Get 2025 social media demographics in the UK. Explore age, gender & usage stats across Facebook, TikTok, LinkedIn, YouTube & more for smarter marketing.

Sprout Insights

24.09.2025

Social Proof: How to Use Psychology in Digital Marketing | Sprout Social

Looking to use peoples' natural instinct to "follow the crowd" to boost conversions? Start using social proof in your marketing—here's how.

Sprout Insights

23.09.2025

The top 13 Twitter (X) monitoring tools you need to know about in 2025 | Sprout Social

X (formerly known as “Twitter”) has evolved into a pivotal social platform for businesses to connect with their audience to amplify brand recognition and Read more...

Sprout Insights

20.09.2025

What are KOLs in Marketing? How to Find Experts for Your Brand | Sprout Social

Are key opinion leaders part of your marketing strategy? We break down what are KOLs in marketing and how to get experts talking about you.

Sprout Insights

20.09.2025

How to Use Snapchat for Business Growth 2025 | Sprout Social

Discover the basics of starting a Snapchat account, along with how to use Snapchat’s unique features to authentically connect with audiences and drive growth.

Sprout Insights

18.09.2025

UK Instagram Stats You Need To Know for 2025| Sprout Social

Discover how people in the UK are using Instagram in 2025. From usage stats to content trends, get insights that matter for brands, creators and marketers.

Sprout Insights

17.09.2025

Facebook reach: What it is and how to increase yours quickly | Sprout Social

The term “reach” often dominates conversations around Facebook marketing. And rightfully so. After all, we want our posts to reach as many people as Read more...

Sprout Insights

16.09.2025

Instagram Affiliate Marketing: 2025 Strategy Guide | Sprout Social

Drive real, measurable results with Instagram affiliate marketing in 2025. Build a strategy that converts and scales using Sprout Social’s smart tools.

Sprout Insights

06.09.2025

TikTok Social Listening Guide for Marketers | Sprout Social

Learn how TikTok social listening works, why it’s key for growth and how Sprout Social turns conversations into insights.

Sprout Insights

06.09.2025

How to use Instagram SEO to increase brand reach | Sprout Social

Discover Instagram SEO strategies for in-app and search engine discoverability to boost your brand’s visibility, engagement and growth across search platforms.

Sprout Insights

05.09.2025

Strategies for Facebook Affiliate Marketing in 2025 | Sprout Social

Optimize your Facebook affiliate marketing strategy in 2025 with Sprout’s tools for tracking performance, building audience trust and driving conversions.

Sprout Insights

05.09.2025

Bluesky for Universities | Sprout Social

Bluesky is expanding the horizon for universities and academics. Dive into our guide on getting started and excelling on the platform.

Sprout Insights

27.08.2025

16 Facebook Post Ideas to Increase Engagement | Sprout Social

Want to create engaging posts on Facebook? Check out these 16 Facebook posting tips and content ideas to inspire you.

Sprout Insights

25.08.2025

Always Up-to-Date List of Facebook Ad Sizes & Specs [August 2025] | Sprout Social

See our complete list of Facebook ad sizes. Every ad placement and format is included to give marketers an easy view of the various specs for each ad.

Sprout Insights

25.08.2025

How to Use Facebook for Business: A Beginner’s Guide | Sprout Social

Learn how to use Facebook with common terms, instructions for creating a business page and tips for optimizing content to use Facebook as a growth channel.

Sprout Insights

25.08.2025

Top Australian IG Influencers to Watch in 2025 | Sprout Social

These are the top Australian Instagram Influencers worth working with in 2025, from macro accounts to more niche micro and nano creators.

Sprout Insights

25.08.2025

Always Up-to-Date List of Instagram Ad Sizes & Specs [August 2025] | Sprout Social

Follow the correct Instagram ad sizes to ensure your specs and aspect ratios are correct on formats like carousel ads, stories and video.

Sprout Insights

08.08.2025

TikTok for UK universities | Sprout Social

TikTok for higher education in the UK is a game-changer. See how UK universities are using TikTok to boost recruitment and brand appeal.

