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Ad Exchanger

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Ad Exchanger

28.11.2023

The Next RMN Is Now Boarding; How Private Is Private? | AdExchanger

United Airlines might join the retail media network runway. Plus: How private are private browsers, really?

Ad Exchanger

28.11.2023

Cars.com Revs Its Commerce Engine With Specialized Retail Media Network | AdExchanger

Cars.com – a 25-year-old Chicago-based automotive company that started out in the digital newspaper ads business – has entered the RMN fray.

Ad Exchanger

28.11.2023

Hungryroot Has An Appetite For AI-Powered Personalization | AdExchanger

Grocery delivery service Hungryroot has a revolutionary method for collecting first-party data from its subscribers: It asks them directly.

Ad Exchanger

28.11.2023

23andMe Wants To Make CTV Part Of Its DNA | AdExchanger

23andMe's holiday campaign is its first real foray into CTV advertising, which the company sees as key to its post-cookie marketing mix.

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Ad Exchanger

Marketing

The Next RMN Is Now Boarding; How Private Is Private? | AdExchanger

Cars.com Revs Its Commerce Engine With Specialized Retail Media Network | AdExchanger

Hungryroot Has An Appetite For AI-Powered Personalization | AdExchanger

23andMe Wants To Make CTV Part Of Its DNA | AdExchanger

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