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Week in Charts: OpenAI Chairman Warns of AI Bubble, US Streaming Services Shift to Non-Exclusivity, and IAS Closes in on DoubleVerify - VideoWeek
In this week's Week in Charts: OpenAI chairman warns of AI bubble, US streaming services shift to non-exclusivity, and IAS closes in on DoubleVerify. To have Week in Charts delivered to your inbox, you can sign up to the newsletter here. Quote of the Week
Global Expands Video-First Approach with 'Global Studios' Launch - VideoWeek
Global, the UK-based media company known primarily for its stable of radio stations and its outdoor advertising business, has today announced the launch of 'Global Studios', a new production arm which will create original video-first podcast content. It has also acquired The Fellas Studios, a UK creator
Can AI Agents Clean Up YouTube Campaigns? - VideoWeek
A recurring theme in Nielsen's monthly viewing figures is the rising prominence of YouTube on TV screens, with the Google-owned video service now accounting for around 13 percent of total TV viewing time in the US. And with the sheer volume of content on YouTube increasing by the day, advertisers are faced with an ever-growing
Week in Review: UK Junk Food Ad Restrictions Come Into Effect, MFE Enters Impresa Talks, and Forrester Predicts 15 Percent Fall in Agency Jobs Next Year - VideoWeek
In this week's Week in Review: the UK ad industry starts implementing new restrictions on junk food ads, MFE enters talks to buy a stake in Impresa, and Forrester forecasts big upheaval in the agency world next year. Top Stories Junk Food Ad Restrictions Come into Force in the UK Restrictions on ads which show unhealthy food and
PSB Viewing Outpaces Streaming Services in Germany (but YouTube Takes the Lead) - VideoWeek
Despite the proliferation of international streaming services, national public service broadcasters (PSB) maintain a strong foothold in Germany, according to a comprehensive new study from PSB groups ARD and ZDF. The report found that while YouTube remains the most-watched video service this year, watched "at least occassionally" by 72 percent of consumers aged 14+, ARD
VideoWeek Podcast: #51 Keith Bedford, Wurl - VideoWeek
In this episode of the VideoWeek podcast, Vincent Flood, Editor-in-Chief at VideoWeek, is joined by Keith Bedford, GM EMEA at Wurl. The conversation explores an array of subjects ranging from CTV and collaboration to FAST channels and their marketing, with topics including: - Wurl's relationship with its owner AppLovin - The FAST market in the US and Europe -
CPM Pricing, Streaming Investment, and the Sky Deutschland Merger are RTL Deutschland's Big Bets for the Years Ahead - VideoWeek
The theme for this year's DMEXCO was 'be bold, move forward,' and Carsten Schwecke, chief commercial, technology, and data officer at RTL Deutschland, says his company is making a number of bold bets right now. Perhaps the clearest is RTL Group's acquisition of Sky Deutschland, which is currently in the hand of European antitrust authorities. But
Is Video Becoming the New Search? - VideoWeek
Although AI is undoubtedly disrupting the search market, the pace of change is varying by generation. In August, OMD Germany conducted a survey into how consumers search for products online. The results showed that while less than 11 percent of Boomers are ready to shop through AI engines, the figure rises to 30 percent for
Vibe Reaches $410 Million Valuation with $50 Million Series B Funding - VideoWeek
CTV ad tech business Vibe.co has raised $50 million in Series B funding, the company announced this morning, in a round led by Hedosophia and joined by previous backers including Elaia and Singular. The funding comes a year and a half after Vibe's $22.5 million Series A round, and brings Vibe's total valuation to $410
Week in Charts: Disney Shareholders Seek Answers in Kimmel Row, Roku Shares Pop on Amazon Deal, and 'Triopoly' Takes Lion's Share of New Ad Dollars - VideoWeek
In this week's Week in Charts: Disney shareholders seek answers in Kimmel row, Roku shares pop on Amazon deal, and Big Tech 'triopoly' takes lion's share of new ad dollars. To have Week in Charts delivered to your inbox, you can sign up to the newsletter here. Quote of the Week
70 Years On: How Commercial Television Has Evolved, and Where it Needs to Go Next - VideoWeek
Last week, UK broadcaster ITV celebrated its 70th anniversary, and since ITV was the UK's first commercial broadcaster, that means it's 70 years since the birth of TV advertising in the UK. In this article Jonathan Manning, director of advanced TV at Medialab, reflects on the
European Video Awards 2025: The Winners - VideoWeek
Industry leaders from across Europe descended on 8 Northumberland Avenue in London last night for the fourth edition of the European Video Awards (EVAs). Hosted by VideoWeek's own Editor-in-Chief Vincent Flood and 'queen of ad tech' Joanna Burton, the awards celebrated the very best innovation and
Week in Review: MFE Hails "Decisive Step" of ProSieben Acquisition, Gemini Comes to Google TV, and Marketers Plan to Up Streaming Spend - VideoWeek
