Shutterstock, Inc. has unveiled its bold new visual identity and reintroduced itself as the essential, universal ingredient brands need to make their work more effective.

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22.06.2025

RM of BTS Named Samsung Art TV Global Ambassador

Samsung Electronics has named RM of BTS as the global ambassador for Samsung Art TVs, marking his return to public activities after completing his mandatory military service.

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11.06.2025

Keurig® K-Mini Mate™: Small Size, Bold Flavor

Keurig reveals its smallest brewer yet: the K-Mini Mate™ Brewer. This 4-inch-wide brewer delivers convenience and quality in a sleek, space-saving design.

World Branding Forum Advertising

11.06.2025

Steve Madden Unveils Rose Goldie: A Statement in Scent

Steve Madden has unveiled Rose Goldie Eau de Parfum, a new floral-ambery fragrance that captures the spirit of modern glamour and confident self-expression.

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11.06.2025

Elon Musk Unveils XChat Encryption for Ultimate Privacy |

Discover how Elon Musk XChat aims to revolutionise private messaging with Bitcoin-style encryption, disappearing messages, and cross-platform calls.

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05.06.2025

Huda Kattan Reacquires Full Ownership of Huda Beauty

Huda Beauty has announced that the company has reclaimed full ownership as an independent brand. In 2017, TSG Consumer acquired a minority stake in the company.

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31.05.2025

All-New Jeep Cherokee: Debuting Late 2025

Jeep® has confirmed the all-new Cherokee is set to arrive in late 2025. Reimagined from the ground up, the next-generation Jeep Cherokee will redefine North America's most popular vehicle segment, bringing midsize SUV customers a new, efficient and powerful hybrid propulsion option from Jeep.

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31.05.2025

Cécred and BeyGood Fund Continue Their Legacy of Giving

The Cécred x BeyGood Fund continues its mission in year two, investing $500,000 in salon business grants and scholarships to uplift beauty professionals.

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31.05.2025

The World’s Chicest Cat, Choupette, Fronts Hublot’s Milestone Celebration

Choupette, the internet’s most celebrated feline, steps into an unexpected spotlight as the face of Hublot to mark the anniversary of its Big Bang collection.

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31.05.2025

Pamela Anderson is the New Face of Biolage Professional Hair Spa

Biolage Professional Hair Spa announced a major partnership with actress and activist Pamela Anderson, marking a significant milestone in the brand’s history.

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30.05.2025

Porsche and Shell Partner to Expand EV Charging in Oman

Porsche Centre Oman and Shell Oman have announced an agreement aimed at accelerating the rollout of EV charging infrastructure across the Sultanate.

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27.05.2025

Google & Gentle Monster Unveil the Future: AI Smart Eyewear Powered by Android XR

At Google I/O 2025, Google unveiled its groundbreaking partnership with Gentle Monster, a South Korean eyewear company, for AI smart eyewear collaboration with Android XR.

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23.05.2025

Fashion in the Age of AI: Smart Solutions for Better Tracking |

As fashion and technology converge, AI-driven innovations are enhancing Digital Product Passports (DPP) to improve transparency and sustainability.

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23.05.2025

Nescafé Names Zach King as First-ever Global Brand Influencer

Nescafé has unveiled a global partnership with acclaimed digital magician and filmmaker Zach King, appointing him as the brand's first-ever global influencer.

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23.05.2025

Apple Enhances Accessibility with Vision & Hearing Tools

Apple is rolling out iOS accessibility updates, including live captions and braille tools, reinforcing its commitment to inclusive technology.

World Branding Forum Advertising

22.05.2025

Toblerone’s Campaign Breaks Free from Chocolate Clichés

Toblerone has launched a new global campaign, “Chocolate Like Nobody’s Watching”, to speak directly to those who crave authentic experiences

World Branding Forum Advertising

17.05.2025

Mamushka: Packaging Wrapped in Care, Rooted in Purpose

In the heart of Bahrain, Mamushka Bakery and Afternoon Tea is more than just a destination for exquisite teas and treats.

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17.05.2025

China’s Baidu Brings Futuristic Autonomous Taxis to Europe

Baidu expands its autonomous Apollo Go taxi service to Switzerland in partnership with PostAuto, bringing driverless mobility to European public transit.

