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If your income is in decline, here's five things you can do... - QueerIdeas
Is your income down because of the cost-of-living crisis? There are some gut-wrenching figures shared by Rathbones Charity Investment Management today. Put simply, senior execs at UK charities have reported that the financial health of 61% of UK charities has deteriorated over the last few...
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse! - QueerIdeas
In the eerie world of fundraising, not all strategies are as they seem—some lure you in with charm only to drain your resources and leave you haunted with regret as costs mount and income falls. As Halloween looms, meet the Four Fundraisers of the Apocalypse:...
Why do wealthy donors give? - QueerIdeas
Have you ever wondered what drives wealthy people to make six and seven figure gifts to charity? At Bluefrog Fundraising Limited our conversations with donors have shown us it’s rarely about tax breaks or social recognition. We always find that the reasons are deeply personal,...
Who gives what to charity? - QueerIdeas
Do you know who gives what to charity? This chart is a simplified version of a presentation we use at Bluefrog to try and get fundraisers to consider which audiences they should focus on when developing fundraising strategies. It’s all self explanatory, but acts as...
Do younger donors like direct mail? And do they care about being thanked? - QueerIdeas
One of the things that’s seems to have entered the fundraising psyche over the last year or so, is the thought that younger people are a completely different philanthropic creature to their parents and grandparents. Most importantly, there is a sense that they are going...
Why rebranding for the wrong reasons can cause more harm than good. - QueerIdeas
Charity rebranding “is the easy way to fix the problem, rather than the real way to fix the problem…maybe the brand is its own worst enemy in that particular regard.” That’s one of the points made by Michael Birkin, our Guest on Two Ps on...
Why has Relationship Fundraising failed? - QueerIdeas
I’m back with another episode of Two Ps on a Pod with Giles Pegram CBE, and one of my favourite fundraisers, Ken Burnett. In today’s episode you’ll see we chat about the brand-new edition of Ken’s fantastic book on donor-centred fundraising, Relationship Fundraising. You’ll see...
Emergencies, innovation and transactional fundraising with Paul Amadi - QueerIdeas
The latest episode of Two Ps on a Pod features Paul Amadi, MBE, Chief Supporter Officer at the British Red Cross. I was particularly pleased to get the chance to chat with Paul as it was a great opportunity to discuss how emergency fundraising can...
Introducing Two Ps on a Pod - QueerIdeas
I’ve got something special for you today! Over the past few years, I’ve recorded several Why Do People Give podcasts with Giles Pegram CBE, which have always been well recieved. We’ve typically discussed specific issues affecting the sector, such as COVID-19 and the cost-of-living crisis,...
Is there something irregular about regular giving? - QueerIdeas
I’ve just published another video on LinkedIn that looks at regular giving (or recurring giving or committed giving, depending what terminology you use). Skip to the bottom of the page if you’d like to cut to the chase and watch it now. You’ll see that...
More evidence why fundraisers should be focusing on older and wealthier donors. - QueerIdeas
I’ve been going through the latest British Social Attitudes survey looking at how attitudes to socially positive behaviour such as paying higher taxes and support for liberal policies compares across age groups. And something quite interesting stands out. The chart below shows support for left...
New research. What happened to giving in 2023? - QueerIdeas
CAF have just published their annual UK Giving report for 2024. That link takes you to the report so you can read it yourself. However for the busy and the geeks, I’ve produced two summaries. Below you’ll find a top line summary and at the...
People give to charity for the most curious reasons - QueerIdeas
When it comes to giving to charity, there’s always a point of connection, an experience, a deep-seated memory that drives that desire to help. David’s story helps explain this. David is a donor. He’s in his early seventies and is retired. His children are grown...
Why do people give? The missing £5 billion one with Giles Pegram. - QueerIdeas
For the past month or so, I’ve been posting videos on LinkedIn examining the causes of the fall in individual giving income – in real terms – by £5 billion since 2005. Here’s the chart that shows what’s happened. It’s been built with data from...
Unleash the might of the donor! Power as a component of a fundraising plan. - QueerIdeas
Mention power in fundraising circles and you’ll perhaps find yourself hearing stories detailing how wealthy donors have compromised work, disrupted plans, and helped create a hostile working environment. It’s a subject that’s highly likely to evoke a strong emotional reaction from fundraisers who have struggled...
Beyond words: How thanking can transform your relationship with your charity's supporters. - QueerIdeas
When a charity reaches out asking for help with their fundraising, especially if they’re facing challenges such as low second-gift rates, high attrition, and limited interest in legacies, my first reaction is to hop online to get a first-hand experience of being one of their...
What are the long-term effects of Covid-19 on fundraising? - QueerIdeas
Month after month for well over a decade, at Bluefrog we have been speaking to donors about their attitudes to giving to charity. That’s around one hundred studies, across many different themes. We’ve learned what people think about regular giving, mid-value gifts, safeguarding, legacies, alumni...
So, what did happen to giving in 2020? - QueerIdeas
I’ve been lucky enough to have been given early access to some of the key findings from Blackbaud’s 2020 Charitable Giving Report. There’s loads of great insight gained from the analysis of over $40 billion in charitable giving to over 8,800 organisations. But before you...
Points to consider when raising funds during the attack on Ukraine - QueerIdeas
Few of us will have been unaffected by the Russian invasion of Ukraine. I don’t think I’ll ever be able to forget the harrowing images I’ve seen and the horrific stories I’ve heard. No doubt you, like many others, will have happily lent your support...
The Omicron variant, more restrictions and failings of leadership. What should fundraisers do now? Video presentation - QueerIdeas
Back in September 2021, I recorded a presentation about the ongoing impact of Covid-19 on giving for the CIOF National Convention. Recent events have made me think that it would be useful to make the video available more widely. The findings are of particular relevance...
What street food can teach us about good fundraising - QueerIdeas
There is a Sunday street food market near where I live. It’s not called ‘Come and awkwardly attempt to eat food standing up that would be easier to eat sitting down, but it doesn’t matter because you’ll feel like you’ve done something with the day’....
Why do people give? The Donor Participation Project with Louis Diez. - QueerIdeas
Today’s podcast features Louis Diez, the founder of the Donor Participation Project (DPP). Louis set up the DPP with a single goal – to try to reverse the decline in the number of people giving to charity. Until recently, its members have predominantly been US...
Heretical fundraising ideas for 2022 - QueerIdeas
I’ve often thought that the best fundraising practices that inconveniently clash with that sparkly new product or ad campaign can get unnecessarily sidelined – sometimes completely forgotten – in the drive to ‘innovate’. With that in mind, I put together a list of my favourite...
Five fantastic insights for fundraisers from the British Red Cross Museum of Kindness - QueerIdeas
One of the many great things about charities is the people they attract to work for them – the changemakers – the people who actually get stuck into tackling poverty and fighting injustice, who support others when they are in need of help and who...
Why you should stop f***ing about with your logo and stick to fundraising instead - QueerIdeas
A few weeks ago, I presented Rogare‘s inaugural Critical Fundraising lecture at Kingston University. My topic was charity rebranding. It’s an area of work I’ve long been interested in. I love great brands, and as a result, I tend to track what happens after a...
People who have more money can give more away. - QueerIdeas
OK. OK. I know. That’s a truism. You obviously have to have some spare cash if you are going to support a charity, but what makes this a particularly interesting point is the recent report from the Governor of the Bank of England, where he...