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  3. Ad Exchanger

Ad Exchanger

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Ad Exchanger

20.06.2025

In Ad Tech, It’s Los Angeles Or Seattle?; Sharp As Sharks Or Ninjas | AdExchanger

DV360’s Empty Throne One juicy narrative in ad tech is the simmering rivalry between Amazon DSP and The Trade Desk. This comes despite (or perhaps partly because of) both companies’ disavowals of any such rivalry. “I don’t really consider them a competitor,” TTD CEO Jeff Green said about Amazon during the company’s earnings report last […]

Ad Exchanger

20.06.2025

LinkedIn’s CTV Ads Are Helping B2B Advertisers Find Audiences Where They Live | AdExchanger

Last year, Linkedin launched its first beta test into the CTV ad buying space. Now, the product is finally generally available in the US and Canada.

Ad Exchanger

20.06.2025

Nexstar Media Is All In On Agentic AI, But Human Ad Sellers Shouldn’t Worry (Yet) | AdExchanger

Nexstar's digital strategy will now use Salesforce's agentic AI capabilities, hoping to unify the sales pipeline into one system.

Ad Exchanger

20.06.2025

Advertisers Cut Back On Pride, Leaving LGBTQ Brands And Consumers In The Lurch | AdExchanger

LGBTQ brands seek new revenue streams as many advertisers pull back on Pride month this year due to the political climate and public backlash.

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