World Branding Forum Advertising

15.05.2025

Qatar Airways Introduces Groundbreaking In-Air Gaming Experience

Qatar Airways has set a new benchmark by launching a pioneering e-sports competition, ‘Gaming in the Sky,’ onboard a commercial aircraft.

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15.05.2025

Gucci Turns Back the Clock: Cruise 2026 in Historic Archives

Gucci returns to its roots with the Cruise 2026 collection, unveiled in Florence's historic Palazzo Settimanni archive. A tribute to heritage and innovation.

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15.05.2025

Philips and Prusa Launch ‘Fixables’ to Champion Repairable Design

Fixables has been launched by collaborating with Philips Personal Health, 3d printing leader Prusa Research, and agencies LePub Amsterdam and LePub Milan.

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14.05.2025

Kung Fu Tea Teams Up with How to Train Your Dragon for a Dragonfruit Delight

Kung Fu Tea has announced a new, exclusive partnership with Universal Pictures to celebrate the upcoming live-action release of How to Train Your Dragon.

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14.05.2025

Paris Hilton Elevates Skincare with Parívie

Paris Hilton unveils Parívie, luxury skincare brand designed to combat modern skin stressors with next-generation peptides, antioxidants, and probiotic extracts

World Branding Forum Advertising

09.05.2025

Von Dutch Unveils a New Era, Tuned to Music Trends

Von Dutch Loves merges fashion and music with exclusive collaborations, festival activations, and immersive experiences and celebrates rebellion in style.

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09.05.2025

Doja Cat Hints at New Music in Marc Jacobs Dual Bag Campaign

Marc Jacobs has enlisted multi-platinum, Grammy Award-winning artist Doja Cat to headline “Staycation,” the brand’s Pre-Fall 2025 campaign.

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09.05.2025

HERSHEY: Dandelion Media Brings Chocolate Empire’s Origin Story to the Big Screen | World Branding Forum

HERSHEY, a major motion picture chronicling the remarkable life of chocolate pioneer Milton Hershey and his beloved wife Catherine "Kitty" Hershey, is officially slated to begin production in May 2025.

World Branding Forum Advertising

04.05.2025

TUMI Marks 50 Years with Exclusive Gold Anniversary Collection

TUMI marks its 50th anniversary with a striking Bullion Gold Collection. Limited to 250 pieces per style, these coveted designs redefine luxury.

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04.05.2025

Armani Privé: Two Decades of Couture Showcased in Milan

The House of Giorgio Armani proudly presents a landmark retrospective at Armani/Silos in Milan, honoring two decades of Giorgio Armani Privé.

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04.05.2025

Drake Debuts New Fragrance ‘Summer Mink’ Eau de Parfum

Experience ‘Summer Mink,’ the first-ever eau de parfum from Drake Better World Fragrance House—crafted for sophistication and seasonal allure.

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04.05.2025

100 Years of Leica: M11 Limited Edition Debuts in NYC

As part of Leica's centennial celebrations in New York on May 3, one of the standout highlights is the launch of the new Leica M11, marking 100 Years of Leica.

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01.05.2025

Pawfit Unveils New Pawfit Lite GPS Pet Tracker for Cats and Dogs

Pawfit has announced its new pet location and activity tracker, Pawfit Lite. It is a smaller version of the Pawfit 3 series trackers designed for small pets.

World Branding Forum Advertising

28.04.2025

China Raises the Bar Again in EV Battery Advancements

As China pushes EV growth, CATLs latest battery breakthroughs improve cost, speed, and durability, transforming electric vehicle adoption worldwide.

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28.04.2025

YSL Beauty Paints Macy’s Flower Show with the Art of Flowers

YSL Beauty has unveiled its exclusive ART OF FLOWERS showcase in partnership with the 50th Macy's Flower Show® at the Herald Square flagship in New York City.

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28.04.2025

Chipotle Partners with Alsea to Launch First Restaurants in Mexico

In a strategic move to enter Mexico, Chipotle Mexican Grill has partnered with Alsea, S.A.B. de C.V., a restaurant operator across Latin America and Europe.

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28.04.2025

How Hyper-Local Marketing Builds Authentic Connections

Hyper-local marketing adopts a focused strategy to connect with consumers within a specific geographic area, focusing on what the local culture.

