Explore our study on Google’s AI Overviews (AIOs) to uncover key insights into URL consistency, volatility, and domain changes. Find out what this means for your SEO strategy and whether AIOs are worth targeting.

Semrush Blog

20.11.2024

16 Best Website Monitoring Tools in 2024 (Free & Paid)

Check out our list of the top website monitoring tools that can help you track uptime, rankings, and more.

Semrush Blog

20.11.2024

What Is SaaS Marketing? 7 Steps to Get Started

SaaS marketing is everything a cloud-based software company does to attract audiences and convert them.

Semrush Blog

19.11.2024

Top Generative AI Statistics and 12 Trends To Know

Get the latest generative AI statistics. View key metrics, usage, demographics, and trends.

Semrush Blog

19.11.2024

How to Make a Marketing Automation Strategy

Learn how to leverage marketing automation to streamline campaigns, stay on brand, and achieve higher ROI. Featuring insights from Rafał Tromczyński, CEO of Digital First AI, this guide covers the steps to build an impactful automation strategy that aligns with your goals and enhances customer engagement.

Semrush Blog

19.11.2024

What Is a Search Query? (And How It Differs from a Keyword)

Search queries are the exact words or phrases a user enters into a search engine to find information.

Semrush Blog

19.11.2024

What Is Keyword Intent? An Overview & How to Identify It

Keyword intent (aka search intent) is what searchers want to achieve after they conduct a specific search.

Semrush Blog

16.11.2024

How to Post on Facebook: A Complete Guide for Businesses

Learn how to post on Facebook and schedule your content effortlessly. This step-by-step guide will show you how to plan and automate Facebook posts, saving you time and boosting engagement.

Semrush Blog

15.11.2024

60 SaaS Statistics Related to Growth, Challenges, and More

The SaaS market is expected to be worth about $819 billion by 2029. Find more SaaS stats in this list.

Semrush Blog

15.11.2024

How to Increase Your Conversion Rate (Tips That Work)

Increase your conversion rate by adding social proof signals, trying A/B testing, and using strong CTAs.

Semrush Blog

14.11.2024

Sharper SEO Forecasting with Semrush‘s New AI Traffic Predictions

Unlock the power of AI-driven SEO forecasting with Semrush‘s Potential Traffic. Learn how to estimate keyword potential, secure stakeholder buy-in, and sharpen your SEO strategy today.

Semrush Blog

14.11.2024

How to Create a Content Marketing Plan in 7 Steps

Learn how to create a content marketing plan that brings your strategy to life and gets results.

Semrush Blog

13.11.2024

27 Best SaaS Websites + Insights About Them

The best SaaS websites that both B2C and B2B companies can learn from include Slack, Shopify, and Stripe.

Semrush Blog

13.11.2024

What Are SERP Features? Types & How to Optimize for Them

SERP features are distinct search engine results that stand out from regular organic listings.

Semrush Blog

12.11.2024

5 Ways to Maximize Your Ad Performance with AdCreative.ai

Explore how AdCreative.ai revolutionizes ad creation. Learn to craft professional visuals and optimize campaigns for higher ROI.

Semrush Blog

09.11.2024

What Is Keyword Advertising? A Guide to How It Works + Tips

Keyword advertising involves paying to display ads in search results when users search for specific terms.

Semrush Blog

09.11.2024

AI Marketing Guide: Tools + Use Cases for Marketers

AI marketing can automate and optimize marketing tasks. Here are 12 use cases for digital marketing teams.

Semrush Blog

09.11.2024

9 PPC Metrics to Track & How to Optimize Them

Learn about the 9 PPC metrics you should track and how to optimize them for better campaign performance.

Semrush Blog

08.11.2024

How to Improve Website Performance: 9 Optimization Tips

Improve website performance by optimizing image sizes, reducing HTTP requests, limiting redirects, etc.

Semrush Blog

08.11.2024

5 Content Strategy Examples + How to Create Your Strategy

These content strategy examples will inspire you to create your own strategy for achieving your business goals.

Semrush Blog

08.11.2024

How to Analyze a Website’s SEO: Your Step-By-Step Guide

Learn the different types of SEO analyses and find out how to improve your site’s search performance.

Semrush Blog

07.11.2024

A Marketer‘s Guide to Social Media Advertising Tools

Looking to enhance your social media ad strategy in 2025? Discover top advertising tools that streamline campaign management, optimize budgets, and boost conversions—all tailored for busy marketers.

Semrush Blog

07.11.2024

What Are Footer Links? Why They Matter + Tips

Footer links are the hyperlinks placed in the bottom section that appears on your website. Learn more.

Semrush Blog

07.11.2024

12 Best SaaS Marketing Strategies for Business Growth

Check out the top marketing strategies to drive growth for your SaaS business in 2024.

Semrush Blog

07.11.2024

21 Advertising Metrics to Help You Measure Your Performance

Master the art of ad tracking with these key metrics that reveal the true impact of your campaigns. Discover how conversions, CTR, ROAS, and other KPIs drive your advertising success.

