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Agorapulse

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Agorapulse

23.05.2025

Jack Richards: PESO Strategies and Global Campaigns

Navigating the intricacies of paid, earned, shared, and owned PESO media across diverse markets can often feel overwhelming. With each region bringing its own cultural quirks and digital landscape, crafting campaigns that both resonate locally and drive global revenue can be daunting. In this recap of Social Pulse: B2B Edition, powered by Agorapulse, guest Jack Richards, a renowned leader in global marketing integration, is currently steering strategies. At Onclusive, Jack has honed the ability to seamlessly weave PESO initiatives across continents, transforming them into powerful revenue engines. His expertise offers invaluable insights into tailoring PESO models to fit varied cultural

Agorapulse

24.05.2025

Alexandra Seward: Micro-Influencers for Restaurant Marketing

The hospitality industry is at a turning point where authenticity is trumping celebrity status, and the most successful restaurants are completely re-imagining their influential marketing strategy. In this recap of Social Pulse: Hospitality Edition, Alexandra Seward shares her real-world experience. She's a digital marketing powerhouse who's managed social media for over 50 restaurant brands and  current social media leader for the Briad Group and former marketing strategist for Atlas Restaurant Group. Share an example of a micro influencer campaign that, in your opinion, outperformed one of those celebrity partnerships that you might've had for your restaurants Alexandra Seward: Absolutely. I can

Agorapulse

31.05.2025

Trudi Bartow: Make A Marketing Failure Your Next Big Success

Every day, retail marketers face this challenge: how to pivot quickly when plans go sideways and turn embarrassing moments into golden opportunities. In this recap episode of Social Pulse: Retail Edition, powered by Agorapulse guest,  Trudi Bartow, has mastered throughout her impressive career. With over 20 years of experience in the gift and home industry, Trudi currently holds a key leadership role at the Unemployed Philosophers Guild, where she oversees sales strategy and team development. As an executive board member of the Gift and Home Trade Association and a frequent speaker at industry events, Trudi has transformed countless marketing mishaps

Agorapulse

31.05.2025

Hal Smith: Predicting Client Success for Your Agency (In 90 Days!)

Every agency owner knows this pain: the constant pressure to deliver consistent results across different channels, the endless status updates, and the gnawing feeling that there must be a better way to run things. In this episode recap of Social Pulse: Agency Edition, powered by Agorapulse, Hal Smith, the founder of H Street Digital and the architect behind a game-changing 90-day sprint system that's revolutionizing how agencies deliver results, shows exactly how he's transformed traditionally messy processes like media buying, creative testing, and attribution into a systematic approach that's changing the game for agencies everywhere. What led you to realize

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