The streaming industry is expected to grow by 15% in 2023, with brands spending more than $100 billion. Here’s a list of 50+ statistics to help develop your business strategy.

Tinuiti

17.04.2024

Tinuiti Marketing Analytics Recognized by Forrester | Tinuiti

Discover how Tinuiti stands out in Forrester's latest report on marketing analytics. Learn how our proprietary measurement technology, Bliss Point by Tinuiti, and Rapid Media Mix Modeling revolutionize advertising strategies for digital-forward brands.

Tinuiti

02.04.2024

Tubi Advertising Guide: How it Works & Ad Costs | Tinuiti

Tubi is a free streaming service that offers advertisers highly targeted unskippable ad space. Here’s how to start building your Tubi advertising strategy.

Tinuiti

02.04.2024

Roundel Media Studio: What to Expect From Target’s New Self-Service Platform | Tinuiti

Target's self-service platform Roundel Media Studio offers seamless activation, management, and analysis of Target Product Ads. Learn more.

Tinuiti

21.03.2024

What’s Advertising Video on Demand (AVOD) & How Does It Work? | Tinuiti

Advertising video on demand (AVOD) is a streaming service model that offers free or reduced cost content to viewers – but they must watch ads in exchange. Learn how it works.

Tinuiti

12.03.2024

What Are Free Ad Supported TV (FAST) Channels? | Tinuiti

FAST channels stream content to users for free. They usually stream nonstop with commercial ad breaks, similar to linear TV. Here’s an inside look at how it all works.

Tinuiti

12.03.2024

What’s Media Mix Modeling? [Marketer’s Guide with Examples] | Tinuiti

Media mix modeling (MMM) uses analytics to help businesses measure the impact of their marketing spend across multiple channels. Learn about how MMM works in practice.

Tinuiti

08.03.2024

Amazon Trends & Industry Predictions for Sellers | Tinuiti

Tinuiti’s experts unpack 2024 Amazon trends and predictions to help brands and sellers prepare for the year ahead. See what they have to say!

Tinuiti

06.03.2024

Navigating Google’s Third-Party Cookie Purge [Next Steps for Advertisers] | Tinuiti

Find out how cookies work, why they are important, and how advertisers should prepare for a future without third party cookies and tracking.

Tinuiti

06.03.2024

Running Ads on YouTube Shorts: Examples, Specs, & More | Tinuiti

With platforms like TikTok and Reels reshaping how we consume content, YouTube introduced its own game-changer. Enter: YouTube Shorts. In 2022, the platform rolled out advertising on Shorts, providing businesses with an exciting new channel for quick and impactful storytelling. Boasting a staggering 30 billion views per day globally as of 2022, Shorts has become […]

Tinuiti

06.03.2024

YouTube Ad Specs, Sizes, and Examples [2024 Update] | Tinuiti

Get the updated list of YouTube ad specs to ensure your ads get in front of more new customers and increase your brand awareness.

Tinuiti

06.03.2024

The Current State of Google’s Search Generative Experience [What It Means for SEO in 2024] | Tinuiti

A closer look at the overall functionality including the pros and cons of Google's new Search Generative Experience.

Tinuiti

06.03.2024

Google Performance Max Guide: Tips to Optimize Your Ads | Tinuiti

Google Performance Max campaigns help organizations run highly relevant ads to target audiences across the entire Google Network. Learn how to get started.

Tinuiti

06.03.2024

How to Run Spotify Ads: Costs & Key Considerations | Tinuiti

Spotify is the largest digital audio advertising platform – here’s how marketers and brands can use it to reach the ears of over 550 million listeners.

Tinuiti

23.02.2024

The Current State of Google's Search Generative Experience [What It Means for SEO in 2024]

A closer look at the overall functionality including the pros and cons of Google's new Search Generative Experience.

Tinuiti

17.02.2024

How to Run Spotify Ads: Costs & Key Considerations

Spotify is the largest digital audio advertising platform – here’s how marketers and brands can use it to reach the ears of over 550 million listeners.

Tinuiti

14.02.2024

How TikTok’s Algorithm Works in 2024 [& 15 Tactics to Go Viral]

TikTok’s algorithm rewards videos that are watched from start to finish, relevant to the user, and generate plenty of interactions. Here’s how to use those factors to go viral.

