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Biorecycled PET: Carbios signs first sales contracts with L’Oréal and L’Occitane - Premium Beauty News
The French pioneer in the biological recycling of plastics and textiles has announced the signature of its first multi-year offtake contracts with L'Oréal and L'Occitane en Provence. Carbios' future commercial plant in Longlaville, the building of which has been postponed for a few months, will supply the two major cosmetic groups with bio-recycled PET. According to Carbios, these commercial contracts confirm the demand from global leading brands for recycled and recyclable PET from...
Lisa Sequino to lead The Estée Lauder Companies’ global makeup cluster - Premium Beauty News
The Estée Lauder Companies has appointed Lisa Sequino as the new president of its makeup brand cluster, effective June 9. In a new role, Ms. Sequino will oversee the company's portfolio of makeup brands, including M·A·C, Bobbi Brown, Too Faced, Smashbox and Glamglow. Reporting to Jane Hertzmark Hudis, Executive Vice President, Chief Brand Officer, she will be responsible for leading the strategic direction and global growth of makeup brands by accelerating innovation and makeup trends,...
Neuroscience takes on the Brazilian perfume market - Premium Beauty News
The connection between perfume, emotion, and neuroscience also appeals to Brazilian brands, which view these developments as a valuable opportunity to deepen customer loyalty. According to Claudia Cortez, Givaudan's Science and Technology Manager for Latin America, the integration of neuroscience into perfumery marks a significant advancement in both the development and perception of fragrances. When designed with this approach, scents can foster deeper emotional connections with...
e.l.f. Beauty to acquire Hailey Bieber’s rhode brand for US$ 1 billion - Premium Beauty News
In a landmark deal for a direct-to-consumer beauty brand, e.l.f. Beauty announced on Wednesday, May 28, its plans to acquire rhode — the makeup and skincare line founded by model and entrepreneur Hailey Bieber — in a transaction valued at USD 1 billion. E.l.f. was among the first wave of direct-to-consumer (DTC) beauty brands, launching online in the early 2000s. Its core strategy: forging direct relationships with consumers through the internet and social media, bypassing traditional...
Glass: Wheaton highlights decorative and sustainability-focused innovations - Premium Beauty News
At Luxe Pack New York, which was held on May 7-8, 2025, at the Javits Center on Manhattan's West Side, the Brazilian glassmaker showcased its latest innovations in primary packaging for the perfumery, cosmetics, and wellness segments. In its third consecutive appearance at the event, the company highlighted its new decorative effects, new bottles focused on ergonomics and visual identity, and solutions aligned with the growing demand for sustainability. Among Wheaton's major launches were a...
The World Perfumery Congress unveils dates and location ahead of 2026 return - Premium Beauty News
The next 2026 World Perfumery Congress (WPC) will take place from June 23-25, 2026, at the Monterey Conference Center in Monterey, California, recently announced the American Society of Perfumers (ASP). “Monterey is the perfect setting for WPC, offering a breathtaking natural landscape that will serve as an oasis for perfumers,” said Roger Howell, President of the ASP. “Surrounded by the beauty of the Pacific coastline, attendees will find endless inspiration while connecting with peers and...
UV rays are responsible for over 80% of global melanoma cases, says WHO agency - Premium Beauty News
Cutaneous melanoma, a form of skin cancer that is on the rise but largely preventable, is linked to ultraviolet (UV) radiation in more than 80% of cases, according to a new estimate released on Tuesday, May 27, by researchers from the International Agency for Research on Cancer (IARC), a specialized agency of the World Health Organization (WHO). According to the study published in the International Journal of Cancer (IJC), of the nearly 332,000 cases of cutaneous melanoma reported...
Stirling Square sells glass bottle maker Verescence to Movendo and Draycott - Premium Beauty News
Verescence, the world leader in glass bottles for the perfumery and cosmetics industries, announce on Monday, May 26, the arrival of the consortium composed of Movendo Capital and Draycott, two family-owned investment holdings, as the group's new shareholder. With 130 years of glassmaking know-how, Verescence is a privileged partner of the biggest brands in the beauty industry. Verescence produces 600 million bottles per year in its four glass production sites and five finishing sites in...