Semrush Blog

06.11.2024

The Ultimate Guide to Content Marketing Best Practices

Our content marketing best practices include defining your messaging and building a team. Discover more.

Semrush Blog

06.11.2024

How to Reply to Google Reviews (Tips & Examples)

Respond to Google reviews like a pro. Learn the best practices for positive and professional interactions.

Semrush Blog

05.11.2024

Facebook SEO: 16 Ways to Boost Your Facebook Visibility

SEO tips for Facebook include adding keywords to your name and bio, posting consistently, and more.

Semrush Blog

05.11.2024

36 Google Ads Statistics You Should Know

Discover the latest Google Ads statistics. Stay ahead with industry-specific data and trend forecasts.

Semrush Blog

05.11.2024

How to Run Google Ads: A 10-Step Guide

Learn how to run a Google ad campaign for your business in our step-by-step guide.

Semrush Blog

05.11.2024

What Is Engagement Rate in GA4? + How to Improve It

The GA4 engagement rate metric measures the level of user interaction with your content and overall site.

Semrush Blog

31.10.2024

Media Planning: The Art of Setting Up Winning Ad Campaigns

This post provides an introduction to media planning and detailed step-by-step instructions that’ll increase your knowledge about media planning—and your chances of marketing success.

Semrush Blog

31.10.2024

We Studied 200,000 AI Overviews: Here‘s What We Learned

Get insights on the typical qualities of a Google AI Overview, and what it might mean for SEOs.

Semrush Blog

25.10.2024

17 Powerful Marketing Campaign Examples to Prepare for 2025

Explore these 17 handpicked marketing campaign examples to inspire you. Semrush, Crunch Fitness, Go RVing, RevGenius, and more.

Semrush Blog

25.10.2024

What Is Organic Marketing? Benefits and 5 Tactics to Use

Use these five organic marketing tactics to get long-term growth and sales without paying for ads.

Semrush Blog

25.10.2024

How to Improve CTR for Organic & Paid Search

Learn to improve click-through rates for both organic and paid search in our detailed guide.

Semrush Blog

22.10.2024

SEO for Financial Services: What It Is & How to Do It

SEO for financial services is search engine optimization tailored to companies in the finance industry.

Semrush Blog

22.10.2024

Marketing Reports: Tips & Examples for Beginners

Marketing reports are data-focused documents that summarize marketing results at regular intervals.

Semrush Blog

22.10.2024

Google‘s Helpful Content Update & What to Do About It

Google‘s helpful content update is part of Google‘s ranking system designed to reward useful content.

Semrush Blog

19.10.2024

How to Use Keywords for SEO: 7 Best Tips

Learn how to use keywords for SEO to grow organic traffic. And see where to use them for the best results.

home›Semrush Blog›Marketing

Semrush Blog - Marketing

Exploring URL Volatility in Google‘s AI Overviews

16 Best Website Monitoring Tools in 2024 (Free & Paid)

What Is SaaS Marketing? 7 Steps to Get Started

Top Generative AI Statistics and 12 Trends To Know

How to Make a Marketing Automation Strategy

What Is a Search Query? (And How It Differs from a Keyword)

What Is Keyword Intent? An Overview & How to Identify It

How to Post on Facebook: A Complete Guide for Businesses

60 SaaS Statistics Related to Growth, Challenges, and More

How to Increase Your Conversion Rate (Tips That Work)

Sharper SEO Forecasting with Semrush‘s New AI Traffic Predictions

How to Create a Content Marketing Plan in 7 Steps

27 Best SaaS Websites + Insights About Them

What Are SERP Features? Types & How to Optimize for Them

5 Ways to Maximize Your Ad Performance with AdCreative.ai

What Is Keyword Advertising? A Guide to How It Works + Tips

AI Marketing Guide: Tools + Use Cases for Marketers

9 PPC Metrics to Track & How to Optimize Them

How to Improve Website Performance: 9 Optimization Tips

5 Content Strategy Examples + How to Create Your Strategy

How to Analyze a Website’s SEO: Your Step-By-Step Guide

A Marketer‘s Guide to Social Media Advertising Tools

What Are Footer Links? Why They Matter + Tips

12 Best SaaS Marketing Strategies for Business Growth

21 Advertising Metrics to Help You Measure Your Performance

The Ultimate Guide to Content Marketing Best Practices

How to Reply to Google Reviews (Tips & Examples)

Facebook SEO: 16 Ways to Boost Your Facebook Visibility

36 Google Ads Statistics You Should Know

How to Run Google Ads: A 10-Step Guide

What Is Engagement Rate in GA4? + How to Improve It

Media Planning: The Art of Setting Up Winning Ad Campaigns

We Studied 200,000 AI Overviews: Here‘s What We Learned

17 Powerful Marketing Campaign Examples to Prepare for 2025

What Is Organic Marketing? Benefits and 5 Tactics to Use

How to Improve CTR for Organic & Paid Search

SEO for Financial Services: What It Is & How to Do It

Marketing Reports: Tips & Examples for Beginners

Google‘s Helpful Content Update & What to Do About It

How to Use Keywords for SEO: 7 Best Tips

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