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Hotel News Resource

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Hotel News Resource

17.04.2024

Days Inn by Wyndham Natchitoches in Natchitoches, LA Listed for Sale

Article - Days Inn by Wyndham Natchitoches in Natchitoches, LA Listed for Sale - This hotel asset offers operational upside at an attractive cost, considered ideal for an experienced owner/operator.

Hotel News Resource

17.04.2024

Evolving Past 'Return On Ad Spend' As the Primary Marketing KPI - By Stephanie Smith

Article - Evolving Past 'Return On Ad Spend' As the Primary Marketing KPI - By Stephanie Smith - Traditionally, Return On Ad Spend (ROAS) has dominated as the primary metric for evaluating the success of marketing initiatives. As we evolve past ROAS, I wanted to get the take from my fellow experts on the HSMAI Marketing Advisory Board. We had an engaging discussion around other KPI's that our organizations lean into to show value in our digital marketing initiatives. Read on for some key takeaways and ideas to get started.

Hotel News Resource

17.04.2024

Summer Travel Trends 2024: More Crowds and Expensive Airfare, Hotels - Seattle Times

Article - Summer Travel Trends 2024: More Crowds and Expensive Airfare, Hotels - Seattle Times - Summer travel in 2024 will be 'expensive in every way,' says Katharine Nohr. And she should know.

Hotel News Resource

17.04.2024

Podcast - April Hospitality Review: Challenges in Service & Delivery, IHTF 2024 and Booking.com's Cancelled Sustainability Programme

Article - Podcast - April Hospitality Review: Challenges in Service & Delivery, IHTF 2024 and Booking.com's Cancelled Sustainability Programme - In our April 2024 edition, we had the pleasure of hosting a panel of experts who shared their invaluable insights on the pressing issues facing our industry today. From sustainability to marketing strategies and the digital transformation of hotels, we covered it all. Let's dive into the key takeaways from this enlightening discussion.

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