Yves Rocher banks on hair care to speed up growth - Premium Beauty News
The French cosmetics giant now applies its long-standing expertise in plant-based ingredients to the hair care segment. Driven by an ambitious strategy focused on product innovation and in-store experience, the brand aims to ride the wave of skinification in this category, which it considers a growth pillar for 2026. We met Céline Damour, the Global Brand Director. The hair care market is in full swing and is now transforming, driven by new skincare expectations. In France, in this...
The evolution and repositioning of brightening across global markets - Premium Beauty News
The term “brightening” remains one of the most frequently mentioned efficacy keywords in both the Korean and Japanese beauty markets. In Southeast Asia as well, the admiration for fair skin still continues. However, the ideal image of brightness that the term evokes is no longer what it used to be. Rather than simply referring to tone-up effects, an analysis of global e-commerce data from Q1 2025 shows that consumer demand around brightening has become increasingly segmented, diversified,...
Lutz Packaging to highlight offerings at the Cosmetic Business fair in Munich - Premium Beauty News
The German company specialising in primary packaging made of tubular glass will present its solutions for the cosmetics market at the CosmeticBusiness trade fair, which will hold its 20th edition in Munich on June 4 and 5, 2025. Lutz Packaging will focus on how its comprehensive offering can help reduce time to market. In a trend-driven cosmetics industry, “those who move first to offer a new product are able to secure visibility, market share and customer loyalty,” said the company in a...
With Derma Series, Aptar Beauty aims to win over dermo-cosmetic brands - Premium Beauty News
With its news Derma Series line, the global beauty packaging manufacturer aims to win over the booming dermocosmetics market. Aiming to meet the needs of this fast-growing segment, which continues to outperform the overall beauty market, Aptar Beauty is launching a collection of packaging and dispensing solutions Derma Series. Specific requirements “We were early in detecting a need for dispensing solutions that went beyond the usual requirements for beauty products,” says Xavier...
Cosmoprof Asia announces new initiatives in Dubai and in Hong Kong - Premium Beauty News
Cosmoprof Asia is set to launch a new strategic business matchmaking event in the Middle East. Dubbed Cosmoprof Connect Dubai, it is scheduled for April 14-15, 2026. Designed to facilitate one-on-one business rekations between global beauty brands and top-tier Middle East, North Africa (MENA) and Central Asia buyers, the two-day B2B event promises a curated, high-impact networking experience for companies eager to expand into these markets – one of the industry's fastest-growing segments...
UK drops investigations against Symrise in fragrance cartel probe - Premium Beauty News
The Competition and Markets Authority (CMA), the UK's competition watchdog, has officially announced that it has dropped its investigation into Symrise as part of its probe into possible illegal collusion in the perfume industry. CMA said it has taken the step on “administrative priority grounds.” However, the probe into three other major players — Firmenich International, Givaudan, and International Flavors & Fragrances (IFF) — remains active. "Symrise welcomes today's decision by...
Brazil highlights its excellence in cosmetic ingredients at NYSCC Suppliers’ Day - Premium Beauty News
Beautycare Brazil is bringing five Brazilian companies (ALS, Assessa, Chemyunion, Plantus, and Vollmens) to the NYSCC Suppliers' Day 2025, the main trade event for cosmetics and personal care ingredients and formulations in North America, which will be held on June 3-4 at the Javits Convention Center in New York. This initiative is part of the activities of the Sectoral Project, created by the Brazilian Association of the Cosmetics, Toiletries and Fragrances Industry (ABIHPEC) in...
Data-driven beauty: Challenges remain in supply chain integration and innovation - Premium Beauty News
Data-driven innovation is promising for the future of beauty, but there remain challenges ahead – particularly around accuracy and full supply chain integration and alignment, say experts. As data capture and analysis continued to boom worldwide, the beauty industry was now looking to pivot around data further upstream, to help ingredient cataloguing, trend tracking and new product development. But what sort of hurdles faced industry when innovating around data? And was data really the...