World Branding Forum Advertising

27.04.2025

Target Blossoms With Fresh New Floral Brand: Good Little Garden

Target has debuted its first standalone floral brand, Good Little Garden, promising to add a splash of nature to consumers’ lives without breaking the bank.

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23.04.2025

Chanel Taps Kendrick Lamar for Spring 2025 Eyewear Campaign |

Chanel unveils its latest eyewear campaign starring Kendrick Lamar, emphasising cultural connections and modern storytelling in the luxury space.

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21.04.2025

Vivo Tackles Smartphone Addiction with Creative Campaign

Brazil's top telco, Vivo, teams up with Africa Creative in a bold new campaign addressing our growing and unhealthy dependence on smartphones.

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17.04.2025

AeroPress Ups the Brew Game with Clear XL Release

AeroPress has unveiled the AeroPress Clear XL, the brand’s latest evolution of its popular AeroPress Clear, now with a 20oz (600ml) capacity.

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17.04.2025

China Suppliers Use TikTok to Outsmart Tariffs with Brand Deals

China suppliers use TikTok to bypass tariffs, showcasing deals with brands like Nike and Lululemon, revealing bold sourcing strategies amid trade tensions.

home›World Branding Forum Advertising›Marketing

World Branding Forum Advertising - Marketing

Shutterstock Unveils Bold New Identity and Future-Ready Creative Suite

RM of BTS Named Samsung Art TV Global Ambassador

Keurig® K-Mini Mate™: Small Size, Bold Flavor

Steve Madden Unveils Rose Goldie: A Statement in Scent

Elon Musk Unveils XChat Encryption for Ultimate Privacy |

Huda Kattan Reacquires Full Ownership of Huda Beauty

All-New Jeep Cherokee: Debuting Late 2025

Cécred and BeyGood Fund Continue Their Legacy of Giving

The World’s Chicest Cat, Choupette, Fronts Hublot’s Milestone Celebration

Pamela Anderson is the New Face of Biolage Professional Hair Spa

Porsche and Shell Partner to Expand EV Charging in Oman

Google & Gentle Monster Unveil the Future: AI Smart Eyewear Powered by Android XR

Fashion in the Age of AI: Smart Solutions for Better Tracking |

Nescafé Names Zach King as First-ever Global Brand Influencer

Apple Enhances Accessibility with Vision & Hearing Tools

Toblerone’s Campaign Breaks Free from Chocolate Clichés

Mamushka: Packaging Wrapped in Care, Rooted in Purpose

China’s Baidu Brings Futuristic Autonomous Taxis to Europe

Qatar Airways Introduces Groundbreaking In-Air Gaming Experience

Gucci Turns Back the Clock: Cruise 2026 in Historic Archives

Philips and Prusa Launch ‘Fixables’ to Champion Repairable Design

Kung Fu Tea Teams Up with How to Train Your Dragon for a Dragonfruit Delight

Paris Hilton Elevates Skincare with Parívie

Von Dutch Unveils a New Era, Tuned to Music Trends

Doja Cat Hints at New Music in Marc Jacobs Dual Bag Campaign

HERSHEY: Dandelion Media Brings Chocolate Empire’s Origin Story to the Big Screen | World Branding Forum

TUMI Marks 50 Years with Exclusive Gold Anniversary Collection

Armani Privé: Two Decades of Couture Showcased in Milan

Drake Debuts New Fragrance ‘Summer Mink’ Eau de Parfum

100 Years of Leica: M11 Limited Edition Debuts in NYC

Pawfit Unveils New Pawfit Lite GPS Pet Tracker for Cats and Dogs

China Raises the Bar Again in EV Battery Advancements

YSL Beauty Paints Macy’s Flower Show with the Art of Flowers

Chipotle Partners with Alsea to Launch First Restaurants in Mexico

How Hyper-Local Marketing Builds Authentic Connections

Target Blossoms With Fresh New Floral Brand: Good Little Garden

Chanel Taps Kendrick Lamar for Spring 2025 Eyewear Campaign |

Vivo Tackles Smartphone Addiction with Creative Campaign

AeroPress Ups the Brew Game with Clear XL Release

China Suppliers Use TikTok to Outsmart Tariffs with Brand Deals

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