Tinuiti

14.02.2024

Creative Strategy Guide: Best Practices for Business Growth

A creative strategy provides clear direction for visual elements in a marketing campaign, along with clear goals and deliverables. Here’s how you can get started.

Tinuiti

08.02.2024

Running Ads on YouTube Shorts: Examples, Specs, & More

YouTube rolled out new ad capabilities on Shorts in 2023, helping advertisers reach new audiences. Here’s how you can create one in a few short minutes.

Tinuiti

31.01.2024

Navigating Google’s Third-Party Cookie Purge [Next Steps for Advertisers]

Find out how cookies work, why they are important, and how advertisers should prepare for a future without third party cookies and tracking.

Tinuiti

31.01.2024

Amazon Prime Video Ads: Tinuiti Experts Analyze Impact on Viewers and Advertisers

Amazon Prime has introduced a limited ads feature, departing from the long-established ad-free model typical of premium streaming services.

Tinuiti

30.01.2024

How to Create Snapchat Ads: Campaign Types & Tips [2024]

Snapchat offers multiple full screen ad formats for marketers, with their most popular type being image and video ads. Here’s how you can start building a Snap campaign.

Tinuiti

26.01.2024

YouTube Ad Specs, Sizes, and Examples [2024 Update]

Get the updated list of YouTube ad specs for skippable and non-skippable video ad, display ads, and more.

Tinuiti

13.01.2024

How to Create Google Performance Max Ads That Convert

Google Performance Max campaigns help organizations run highly relevant ads to target audiences across the entire Google Network. Learn how to get started.

Tinuiti

23.12.2023

Top 15 Retail Media Networks to Watch in 2024 [Updated]

Retail media networks enable third-party advertisers to reach consumers that are ready to buy. Here, Tinuiti compares 15 of the largest and most promising platforms, including Walmart and Kroger.

Tinuiti

22.12.2023

Streaming TV Advertising Campaign Best Practices & Platforms

Streaming TV advertisements are delivered through OTT video advertising platforms like Netflix and Hulu. Learn all the basic information you need to start your own campaigns.

Tinuiti

21.12.2023

Brand Equity and Its Impact on Revenue

Learn more about how Tinuiti is quantifying the impact of brand equity on revenue.

Tinuiti

20.12.2023

Brand Equity and Its Impact on Revenue

Learn more about how Tinuiti is quantifying the impact of brand equity on revenue.

Tinuiti

08.12.2023

What’s Linear TV? Is it Still Relevant to Advertisers in 2024?

Linear TV often refers to cable and satellite television that’s broadcasted to large audiences. Is linear on its way out – or is it still useful to modern data-driven advertisers?

Tinuiti

08.12.2023

What is Instacart? How it Works for Shoppers & Stores

Instacart is the leading grocery technology company in North America, providing speedy deliveries directly to a shopper’s home. Here’s why it’s been growing and where it's headed next.

Tinuiti

05.12.2023

Intro to Amazon Non-endemic Advertising: Benefits & Examples

Brands that don’t sell on Amazon but want to target customers on the marketplace can start advertising on Amazon with their new non-endemic offerings. Learn more.

Tinuiti

01.12.2023

How Do eBay’s Promoted Listings Advanced Ads Work?

Promoted Listings Advanced ads helps sellers secure a top position in eBay’s search results, boosting discoverability and sales. Learn how to quickly promote your products and sell more volume.

Tinuiti

30.11.2023

Cyber Five 2023: Black Friday and Cyber Monday Ad Trends Across Google, Amazon and Meta

The leftovers have been devoured and another Cyber Monday is in the books, as the 2023 holiday shopping season is now fully underway. To help marketers unpack performance during the critical stretch from Thanksgiving through Cyber Monday, we dove deep into the more than $4 billion in annual ad spend under management at Tinuiti to […]

Tinuiti

22.11.2023

How to Schedule Ad Customizers for Google RSAs [2024]

Ad customizers help you deliver the most relevant Responsive Search Ads (RSAs) – and scheduling them is essential for scaling your campaigns. Here’s how you can do it for free.

Tinuiti

15.11.2023

ADCOLOR 2023: Double Down & Double Up [Hot Takes + Event Highlights]

ADCOLOR 2023 celebrated professionals at all levels and underscored the ongoing importance of DEI in the advertising space. We'll cover our top highlights and key takeaways from this year's event.