Orlandi debuts new paper-based solution for fragrance sampling - Premium Beauty News
Designed for 100% recyclability, Orlandi's new perfume sample label is entirely made of paper. The manufacturer of perfume and cosmetics samples has unveiled Reveal EcoPro, a new paper-only version of its range of perfume sample labels. Unlike most alternatives on the market, it is made entirely from paper, without the use of plastic and aluminum foil. 100% recyclable perfume samples Engineered for dry perfume formulas, the EcoPro label is a key evolution in Orlandi's Reveal...
APC Packaging unveils new prestige glass collection at Luxepack New York - Premium Beauty News
The Florida-based supplier of beauty packaging solutions unveiled a new collection of high-end glass jars and bottles at Luxe Pack New York, held on May 7-8 at the Javits Center. APC Packaging's new Curvitude Glass Collection was designed to give attitude to beauty brands through sophisticated lines and materials The collection features a lineup of heavy-walled glass bottles and jars, each boasting a distinctive curved design that “exudes luxury and refinement.” This premium collection...
Schwarzkopf celebrates the transformative power of hair color in new campaign - Premium Beauty News
The hair care brand of German-based group Henkel has launched a new campaign celebrating the transformative power of hair color as a reflection of life's defining moments. Featuring Global Brand Ambassador, Actress, Producer & Entrepreneur Sofia Vergara and Global Color Ambassador & Celebrity Hairstylist Chris Appleton, the campaign will be brought to life in a 360° content rollout — including connected and linear TV placements, paid and owned social, influencer marketing, and...
Amazon sees steady growth in beauty, personal care and OTC sales in Europe - Premium Beauty News
Amazon continues to expand its presence in Europe's online non-prescription health market — covering hygiene, beauty, and vitamins — though it hasn't fully shifted consumer habits, as many still instinctively turn to their local pharmacies. Amazon's strength in the European health and beauty sector was reaffirmed in the first quarter of 2025. In France alone, the U.S. giant reported a 43% sales increase, following a 44% rise in 2024, according to figures from health data analytics firm...
Gattefossé and Ambiotis explore the role of pro-resolving lipids in skin aging - Premium Beauty News
In search of a more integrative approach to skin aging, the two companies have joined forces to investigate a previously underexplored biological mechanism: the role of pro-resolving lipids in skin health. Gattefossé, a producer of cosmetic active ingredients, and Ambiotis, an expert in inflammatory resolution mechanisms, are pioneering new avenues in anti-aging skincare by targeting age-related changes in pro-resolving lipids in the skin. Deregulated bioactive lipids at the heart of...
EU plans two-euro flat fee on small parcels from outside bloc - Premium Beauty News
The European Union said on Tuesday, May 20, that it was preparing to impose a two-euro (USD 2.25) flat fee on the billions of low-value packages that flood into the bloc each year, the great majority from China. EU Trade chief Maros Sefcovic told the European Parliament that e-commerce platforms would be expected to pay the levy per parcel, which aims to help the European Union tackle the challenges from the massive influx of inexpensive items. The fee would remove the customs-free status...
Unilever confirms investment in new in-house fragrance capabilities in the UK - Premium Beauty News
The FMCG giant has confirmed a GBP 80 million (about EUR 95 million) investment in a new state-of-the-art fragrance facility in the United Kingdom. The new unit will include a fragrance research and innovation lab, a compounding facility where new fragrances are blended and developed, and evaluation suites where products are tested to assess performance and preference. Unilever said the site will be digitally enabled end-to-end, including robotics to blend fragrance oils and real time data...
Takasago names new managing director for Middle East fragrance division - Premium Beauty News
Bassel Kouchacji has joined Takasago as Managing Director Fragrance in the Middle East. Before joining the Japan-headquartered manufacturer of fragrances and flavors, Kouchacji was Regional Sales Manager Saudi Arabia, Pakistan and Levant for Mane's fragrance division. Takasago aims to leverage its expertise in fine fragrances and consumer scents to establish a stronger foothold in this strongly competitive market. “With an impressive international career at Mane and a profound knowledge...
