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Microsoft Ads
21.11.2024
Performance Max is an omnichannel campaign type that uses AI to dynamically assemble ads, driving conversions across Microsoft Advertising Network.
16.11.2024
The Americas winners for the 2024 Microsoft Advertising Partner Awards were announced in-person at Cipriani 25 Broadway, November 14, 2024 in New York.
15.11.2024
As we’re in the holiday season, let's explore key insights and strategies to navigate this busy time and understand how various factors impact our results.
14.11.2024
Copilot in the Microsoft Advertising Platform enhances productivity, creativity, and accessibility, catering to diverse disabilities and neurodiversity
07.11.2024
November updates for Microsoft Advertising, including Copilot enhancements, new video ad features, and improved audience targeting.
30.10.2024
As holidays near, advertisers launch holiday ad campaigns. Central to this busy season is Cyber 5, from Thanksgiving to Cyber Monday.
25.10.2024
Understanding the evolving landscape of identity and privacy in digital advertising and how publishers can work with Microsoft Advertising adapt to changes
23.10.2024
PMax campaigns in Microsoft Advertising are the optimal way to help advertisers reach more customers with the right message at the right time with our AI.
17.10.2024
The Ad Selection API is designed to address the need for relevant and performant ads without relying on third-party cookies.
The blog emphasizes the importance of reaching the right audience with relevant ads, introducing impression-based remarketing to improve brand awareness.
03.10.2024
Transforming audience engagement with generative AI
02.10.2024
Performance Max updates and other updates for October
01.10.2024
Discover how Microsoft Advertising personalizes consumer journeys with AI-driven insights, reshaping ads for a seamless, connected experience.
27.09.2024
The blog highlights the significant opportunities within the gaming industry for brand engagement and marketing.
26.09.2024
Learn how to budget for rising CPCs, influence purchase paths, and use AI-driven Performance Max campaigns to boost conversions.
25.09.2024
Announcing the EMEA finalists for the 2024 Microsoft Advertising Partner Awards.
Announcing the Americas finalists for the 2024 Microsoft Advertising Partner Awards.
Announcing the APAC finalists for the 2024 Microsoft Advertising Partner Awards.
11.09.2024
This blog post offers quick, to-the-point holiday recommendations and call outs from the larger guide. Perfect for users seeking holiday tips.
06.09.2024
Start planning your holiday advertising campaigns. To help you navigate this crucial period, we’ve created a Holiday Season Marketing Playbook 2024.
04.09.2024
The September edition of the Microsoft Advertising product roundup highlights updates on audience ads, new performance features, and enhanced ad engagement
30.08.2024
This blog post explains how Small and Medium Businesses can be successful this holiday season.
27.08.2024
Microsoft Advertising returns to DMEXCO 2024, focusing on AI's transformative power in marketing, with sessions on gen AI, gaming, and retail media.
26.08.2024
Microsoft Advertising’s Global Agency of the Year winner, Kinesso shares what it takes to craft a successful award entry for the Partner Awards 2024.
14.08.2024
Learn how dentsu found success used Copilot in the Microsoft Advertising Platform.
09.08.2024
Microsoft retail media voice and view empowers brands and retailers to create a win-win environment, emphasizing the importance of JBP.
08.08.2024
Join us in celebrating Bamboo, our Product & Innovation award winner!
07.08.2024
Latest updates in August product roundup.
31.07.2024
Join us in celebrating Community Boost, our Culture & Community award winner!
30.07.2024
How Estácio generated over 22 million impressions with Microsoft Advertising
27.07.2024
How 11880 Internet Services achieved a 7x growth in revenue Microsoft Advertising.
26.07.2024
Tiq by Etiqa achieves a 52% increase in insurance sales with Microsoft Advertising
24.07.2024
Join us in celebrating Full Stack Experts, our Partner Growth award winner.
19.07.2024
Learn about PMAX updates and how the new campaign type is working for advertisers.
16.07.2024
Nominations are open for the 2024 Microsoft Advertising Partner Awards. Elite and Select tier partners deadline is August 23, 2024.
13.07.2024
We’ve seen the use of generative AI tools evolve as consumers have progressed from mere curiosity to acquiring knowledge to taking action.
12.07.2024
How Blissy achieved a 55% boost in revenue with Microsoft Advertising
Advertisers and brands deserve simplicity and transparency in how they buy, with an ability to reach people with personalized advertising that they love.
11.07.2024
Microsoft audiences are 15% more likely to spend online and have greater purchasing power than the average internet user.
03.07.2024
Here we will share some of the insights and experiences that we have gained from deploying generative AI tools within Microsoft Advertising.