Apple Podcasts - Spotify - List of All Players New to the show? On How Stories Happen, business communicators take us inside the crafting of their ideas into powerful stories they use to grow their audience and their cause. It's a show about what it really takes to become a

Jay Acunzo Blog

07.06.2025

Six-Way Stories: How to Turn Your Observations Into Powerful Stories Audiences Love

A couple years ago, I created a system to develop and strengthen stories to resonate. I called it Six-Way Stories, because I realized as a speaker and author, developing a signature story actually meant telling the same story six different ways over time. By making that process more visible and repe

Jay Acunzo Blog

11.06.2025

Stop Demanding People Care—Start Inspiring It

"Please welcome, Jay Acunzo!" [Trots onto stage.] "Alright! How you doin' today?!" [Coughs. Crickets. Tiny "woo!" from one embarrassed attendee.] "OH COME ON, YOU CAN DO BETTER THAN THAT!" This, dear reader, makes me want to start flipping tables. Why

Jay Acunzo Blog

28.06.2025

Understanding this one thing about communication makes you far better

We communicate to convey meaning. Wait. No. I said that wrong. We communicate to create meaning. As a communicator, I can't say I "convey" meaning, because quite literally, I convey words. My words then act as little carpenters who arrive at your door. They step out of their trucks,

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Jay Acunzo Blog

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Steve Pratt on How Stories Happen: Storytelling lessons from the MTV of Canada and #1-ranked podcasts

Six-Way Stories: How to Turn Your Observations Into Powerful Stories Audiences Love

Stop Demanding People Care—Start Inspiring It

Understanding this one thing about communication makes you far better

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