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This year's German Brand Award goes to WMF Professional Coffee Machines. Having won in the 'Excellence in Brand Strategy and Creation' category, the professional coffee machine manufacturer was honored for its technically and emotionally powerful campaign accompanying the market launch of the semi-automatic portafilter machine WMF espresso NEXT. "The campaign impressively demonstrates how well-thought-out brand communication unites precision and aesthetics," said the jury.
Kaldewei gives disused shower surfaces and bathtubs a second life at the 25hours Hotel Bikini Berlin - A ground-breaking project is changing the sanitary industry: Kaldewei, premium manufacturer of high-quality bathroom solutions, is demonstrating how a genuine circular economy can work in the construction and project business with a pioneering pilot project at the 25hours Hotel Bikini Berlin. For the first time, the company has recycled used shower surfaces and bathtubs on a large scale, developed them technically and visually and reinstalled them as fully functional, high-quality products - a unique approach in the industry and in the contract business.
The british designer Tom Dixon will be one of the featured speakers at interihotel BCN25, Europe’s leading hotel and restaurant design event, which will be held from October 21 to 23 at Fira de Barcelona – Gran Via under the slogan “The Power of Encounters”.
On behalf of the German multi-brand hotel operator The Chocolate on the Pillow Group and Accor, one of the leading players in the international hotel industry, BRUMANN, as a renowned interior designer and general contractor, took on the conversion and rebranding of the Mercure Zurich City Hotel in October 2024. The work on the 319 guest rooms and the public areas of the hotel was carried out in accordance with the strict Mercure brand guidelines and was carried out during ongoing operations in order to continue to provide guests with a first-class stay.