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1. Levi’s Launches ‘Live in Levi’s’ Campaign to Celebrate Diversity: Levi’s is celebrating the diversity of its customers with its new “Live in Levi’s” campaign. The campaign features a series of videos showcasing the unique stories of people from around the world who are living their lives in Levi’s. The campaign also includes a new collection of limited-edition products. 2. Levi’s Introduces ‘Made & Crafted’ Denim Collection: Levi’s recently introduced its new “Made & Crafted” denim collection. The collection features traditional Levi’s cuts, but with an updated, modern look. The collection also includes a range of washes and fits, making it easier than ever to find the perfect pair of jeans. 3. Levi Strauss & Co. To Launch Sustainable Denim Line: Levi Strauss & Co. will be launching a new sustainable denim line this fall. The line will feature denim that is made using sustainable materials and production processes, such as using organic cotton. The company has also promised to reduce its water and energy consumption. 4.
News distribution : Denim and casual wear brand Levi’s has opened its 50th exclusive brand outlet in East India in Kolkata. Located on the city’s Camac Street, the store houses an array of casual clothing and accessories for men and women. (#1613895)
The traditional denim shorts are typically born out of the situation when the sun surprises you when you realise you desperately need a pair of shorts, but all you have are a worn-out pair of Levi's and a trusty pair of scissors. Such cutoffs bring to mind unfortunate images from high-cut, distressed iterations to paisley-printed