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Growth Loops: Right for you? + 5 Steps to Design Yours [Template] | Ward van Gasteren
Growth Loops are the secret weapon of top growth teams worldwide. If you’re struggling with plateauing growth or tired of putting too much marketing budget on acquiring new users, this might be a solution! Let’s explore how Growth Loops help you go from diminishing returns to sustainable, scalable growth. What is a Growth Loop? A ... Read more
ICE Framework: How (NOT) to Score/Prioritize Growth Experiments | Ward van Gasteren
Need to prioritize your growth ideas to find the best one to start with? The ICE Framework might be just what you need. In this article, I’ll break down how it works & why so many growth teams use this method to rank their ideas. Let’s dive in! What is the ICE Framework & how ... Read more
What is Growth Hacking? (2021) What does a Growth Hacker do + Examples
Let's get a clear definition to the questions: What is Growth Hacking? What is the difference between Growth Hacking versus Marketing? What can you expect from a Growth Hacker? Including some great tactics and growth hack examples.
What is your "North Star Metric"? + 8 steps to find your NSM immediately
In this article, I walk you step-by-step through the concept of "North Star Metric": What is the meaning of North Star Metric (NSM)? What are good examples of North Star Metrics? And also 8 simple questions to find your North Star Metric.
The 30 Best Growth Hacking Tools for 2021 - Grow with Ward
I've made a list of the best growth hacking tools for growth hackers in 2020. Dux-Soup, Zapier, Colibri.io and a few chrome-extensions. The best part: these are mostly free growth marketing tools, because it's better to work smart instead of hard.