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  3. Ad Exchanger

Ad Exchanger

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Ad Exchanger

31.05.2025

A Not-So-Modest Proposal For A Sports-Specific CTV Viewing Guide | AdExchanger

Earlier this month, the Senate Committee on Commerce, Science, and Transportation held a hearing about fragmentation in sports TV broadcasts.

Ad Exchanger

02.06.2025

YouTube Wins The Everyscreen; For Chatbot To Chatbad | AdExchanger

Marketers are obsessed with TV’s “big screen” experience. But YouTube’s strategy marries the “big and little screen.”

Ad Exchanger

03.06.2025

Wait, An Open Internet Backed By Amazon?; Beyond Retail Media | AdExchanger

Amazon will consolidate its legacy ad APIs into one offering; retail media powers to mobile economy; advertisers aren’t feeling Pride Month this year.

Ad Exchanger

03.06.2025

What’s On The Agenda For Michael Komasinski, Criteo’s New Chief? | AdExchanger

Michael Komasinski, Criteo's newly-minted CEO, shares his vision for the company – and swears its investment in the Sandbox was worth it.

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