smashing through a wall. Credits: Agency: Cactus. Denver, CO: Joe Conrad - Founder & CEO Norm Shearer -
Wyoming was one of the least vaccinated states in the country. Then, the controversy generated by Covid-19 began affecting the vaccination rates for all other diseases. The Wyoming Department of Health hired Sukle to change that. From their research, they knew the work had to be disarming. It had to be based in fact.
To think a year ago this technology was scary bad, it's a bit of a mind-melter to realize how far its come. Sora is the latest tool from OpenAI that's causing our industry to take serious inventory of how we're going to coexist alongside it. Sora's capable of generating entire videos all at once or extending
Another year of fine Colorado work from the usual suspects, as well as some new players. Here's our tally count for 2023. Go check out the work on Ad Club's site here. Cactus - 9 Sukle - 8 Karsh Hagan - 5 Madwell - 4 Fortnight Collective - 3 Lumenati Productions - 2 Human - 2 Ellen Bruss Design - 2 Barkley - 1
An electrolyte drink mix, Death Dust was made for recovery — whether that’s from a long night out or a tough workout. No more feeling like a brain-dead, shivered-up zombie. Death Dust brings humans back from the dead. The new spot to promote the dust was produced in-house through Death
It's the work you see around town (and beyond) that's always got you wondering, "who did that, it's pretty damn tight." Well, more than likely, it was Consume & Create — who have forever had a hole-in-the-wall website because they were too busy making good stuff for everyone else. That's changed. They finally hit
Here's some solid viewing from Boulder-based outdoor and action sports cinematographer Thomas Woodson. His latest showreel incorporates the past five years of branded content, short films and commercial work for brands and agencies. This piece was shot, edited, written and narrated by Thomas. Here's the accompanying
Getting people to talk about you isn’t a science. It’s a true art. Boulder's Fortnight Collective is hosting “Is Your Story Worth Reading? The Messy Art of Getting Talked About," with Adweek writer and editor of AgencySpy, Kyle O’Brien, and Indie Agency News Editor-in-Chief, Doug Zanger. This panel, hosted by Andy
Suerte Tequila, born in the hills of Jalisco, Mexico and raised in the foothills of Boulder, Colorado, collaborated with local DJ, musician and producer Avery Henderson (aka Falcon Punch) to create the “sound” of tequila. “Run Rabbit Run” launched on Spotify and proves that Suerte Tequila sounds just as good as it
Brand storytelling and strategic advertising agency Fortnight Collective has been named one of the Best Places to Work by two publications—Ad Age and Outside. The Ad Age Best Places to Work 2024 list is an annual ranking of companies that lead the pack in factors ranging from pay and benefits to corporate culture and
Strategic creative agency HumanDesign has announced its acquisition of Bad People, a scrappy creative venture lab based in Los Angeles. Bad People is known for its investments in the future of culture, entertainment and technology and elevating personal brands that drive innovation.
Fortnight Collective is adding a new round of creative to “The Steamboat Way,” its campaign for Steamboat Ski Resort in Steamboat Springs, Colorado. The ads use cowboy poetry to evoke the parallels between winter sports and the rugged Wild West to capture Steamboat’s unique pioneering culture. The second-year
Full-service digital agency Human has hired Paige Epsky as account director, Rob Hofferman, VP, Managing Director announced today. For more than 10 years, Epsky has worked in the ad industry helping clients build genuine, authentic consumer relationships around their brands. She comes to Human after working as
The venture capitalist, mentor and consultant has devoted his career to helping people and brands enhance their success John Dunning has joined Boulder-based agency Human as President, having served multiple times in the past in similar roles at Dignifi, Recall Masters, Accelerate Ventures and others. The
Marketing agency Fortnight Collective has created four ads for client Noodles & Company to launch the fast casual dining chain’s first baked pasta dish, Chicken Parmesan. A few of the videos feature ditties that sing the dish’s praises. Fortnight is Noodles’ AOR. In “ParmaSong,” singer-songwriter Matt Farley
Marketing agency Fortnight Collective has crafted a new round of its “Always On” advertising campaign for client ImOn Communications after the successful launch of its earlier work. During the 2023 Super Bowl, the Iowa telecommunications services brand debuted two water cooler ads, “Who’s On” and “Neighbor,” a spot
Marketing agency Fortnight Collective has crafted a new round of its “Always On” advertising campaign for client ImOn Communications after the successful launch of its earlier work. During the 2023 Super Bowl, the Iowa telecommunications services brand debuted two water cooler ads, “Who’s On” and “Neighbor,” a spot
Full-service digital agency Human has expanded MyDenver, a multimedia advertising campaign intended to drive traffic to hip, historic district Downtown Denver. The objective is to get visitors to ditch rigid plans and encourage exploration. It’s the first integrated campaign for the “MyDenver” theme since its 2022
Mondo Robot—a digital product agency that transforms business through design and technology—has hired Dave Rowley as its ECD. He will direct the vision, team, and execution for all of Mondo Robot’s design disciplines to ensure the delivery of consistently effective and engaging interactive experiences across all
What do you do when you’re tired of seeing novelty candles in advertising news? WorkInProgress made a candle about it. Check out Creativity for the background on this knockoff and Partner/CCO Matt Talbot's opinion on the need for agency's to think beyond "easy ideas" for
As a company, Rebel is already breaking the rules — creating a delicious ice cream with just 1g of sugar. Naturally, their advertising campaign needed to feel equally as rebellious, which is why TDA_Boulder created the world’s saddest advertising campaign. It pushed category norms and leaned into a product truth —
After opening in 2022 to rave reviews, Sunnyside’s funkiest, freshest sandwich shop has become a Denver mainstay. Dreamed up by Chef Cliff Blauvelt — a veteran of such institutions as Tap & Burger and Steuben’s — Bodega elevates the city’s middling sandwich scene, while providing a community hub for North Denver
Wyler’s Light's new creative campaign highlights the idea that plain water is just that — plain. The campaign was created by Denver-based agency Good Conduct. Good Conduct began working with Wyler’s Light parent The Jel Sert Company in November of 2022, and this is the indie shop’s first creative campaign for the
Give this one a minute to get rolling. Here's what the filmmaker says about it. "Composed of over 1000 engravings from the 19th century, Still Life is a meditation on subject/object dualism. The film explores the idea that we live in a world of objects and a world of objects lives within us. Working with this
Filmed by Waypoint Films at Robert Pick’s alma mater, a high school in Colorado Springs, the spot tells the story of how the medical team at UCHealth supported Robert’s journey through significant health challenges — showcasing his
On Monday, Anomaly made a surprising announcement on its social channels — that this year's Summer interns would be replaced by AI efforts and resources. The next day, the rumors proved false, with the agency revealing the true narrative — that AI, in actuality, stands for “Anomaly Interns” and that AI could never
For 16 years, Cactus has been making Coloradans laugh with their irreverently funny ads for the Colorado Lottery. The latest, entitled “Grateful Outdoors,” celebrates 40 years and $4 billion in lottery proceeds donated to the Colorado outdoors with an all-new 40th Anniversary scratch-off game. Ethan Nosky, Lottery