Tinuiti

01.11.2023

Amazon unBoxed 2023 Success Stories: From The Honest Company to TOMS, Plus Key Event Highlights From Tinuiti Experts

Join us as we unpack this year’s unBoxed where we’ll bring you up to speed on Amazon's latest and greatest news, key takeaways from our experts, and insights you can incorporate into your Amazon strategy in 2024.

Tinuiti

01.11.2023

10 Innovative Retail Trends to Watch in 2024

Experts share their predictions for the top innovative retail trends expected to shape the industry in 2024 and beyond. Elevate your business with these tips.

Tinuiti

28.10.2023

How to Create Better Instacart Ad Campaigns [2024 Update]

Instacart's self-service ad platform allows CPG brands to reach customers with highly targeted advertising campaigns. Here’s how you can create great campaigns from the outset.

Tinuiti

26.10.2023

Sam’s Club Member Access Platform (MAP) | Advertiser’s Guide

Sam’s Club MAP is a member-first retail advertising platform that provides marketers with first-party, omnichannel data on shopper behavior. Learn how this new offering works in practice.

home›Tinuiti›Marketing

Tinuiti - Marketing

Tinuiti Recognized in Forrester Report for Media Management Excellence | Tinuiti

100 Streaming Statistics & Trends for Advertisers [2024] | Tinuiti

Tinuiti Marketing Analytics Recognized by Forrester | Tinuiti

Tubi Advertising Guide: How it Works & Ad Costs | Tinuiti

Roundel Media Studio: What to Expect From Target’s New Self-Service Platform | Tinuiti

What’s Advertising Video on Demand (AVOD) & How Does It Work? | Tinuiti

What Are Free Ad Supported TV (FAST) Channels? | Tinuiti

What’s Media Mix Modeling? [Marketer’s Guide with Examples] | Tinuiti

Amazon Trends & Industry Predictions for Sellers | Tinuiti

Navigating Google’s Third-Party Cookie Purge [Next Steps for Advertisers] | Tinuiti

Running Ads on YouTube Shorts: Examples, Specs, & More | Tinuiti

YouTube Ad Specs, Sizes, and Examples [2024 Update] | Tinuiti

The Current State of Google’s Search Generative Experience [What It Means for SEO in 2024] | Tinuiti

Google Performance Max Guide: Tips to Optimize Your Ads | Tinuiti

How to Run Spotify Ads: Costs & Key Considerations | Tinuiti

The Current State of Google's Search Generative Experience [What It Means for SEO in 2024]

How to Run Spotify Ads: Costs & Key Considerations

How TikTok’s Algorithm Works in 2024 [& 15 Tactics to Go Viral]

Creative Strategy Guide: Best Practices for Business Growth

Running Ads on YouTube Shorts: Examples, Specs, & More

Navigating Google’s Third-Party Cookie Purge [Next Steps for Advertisers]

Amazon Prime Video Ads: Tinuiti Experts Analyze Impact on Viewers and Advertisers

How to Create Snapchat Ads: Campaign Types & Tips [2024]

YouTube Ad Specs, Sizes, and Examples [2024 Update]

How to Create Google Performance Max Ads That Convert

Top 15 Retail Media Networks to Watch in 2024 [Updated]

Streaming TV Advertising Campaign Best Practices & Platforms

Brand Equity and Its Impact on Revenue

Brand Equity and Its Impact on Revenue

What’s Linear TV? Is it Still Relevant to Advertisers in 2024?

What is Instacart? How it Works for Shoppers & Stores

Intro to Amazon Non-endemic Advertising: Benefits & Examples

How Do eBay’s Promoted Listings Advanced Ads Work?

Cyber Five 2023: Black Friday and Cyber Monday Ad Trends Across Google, Amazon and Meta

How to Schedule Ad Customizers for Google RSAs [2024]

ADCOLOR 2023: Double Down & Double Up [Hot Takes + Event Highlights]

Amazon unBoxed 2023 Success Stories: From The Honest Company to TOMS, Plus Key Event Highlights From Tinuiti Experts

10 Innovative Retail Trends to Watch in 2024

How to Create Better Instacart Ad Campaigns [2024 Update]

Sam’s Club Member Access Platform (MAP) | Advertiser’s Guide

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