Hunter Luxury creates Charlotte Tilbury’s Pillow Talk Dreams vanity case - Premium Beauty News
Hunter Luxury renewed partnership with British beauty brand Charlotte Tilbury has resulted in the creation of a limited edition vanity case for the Pillow Talk Dreams Come True makeup kit. “Our challenge for this project was to combine the many contrasting elements that make the Charlotte Tilbury brand so compelling – the blend of on-trend modernity and Hollywood nostalgia, and of inclusivity and exclusivity – into one singular vision,” said Hunter Luxury in a press release. This was...
Classification of perfume ingredients: the Scentree website redesigned - Premium Beauty News
Scentree, the free tool dedicated to perfume ingredients, has undergone a major update. Founded in 2019 by Maxime Baud, it has just got a makeover with a new graphic charter. The database has also been expanded to complete the information related to the natural materials and synthetic molecules available in the market. A perfect opportunity for us to meet the independent website's founder and discuss the changes aimed to make knowledge on perfumes even more accessible. Premium Beauty News...
SFC Sustainable Challenge: Only a few days left to apply! - Premium Beauty News
The Société Française de Cosmétologie (SFC), supported by L'Oréal Research & Innovation, will present the 3rd edition of Sustainability Challenge on Tuesday, September 16, 2025 in Cannes, France during the 35th IFSCC Congress. The competition calls on startups and researchers to submit disruptive innovations that advance sustainability in the cosmetics sector. Participants will present their solutions to a global audience of industry experts, potential investors/employers, and key...
After the U.S., Pier Augé plots French and European comeback - Premium Beauty News
Following the launch of its U.S. e-shop, the French skincare brand founded in 1961 by Pierre Jules Augé is preparing for its return to its home market, guided by a strategy that blends heritage, innovation, and an omnichannel approach. Marie Delporte, the brand's new general manager, intends to put Pier Augé back in the spotlight! The brand, which recently relaunched its e-shop in the United States, will be available online in France starting in August (www.pieraugeparis.com), ahead of an...
Virospack introduces a syringe-style push button dropper - Premium Beauty News
The Spanish manufacturer of premium cosmetics droppers has unveiled a brand new design, specially developed for cosmeceutical brands looking to build trust through form and function. Dubbed ‘Syringe Push Button Dropper', the innovation was unveiled at the Luxe Pack New York show on May 07-08, 2025. “This dispenser brings a pharmaceutical-inspired touch to skincare, offering brands a premium packaging solution that combines functionality, elegance, and a high-end dermocosmetic appeal,”...
Knowledge is power: The trend set to ’redefine’ beauty in 2025 - Premium Beauty News
Beauty consumers today are more involved than ever, wanting to co-create and understand every detail behind the products they are using, and this is set to completely redefine the category, says Mintel. This year – 2025 – was a “year of empowerment” in beauty, according to Andrew McDougall, director of beauty and personal care research at Mintel, who said beauty consumers today wanted to “build their own knowledge” in this fast-moving and innovative category. Addressing attendees at last...
Verpack creates a new eco-designed box for Mademoiselle Rochas - Premium Beauty News
True to its traditional glittery pink decor, Mademoiselle Rochas' secondary packaging has shifted to a more environmentally friendly version for its annual campaign, manufactured by the Verpack group. This promotional box is designed to securely hold the 50 ml Mademoiselle Rochas eau de parfum and its 4.5 ml mini version using a cardboard wedge. As part of its collaboration with the brand, the Verpack Group reconsidered the use of this glittery decoration, which had raised environmental...
Cosmogen gives its ReUse stick a luxurious touch with an aluminum finish - Premium Beauty News
Building on the numerous launches unveiled during Paris Packaging Week in February, the applicator and beauty packaging specialist introduced a new brush collection and a luxury edition of its ReUse Stick at Luxe Pack New York. The stick ReUSe gets an aluminum overshell Developed for high-performance skincare, hybrid, and makeup formulas, Cosmogen's patented ReUse stick is making its move upmarket! This watertight, reloadable packaging, which was originally launched in monomaterial...