In this week's Week in Review: MFE hails "decisive step" of ProSieben acquisition, Google brings Gemini AI to smart TVs, and global marketers plan to turn up their streaming investments. Top Stories MFE Revenues Stable as ProSieben Acquisition Bolsters Pan-European Ambitions MFE-MediaForEurope has posted flat revenues for the first half of 2025, with ad
How Programmatic Tools Provide Inspiration for IAB Tech Lab's New AI Initiative - VideoWeek
When IAB Tech Lab announced the launch of the AI Content Monetization Protocols (CoMP) Working Group earlier this year (initially dubbed the 'LLM Content Ingest API' initiative), it came as a bit of a surprise to some in the industry. The project is an ambitious one, with the aim of building technical plumbing fit for the
IAS to be Acquired by PE Firm Novacap for $1.9 Billion - VideoWeek
Media measurement and verification platform Integral Ad Science (IAS) announced today it has entered into a definitive agreement to be acquired by private equity firm Novacap in an all-cash transaction worth around $1.9 billion. The ad tech firm says that Novacap's investment will position IAS for further growth, and help it continue to invest in
The CTV Advertising Guide 2026 is Now Available to Download - VideoWeek
We’re excited today to launch the CTV Advertising Guide Europe 2026. You can download your free copy here. It's been another year of significant upheaval in the European CTV market. Mergers and acquisitions have continued to reshape the TV
Battle of the Banners: Bringing Music Budgets Back to News Publishers - VideoWeek
Between Oasis, Taylor Swift and the Jet2 Holiday song, music has been filling plenty of column inches this year - even as music journalism goes largely undermonetised, caught up in the flow of ad spend away from premium publishers towards social media. Around 20 years ago,
Week in Charts: Magnite Sues Google, Publicis Tops H1 Billings, and AppLovin Passes $200 Billion Market Cap - VideoWeek
In this week's Week in Charts: Magnite sues Google, Publicis tops H1 billings, and AppLovin passes $200 billion market cap. To have Week in Charts delivered to your inbox, you can sign up to the newsletter here. Quote of the Week Number of the Week
The Sell-Side View: Q&A with Mail Metro Media's Nicole Pottier - VideoWeek
As many online publishers report mixed results when it comes to short-form video, the Daily Mail has built a sizeable audience on TikTok, racking up over 20 million followers across its various channels. Last year, Mail Metro Media, which sells ads for the
Week in Review: UK PSBs Call for Government Intervention, M6 Launches AI Capabilities for SMEs, and Amazon Launches Agentic Creative Capabilities - VideoWeek
In this week's Week in Review: UK PSBs say government action is needed to safeguard their futures, M6 partners with Waymark for AI-generated ads, and Amazon follows the Meta blueprint for AI-run campaigns. Top Stories UK Broadcasters Issue United Call for Government Intervention The UK's public service broadcasters — the BBC, ITV, Channel 4, 5, MG ALBA, S4C,
Verve Group Acquires Captify to Strengthen Demand-Side and UK Presence - VideoWeek
Ad tech firm Verve Group has announced the acquisition of Captify, a search intelligence business, for a total purchase price of €25.6 million. Verve, which offers buy- and sell-side programmatic trading tools, said the acquisition expands its demand-side capabilities by adding Captify's search data into its audience intelligence platform, Helix. Captify analyses "up to 1
ProSieben Downgrades Outlook as Market Recovery Fails to Materialise - VideoWeek
European broadcaster ProSiebenSat.1 has downgraded its outlook for the 2025 financial year, saying that current business conditions and forecast data suggest the second half of the year will be tougher than previously expected. The company is now aiming for full year revenues of between €3.65 billion -
Week in Charts: Paramount and WBD's Combined Advertising Power, Disney+ and Netflix's Ad Tier Growth in the UK, and Google's Rising Market Value - VideoWeek
In this week's Week in Charts: Paramount and Warner Bros. Discovery's combined advertising power, Disney+ and Netflix's ad tier growth in the UK, and Google's rising market value. To have Week in Charts delivered to your inbox, you can sign up to the newsletter here. Quote of the Week
ITV Studios Begins Distributing Content Via Spotify - VideoWeek
ITV's production arm ITV Studios has begun distributing content from some of the shows it produces through Spotify, the company announced today, with clips from The Graham Norton Show and selected Vice Studios content already live on the platform. The deal has been brokered through Zoo 55, a unit within ITV Studios focused on distributing the production
RTL AdAlliance Signs Up FranceTV Publicité - VideoWeek
RTL AdAlliance, the international sales house of European broadcaster RTL Group, has signed an agreement with France Télévisions' sales arm FranceTV Publicité to represent the French broadcaster's TV and digital advertising inventory across most of Europe, and in selected international territories. The deal adds FranceTV to a stable of major European broadcasters whose inventory is
