Learn how to identify SERP weak spots like outdated content, low-authority pages, and poor optimization to boost your SEO rankings and drive more traffic.

Semrush Blog

16.02.2025

International SEO: Best Practices for Global Online Success

International SEO is the process of optimizing your website to rank across multiple countries and languages.

Semrush Blog

16.02.2025

5 Google News SEO Tactics to Help Your Content Rank

Learn how Google News works and how to get your content ranking on Google News and News surfaces.

Semrush Blog

16.02.2025

How to Build a Landing Page in 6 Easy Steps

Learn how to build high-converting landing pages with this step-by-step guide. Discover the right strategies, design principles, and tools to boost your ad campaign’s ROI, engage users, and capture leads effectively. Ideal for SMBs and advertisers looking to optimize their landing pages.

Semrush Blog

16.02.2025

14 Best Writing Tools to Increase Your Efficiency in 2025

The best tools for writers include Typefully, Google Docs, Grammarly, Liner, and SEO Writing Assistant.

Semrush Blog

16.02.2025

Instagram SEO: What It Is, How to Do It, & Best Practices

Instagram SEO tips include using keywords in your captions, optimizing your profile, and writing image alt text.

Semrush Blog

01.02.2025

28 SEO Skills That Will Help You Reach New Career Heights

Master These 28 SEO Skills to Advance Your Career.

Semrush Blog

01.02.2025

13 Best SEO Blogs to Help You Get to the Top of SERPs

The best SEO blogs include Semrush, Backlinko, Detailed, and Search Engine Land.

Semrush Blog

01.02.2025

How to Use AI for a Content Strategy That Drives Results

Using AI when executing your content strategy can streamline research, brainstorming, and optimization.

Semrush Blog

30.01.2025

Effective Comparison Pages: 6 Steps for Better Conversion Rates

Comparison pages can take your conversion rates to the next level. Here’s what you need to know.

Semrush Blog

28.01.2025

BoFu Content Strategy: How to Turn Prospects Into Customers

In this guide, you‘ll learn how to create a BoFu content strategy that converts readers into customers.

Semrush Blog

28.01.2025

Complete Guide to LinkedIn Analytics for Success in 2025

Discover how to use LinkedIn analytics in 2025 to track performance, optimize B2B marketing strategies, and make data-driven decisions to achieve business success.

Semrush Blog

28.01.2025

Uncover Your Competitor‘s Organic Content Strategy with the Semrush Topics Report

Discover how the Semrush Topics Report reveals competitors‘ leading topics and keyword clusters to help you build smarter, high-impact SEO strategies.

Semrush Blog

21.01.2025

Is SEO Dead in 2025? No, But Changes Are Coming

Yes, SEO is changing. But here’s the thing—new opportunities are emerging from these disruptions. We have the data and expert insights to back it up.

Semrush Blog

16.01.2025

New Year, New Target Audience: How to Reach New Audiences in 2025

Discover how brands like LEGO, Monster Energy, and Netflix could target untapped opportunities using Audience Intelligence from the Semrush App Center.

Semrush Blog

14.01.2025

18 Eye-Catching Social Media Ad Examples to Spark Your Creativity

Looking for inspiration to make high-impact social ads? We’ve curated this list of some of our favorites that capture attention and leave an impression.

Semrush Blog

11.01.2025

What is link building?

Link building is the process of getting other websites to link to your website to improve its search visibility.

Semrush Blog

11.01.2025

What is on-page vs off-page SEO?

On-page SEO is about optimizing your website, while off-page SEO is about building authority externally.

Semrush Blog

11.01.2025

What is backlink analysis?

Backlink analysis is the process of evaluating the number and quality of links that point to your website.

Semrush Blog

11.01.2025

What is an SEO audit?

An SEO audit is a detailed review of how well your website is optimized for both users and search engines.

Semrush Blog

11.01.2025

What is rank tracking?

Rank tracking is the process of tracking how well your webpages rank in search engine results for keywords.

Semrush Blog

11.01.2025

What is SEO software?

SEO software is a set of tools that help with research, creation, and analysis to improve online visibility.