PhytoCellTec Exosomes: Mibelle’s new generation of anti-aging - Premium Beauty News
Among the latest cosmetic active ingredients introduced by Mibelle Biochemistry, PhytoCellTec Exosomes perfectly meets the growing demand for scientifically advanced plant-based solutions. Highly sought after in Asia, exosomes —alongside NMN (Nicotinamide Mononucleotide) and NAD (Nicotinamide Adenine Dinucleotide) — are essential active ingredients in next-generation skin boosters, which aim to rapidly deliver hydration, radiance, and suppleness. As key mediators of intercellular...
M·A·C Cosmetics names Nicola Formichetti as Global Creative Director - Premium Beauty News
M·A·C Cosmetics has announced the appointment of fashion and artistic director Nicola Formichetti as Global Creative Director, effective May 19, 2025. Formichetti will report directly to Aïda Moudachirou-Rébois, M·A·C's Senior Vice President and Global General Manager. An Italian national, Nicola Formichetti was born in Japan. He is most widely known as the artistic director of the Italian fashion label Diesel and for being a frequent collaborator with singer-songwriter Lady Gaga. Renowned...
e.l.f. Beauty expands footprint in Belgium and The Netherlands - Premium Beauty News
The US beauty brand expands presence in The Netherlands and Belgium with entry into Kruidvat and Trekpleister drugstores. As of May 26th 2025, e.l.f. Cosmetics and e.l.f. Skin products will be available in 776 Kruidvat and 183 Trekpleister stores nationwide in The Netherlands and 271 Kruidvat stores in Belgium. The community can also shop e.l.f. products online on kruidvat.nl, kruidvat.be and trekpleister.nl, starting with e.l.f. Cosmetics on May 26th and e.l.f. Skin on June 2nd 2025....
Suqqu launches makeup compact with Eastman’s Cristal One recyclable resin - Premium Beauty News
Kao's prestige beauty brand Suqqu has unveiled a new setting powder housed in a compact crafted from Eastman's Cristal One recyclable copolyester. Seeking a suitable alternative to acrylonitrile butadiene styrene (ABS) for the base plate of their compact, Suqqu opted for the Cristal One resin from specialty materials supplier Eastman. This recyclable resin fulfilled Suqqu's rigorous functional criteria while maintaining a luxury aesthetic. Cristal One allows for perfect shape while...
Pure Trade develops a Trinket Tray for Burberry Beauty Mother’s Day - Premium Beauty News
In celebration of Mother's Day, Burberry Beauty presents a cup-shaped trinket tray crafted from mirror-polished stainless steel. The brand's logo is laser-engraved on the reverse. Pure Trade was entrusted by the brand for the development of the item. The trinket is presented in a shoe box, the exterior of which is wrapped in trench-effect twill paper matching the brand's iconic colors. The glossy black logo is discreetly screen-printed on the lid. Pure Trade specializes in the design of...
Korean skincare brand Hanyul exclusively launches at Sephora in the U.S. - Premium Beauty News
Amorepacific's Hanyul is expanding its global footprint with U.S launch on May 16, exclusively at Sephora. “We're honored to partner with Sephora for this highly anticipated launch,” said Cecilia Park, Hanyul's head of brand at Amorepacific US. “Our products are deeply rooted in Korean heritage and traditional skin remedies, harnessing the power of time-tested ingredients, while delivering results backed by science. The Sephora launch provides us with an incredible opportunity to introduce...
Dior says non-financial client data stolen in cyberattack - Premium Beauty News
French luxury brand Dior said on Wednesday, May 14, that cyberattackers had stolen data about its customers but insisted that no financial information was involved. The key LVMH subsidiary is the latest in a string of big name European retailers to be hit by cyberattacks. Dior released a statement after Le Monde newspaper said that clients in Asia alerting them to the information theft that was reported to have happened in January. "The House of Dior recently discovered that an...
New ingredient Ganocalm: a triple-action natural solution for sensitive skin - Premium Beauty News
Sensitive or reactive skin is a prevalent condition affecting a significant portion of the global population. Approximately 50% of individuals worldwide self-report having sensitive skin, with a higher incidence among women (60%) compared to men (40%), though this self-reported prevalence varies across countries. Sensitive skin, a global concern Consumer behavior among those with sensitive skin shows a strong preference for immediate results. However, in 2024, only 12% of finished...