Sprout Insights

08.08.2025

TikTok B2B Marketing in the UK | Sprout Social

TikTok marketing isn’t just a reliable channel for B2C advertisements; Sprout outlines how UK brands can use the network for B2B marketing.

Sprout Insights

02.08.2025

2025 TikTok UK Statistics: Growth, Demographics & Engagement| Sprout Social

The latest TikTok UK stats. Find out the benchmarks, content types and verticals to watch in 2025.

Sprout Insights

29.07.2025

How to Use Reddit: The Complete 2025 Guide for Marketers | Sprout Social

Learn how to use Reddit for brand growth. This guide walks through how brands can engage authentically and earn measurable ROI on Reddit.

Sprout Insights

29.07.2025

15 LinkedIn Content Ideas for UK Brands | Sprout Social

Discover LinkedIn content ideas tailored to UK Brands. Build connections, attract talent and stand out from global competitors.

Sprout Insights

29.07.2025

How to Use Snapchat for Business in 2025 | Sprout Social

Using Snapchat for business in your social media marketing strategy? This guide will help you decide on a Snapchat marketing stategy.

Sprout Insights

29.07.2025

Instagram Best Practices in 2025: Go From Clicks to Conversions | Sprout Social

Looking to take your Instagram presence to the next level? Follow these Instagram best practices to optimize your efforts.

Sprout Insights

16.07.2025

Health TikTok: How brands can be an ethical influence | Sprout Social

Brands on #HealthTok have an opportunity to be a positive and ethical influence in a tricky space. Check out our guide to making an impact for good.

Sprout Insights

21.06.2025

How to Write YouTube Descriptions: Best Practices | Sprout Social

Struggling to write YouTube video descriptions? Get inspired with these tips and tools to create great YouTube descriptions faster.

Sprout Insights

17.06.2025

How to Maximize LinkedIn Marketing ROI for your Brand | Sprout Social

Get proven strategies for calculating, increasing and reporting on LinkedIn marketing ROI. Drive real pipeline and revenue from campaigns.

Sprout Insights

14.06.2025

How to Track and Improve Your YouTube Marketing ROI | Sprout Social

Track the right signals, fix what’s not working and prove YouTube marketing ROI with a full-funnel strategy. This guide connects data to business impact.

Sprout Insights

21.05.2025

A Brand Guide to Engaging on FinTok | Sprout Social

On FinTok, millennials and Gen Z are learning about budgeting, savings, stocks and more. Learn how to tap this niche community in our guide.

Sprout Insights

09.05.2025

Reddit Trends : A Marketer's Guide | Sprout Social

Reddit trends give you a competitive advantage. Learn how to uncover audience insights from Reddit and drive sales with social listening.

Sprout Insights

06.05.2025

How to Boost Sales with LinkedIn Lead Generation | Sprout Social

Looking to step up your LinkedIn lead generation? This guide outlines actionable steps for attracting leads and prospects on LinkedIn.

Sprout Insights

02.05.2025

How to manage your LinkedIn DMs with Sprout | Sprout Social

Explore the dos and don’ts of writing and sending LinkedIn DMs. Learn how to use Sprout Social as the ultimate LinkedIn inbox management tool.

Sprout Insights

30.04.2025

How to Use LinkedIn Video in Your Social Strategy | Sprout Social

This blueprint for using LinkedIn video will teach you how to use live, organic and paid videos as part of a smart, multi-platform strategy.

Sprout Insights

29.04.2025

Reddit Statistics: Tactics to Grow Your Brand [2025] | Sprout Social

Get the latest Reddit statistics to find and engage the right users, and improve your social engagement. Learn how to grow on Reddit.

Sprout Insights

15.04.2025

Reddit Marketing: How to Reach Your Audiences | Sprout Social

Interested in marketing on Reddit? This guide breaks down best practices and tips to help your brand make the most of the platform.

