The D&V side of our business is complex and this new research provides actionable consumer insights and takeaways for sustainable advertising strategies.

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04.06.2025

3 advertising strategies to turn consumer consideration into conversion | Microsoft Advertising

Pinpointing where consideration turns into conversion is tough—but it’s the key moment every advertiser, big or small, needs to master.

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05.06.2025

From generative AI to Gen Z How brands can win the next digital shopping revolution | Microsoft Advertising

Gen Z are reshaping digital shopping and creating new opportunities for advertisers to connect. Here’s what you need to know to keep pace.

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06.06.2025

From clicks to conversations: How to win the moment of intent in the future of search advertising | Microsoft Advertising

Discover how generative AI is transforming search advertising, making it more conversational, multimodal, and personal to win the moment of intent.

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Cracking the code: Deciphering consumer behavior in digital advertising | Microsoft Advertising

3 advertising strategies to turn consumer consideration into conversion | Microsoft Advertising

From generative AI to Gen Z How brands can win the next digital shopping revolution | Microsoft Advertising

From clicks to conversations: How to win the moment of intent in the future of search advertising | Microsoft Advertising

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