Why did Cracker Barrel's rebrand fail so spectacularly? David Brier reveals the $4.3B mistakes killing major brands and how to dodge rebranding disasters.

DBD International

06.09.2025

The Conference That Torched Mediocrity—And Rewired How to Sell in 2026 | Rising Above The Noise

Discover how to sell in 2026 by torching outdated tactics, avoiding AI hype, and building brands on solid foundations. Learn the five deadly business sins $9B in results couldn’t save—and the sales strategies founders must embrace to thrive.

DBD International

13.09.2025

After This Week, Courage Is The New Currency of Growth and Leadership | Rising Above The Noise

Discover why courage—not comfort—is the new currency of growth for brands, leaders, and entrepreneurs ready to thrive in uncertain times.

DBD International

17.09.2025

Branding for Frank Lloyd Wright's Home and Studio, Taliesin | Rising Above The Noise

It was an honor working with Taliesin Preservation in Spring Green, Wisconsin, the organization that owns and operates the 800-acre home, studio, and estate of legendary architect Frank Lloyd Wright.

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Rebranding Disasters: How to Avoid the Nightmares Like Cracker Barrel | Rising Above The Noise

The Conference That Torched Mediocrity—And Rewired How to Sell in 2026 | Rising Above The Noise

After This Week, Courage Is The New Currency of Growth and Leadership | Rising Above The Noise

Branding for Frank Lloyd Wright's Home and Studio, Taliesin | Rising Above The Noise

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DBD International