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1. How to Create a Financial Budget Plan: https://www.nerdwallet.com/blog/finance/how-to-create-financial-budget-plan/ 2. What Is a Budget Deficit? https://www.investopedia.com/terms/b/budget-deficit.asp 3. How to Cut Expenses and Stick to Your Budget: https://www.forbes.com/sites/davidrae/2020/04/14/how-to-cut-expenses-and-stick-to-your-budget/#41a7f9a836ec 4. Budget News: Trump Proposes 2021 Budget Plan: https://www.cnn.com/2020/02/10/politics/trump-budget-2021/index.html 5. Video: How to Create a Budget: https://www.youtube.com/watch?v=VQJh6FgCfZ0
Persuasion is not a speech, it’s a process — a process of learning about your audience, earning their trust, and building a case that takes into account their interests. In this article, the author outlines six steps you can take to try to persuade a client or senior executive to spend money when budgets are tight: 1) Start with stakeholder analysis. 2) Get crystal clear about the benefits of your offering. 3) Connect with a sense of timeliness or urgency. 4) Look for social proof. 5) Anticipate their objections. 6) Provide a clear next step.