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1. “What Is Social Media? A Comprehensive Guide to Understanding Social Media” – Forbes, June 2020 2. “7 Types of Social Media and How Each Can Benefit Your Business” – Entrepreneur, June 2020 3. “How Social Media Is Changing the Way We Communicate” – The Guardian, July 2020 4. “The Pros and Cons of Social Media” – The Balance, July 2020 5. “7 Reasons Why Your Business Needs Social Media” – Business News Daily, July 2020 6. “Using Social Media for Crisis Communication” – Harvard Business Review, August 2020 7. “5 Ways Social Media Is Changing Politics” – Harvard Business Review, August 2020 8. “5 Reasons Social Media Is Important For Business” – Investopedia, September 2020 9. “Video: The Power of Social Media” – YouTube, October 2020 10. “How to Use Social Media to Connect With Customers” – Social Media Today, October 2020
Social Pulse: Agency Edition guest Jason Yormark built Socialistics into a seven-figure social media agency by zigging when another zagged. And he literally wrote the book on it. His bestseller 'Anti-Agency' has become the Rebel's Guidebook to building a thriving agency business as a Forbes-recognized social media influencer. He's figured out how to complement inbound with strategic partnerships and outbound tactics that work without making you feel like that pushy salesperson we all love to hate. Could you share the story of how you built Socialistics and what your lead generation strategy looked like in those early growth years?
When ConstructConnect needed to launch its first-ever employee advocacy program, social media manager Julie Riley knew exactly which platform to turn to. After it implemented Agorapulse's Advocacy feature, ConstructConnect achieved remarkable results for its economic webcast—nearly 2,000 event registrations within 24 hours. It dramatically outpaced previous years' performance that had taken weeks to build momentum. The platform transformed their social media reach and elevated Julie's role from content creator to strategic digital leader. ConstructConnect provides pre-construction software that helps general contractors, roofers, plumbers, and architects streamline their bidding, estimating, and takeoff processes. Their solutions significantly reduce the time required for
When Explorer Ventures, a global liveaboard diving fleet operating since 1987, found itself drowning in social media demands across multiple time zones, it needed a lifeline. The company's small three-person marketing team was struggling to stay afloat managing customer engagement from the Caribbean to the Maldives. By implementing Agorapulse as its social media command center, they achieved remarkable results: cutting management time in half while dramatically deepening customer engagement. Response times dropped from hours to minutes, allowing them to capture sales opportunities and strengthen relationships with diving enthusiasts worldwide—all while freeing their team to explore new marketing opportunities. Beneath the
Curious about AI agents but not sure where to begin? Wondering how entrepreneurs and marketers are using them to save time and scale operations? Discover a beginner-friendly framework for building and deploying AI agents—along with practical tips and tools to help you get results faster and more efficiently in your business.
How do you transform technical information into content that resonates with your audience while still maintaining professional credibility? Social Pulse: B2B Edition guest Marie Skachko, founder of Growth Moves and host of the Growth Moves podcast, specializes in helping B2B companies develop social media content that drives thought leadership and creates meaningful connections with prospects through her work. In this podcast recap, Agorapulse's Chief Storyteller, Mike Allton, talks with Marie about building proven systems for creating content that sales teams can actually use and that target audiences want to share. What is the biggest mistake B2B businesses make with their
Finding the best social media management tool for your needs can feel like a full-time job. You have to weigh features, usability, quality of support, and cost. With so many options available, how do you confidently choose the right one? In this article, we’ll walk through a clear, three-step process to help you research, evaluate, and compare tools. We’ve also included three free resources for each step. By the end, you’ll have a clear path to choosing the right tool for your needs—without getting overwhelmed. 3 Steps to Finding the Best Social Media Management Tool 1. Define your goals Start