The Buy-Side View: Q&A with Mediaplus UK's Kieren Mills - VideoWeek
As AI disrupts the media planning process, Mediaplus UK (formerly Total Media) is seeing the technology enhance its video capabilities by enabling the agency to test multiple creatives at scale. And while AI stands to take control of lower-funnel budgets, this shift could end up strengthening
Week in Review: Paramount Lines Up a Bid for Warner Bros. Discovery, BILD Opens a Video Studio, and FranceTV Launches an AI Buying Tool - VideoWeek
In this week's Week in Review: Paramount lines up a massive bid for Warner Bros. Discovery, BILD opens a new studio to power its video ambitions, and FranceTV launches an AI-powered buying tool. Top Stories Paramount Rumoured to be Lining Up Warner Bros. Discovery Takeover Bid International media giant Paramount, fresh from its merger with production company Skydance,
Ad Tiers Continue to Drive Netflix and Disney+ Growth in the UK - VideoWeek
As VideoWeek reported yesterday, new IPA data shows that the total reach of ad-supported subscription tiers on paid streaming services has tripled over the past year. But this growth has coincided with the launch of ads on Amazon Prime Video, which immediately achieved significant scale thanks to Amazon's tactic of switching all users onto the
Attention Please: How Does YouTube Measure Up to TV? - VideoWeek
This summer, UK measurement body Barb began reporting audience figures for a selection of the most-watched YouTube channels, reigniting an ongoing debate in the industry over whether YouTube can be considered as (or even compared with) TV in the eyes of advertisers. While Google and TV broadcasters approach the issue with their own arguments (largely
Ad-Supported SVOD's UK Reach Has Tripled Since Last Year Says IPA - VideoWeek
The weekly reach of ad-supported SVOD services in the UK has almost tripled since last year, according to the IPA's latest TouchPoints study, and is now three times higher than cinema's weekly reach. The report, Making sense: The commercial media landscape, found that 30 percent of
Google Reuses Search Tactics to Fend Off Ad Tech Breakup - VideoWeek
When a US judge ruled last year that Google had acted illegally to maintain a monopoly in online search, some in the industry predicted major consequences for Google's business. The US Department of Justice, which fought the case against Google, pushed for some pretty hefty remedies, including the forced sale of Google's web browser Chrome
Magnite Acquires GenAI Streaming Ads Startup Streamr.ai - VideoWeek
Magnite, a sell-side ad tech business, has today announced the acquisition of streamr.ai, an AI startup whose tech enables small- and medium-sized businesses (SMBs) to create AI-generated video ads and launch them on streaming TV. Financial terms of the deal were not disclosed. The acquisition comes as
Week in Charts: AI Challenges Google Dominance in US Search Ruling, YouTube Ad Dollars Shift to CTV, and Apple TV+ Bucks Netflix's Binge Release Trend - VideoWeek
In this week's Week in Charts: AI challenges Google's dominance in US antitrust ruling, YouTube ad dollars shift to CTV, and Apple TV+ bucks Netflix's binge release trend. To have Week in Charts delivered to your inbox, you can sign up to the newsletter here. Quote of the Week
ShowHeroes and Titan OS Partner to Bring Retail Data to CTV - VideoWeek
While CTV opens up opportunities for advertisers to layer advanced targeting and measurement data onto their TV buys, brands are still figuring out which datasets work well and which don't. Amid this testing, retail data is growing in popularity thanks to the relatively low legwork required from the advertiser's point of view, and the results
How Channel 4's Ad Tech Investment for SMEs is Paying Off - VideoWeek
As linear TV continues to decline in both viewership and advertising revenue, broadcasters are looking to move the dial by investing in ad products for their streaming services. For UK broadcaster Channel 4, that transformation is well underway, with digital ad sales making up 30 percent
Week in Review: MFE Reaches 75 Percent Stake in ProSieben, Linear TV's Ad Spend Share Falls, and TF1 Launches Ad-Free Micropayments - VideoWeek
In this week's Week in Review: MFE reaches a 75 percent stake in ProSieben, WARC reports on TV advertising's share of the market, and TF1 introduces a novel form of ad-free viewing. Top Stories MFE Reaches 75 Percent Stake in ProSiebenSat.1 Italy-based media giant MFE-MediaForEurope has secured a 75.61 percent stake in Germany-based broadcaster ProSiebenSat.1, the two companies
Everyone TV Says Younger Viewers are "Early Adopters" of Freely - VideoWeek
The Lionesses' victory at the Euros this summer represented a bright spot not just for women's sport, but public service broadcasting (PSB) in the UK, delivering ITV’s largest audience of the year so far. For younger viewers however, Ofcom's latest Media Nations report told a