Semrush Blog

11.01.2025

What is keyword research?

Keyword research is the process of identifying the terms your target audience uses to find what they need.

Semrush Blog

11.01.2025

What are SEO best practices?

SEO best practices include using your primary keyword, writing high quality content, and improving UX.

Semrush Blog

11.01.2025

What is an example of SEO?

An example of SEO is adding a keyword you want to rank for to the meta tags and content of a blog post.

Semrush Blog

11.01.2025

What is the process of SEO?

The process of SEO includes keyword research, on-page optimization, technical SEO, and link building.

Semrush Blog

11.01.2025

What is a content audit?

A content audit is the process of collecting, organizing, and analyzing all the content on your website.

Semrush Blog

11.01.2025

What is the difference between on-site and off-site SEO?

On-site SEO is about optimizing your website, while off-site SEO is about building authority externally.

Semrush Blog

11.01.2025

Can I learn SEO on my own?

Yes, you can learn SEO on your own. Many successful SEOs and marketers taught themselves SEO.

Semrush Blog

11.01.2025

What is on-page SEO?

On-page SEO is the process of optimizing individual pages on your website to improve their search visibility.

Semrush Blog

11.01.2025

What is keyword difficulty?

Keyword difficulty is a metric that shows how difficult it is to rank for a specific search term.

Semrush Blog

11.01.2025

What is keyword analysis?

Keyword analysis is the process of analyzing the terms people use to search for things in search engines.

Semrush Blog

11.01.2025

What is off-page SEO?

Off-page SEO is the process of building a site‘s authority through off-site activities to improve search visibility.

Semrush Blog

11.01.2025

How often should you do an SEO audit?

You should do an SEO audit at least twice a year, but more frequently if you‘re in a competitive industry.

Semrush Blog

11.01.2025

How do I audit my website?

You audit your website by analyzing the design, site speed, content, technical elements, and navigation.

Semrush Blog

11.01.2025

How do you get backlinks to your website?

You get backlinks by creating quality content, writing guest posts, broken link building, and promoting content.

Semrush Blog

10.01.2025

What Is Website Traffic? And a Quick Guide on Tracking It

Metrics like sessions and views help you track website traffic. Here are more metrics + tools to help.

home›Semrush Blog›Marketing

Semrush Blog - Marketing

21 Best Blogging Tools for Growth

How to Redirect HTTP to HTTPS (4 Methods)

How to Increase Blog Traffic: 9 Actionable Tips

Finding SERP Weak Spots: A Guide to Improving Your SEO Rankings

International SEO: Best Practices for Global Online Success

5 Google News SEO Tactics to Help Your Content Rank

How to Build a Landing Page in 6 Easy Steps

14 Best Writing Tools to Increase Your Efficiency in 2025

Instagram SEO: What It Is, How to Do It, & Best Practices

28 SEO Skills That Will Help You Reach New Career Heights

13 Best SEO Blogs to Help You Get to the Top of SERPs

How to Use AI for a Content Strategy That Drives Results

Effective Comparison Pages: 6 Steps for Better Conversion Rates

BoFu Content Strategy: How to Turn Prospects Into Customers

Complete Guide to LinkedIn Analytics for Success in 2025

Uncover Your Competitor‘s Organic Content Strategy with the Semrush Topics Report

Is SEO Dead in 2025? No, But Changes Are Coming

New Year, New Target Audience: How to Reach New Audiences in 2025

18 Eye-Catching Social Media Ad Examples to Spark Your Creativity

What is link building?

What is on-page vs off-page SEO?

What is backlink analysis?

What is an SEO audit?

What is rank tracking?

What is SEO software?

What is keyword research?

What are SEO best practices?

What is an example of SEO?

What is the process of SEO?

What is a content audit?

What is the difference between on-site and off-site SEO?

Can I learn SEO on my own?

What is on-page SEO?

What is keyword difficulty?

What is keyword analysis?

What is off-page SEO?

How often should you do an SEO audit?

How do I audit my website?

How do you get backlinks to your website?

What Is Website Traffic? And a Quick Guide on Tracking It

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