Sprout Insights

23.01.2025

Mastering LinkedIn Content Marketing Strategies | Sprout Social

Learn how to nail your LinkedIn content marketing strategy to grow your business credibility and build brand awareness.

Sprout Insights

26.09.2024

Facebook Influencer Marketing: Everything You Need to Know | Sprout Social

Find out whether Facebook influencer marketing is right for your brand and how to execute a successful campaign in nine easy steps.

Sprout Insights

03.05.2024

LinkedIn SEO: 7 Tips to Optimize Your Company Page | Sprout Social

Understand how LinkedIn SEO works and learn tips to optimize your company page and content to rank higher in search results on the platform.

Sprout Insights

09.04.2024

5 Brands on Threads | Sprout Social

We took a closer look at how five stand-out brands on Threads are carving out space on the network and driving engagements.

Sprout Insights

27.03.2024

Social Media Interaction: How Customers Engage in 2024 | Sprout Social

We researched the most popular ways customers interact with brands to help you create a winning social media interaction strategy.

home›Sprout Insights›Social Media

Sprout Insights - Social Media

Social Media Demographics UK 2025 | Sprout Social

Social Proof: How to Use Psychology in Digital Marketing | Sprout Social

The top 13 Twitter (X) monitoring tools you need to know about in 2025 | Sprout Social

What are KOLs in Marketing? How to Find Experts for Your Brand | Sprout Social

How to Use Snapchat for Business Growth 2025 | Sprout Social

UK Instagram Stats You Need To Know for 2025| Sprout Social

Facebook reach: What it is and how to increase yours quickly | Sprout Social

Instagram Affiliate Marketing: 2025 Strategy Guide | Sprout Social

TikTok Social Listening Guide for Marketers | Sprout Social

How to use Instagram SEO to increase brand reach | Sprout Social

Strategies for Facebook Affiliate Marketing in 2025 | Sprout Social

Bluesky for Universities | Sprout Social

16 Facebook Post Ideas to Increase Engagement | Sprout Social

Always Up-to-Date List of Facebook Ad Sizes & Specs [August 2025] | Sprout Social

How to Use Facebook for Business: A Beginner’s Guide | Sprout Social

Top Australian IG Influencers to Watch in 2025 | Sprout Social

Always Up-to-Date List of Instagram Ad Sizes & Specs [August 2025] | Sprout Social

TikTok for UK universities | Sprout Social

TikTok B2B Marketing in the UK | Sprout Social

2025 TikTok UK Statistics: Growth, Demographics & Engagement| Sprout Social

How to Use Reddit: The Complete 2025 Guide for Marketers | Sprout Social

15 LinkedIn Content Ideas for UK Brands | Sprout Social

How to Use Snapchat for Business in 2025 | Sprout Social

Instagram Best Practices in 2025: Go From Clicks to Conversions | Sprout Social

Health TikTok: How brands can be an ethical influence | Sprout Social

How to Write YouTube Descriptions: Best Practices | Sprout Social

How to Maximize LinkedIn Marketing ROI for your Brand | Sprout Social

How to Track and Improve Your YouTube Marketing ROI | Sprout Social

A Brand Guide to Engaging on FinTok | Sprout Social

Reddit Trends : A Marketer's Guide | Sprout Social

How to Boost Sales with LinkedIn Lead Generation | Sprout Social

How to manage your LinkedIn DMs with Sprout | Sprout Social

How to Use LinkedIn Video in Your Social Strategy | Sprout Social

Reddit Statistics: Tactics to Grow Your Brand [2025] | Sprout Social

Reddit Marketing: How to Reach Your Audiences | Sprout Social

Mastering LinkedIn Content Marketing Strategies | Sprout Social

Facebook Influencer Marketing: Everything You Need to Know | Sprout Social

LinkedIn SEO: 7 Tips to Optimize Your Company Page | Sprout Social

5 Brands on Threads | Sprout Social

Social Media Interaction: How Customers Engage in 2024 | Sprout Social

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