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  3. Digital Uncovered

Digital Uncovered

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Marketing

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Digital Uncovered

23.09.2024

The Brigade System: What Marketing Teams Can Learn from the Kitchen? | Digital Uncovered

Kitchens in the 18th century were anything but quiet—hot, noisy, chaotic, and where drinking was commonplace. Much of the order we see today came from the French fine dining scene.  French Chef Georges Auguste Escoffier wanted to organize this chaos. Drawing inspiration from his military background, he developed the Kitchen Brigade System, or brigade de […]

Digital Uncovered

14.10.2024

Can Hammurabi Code Unlock the Power of Skin-in-the-Game Marketing? | Digital Uncovered

Discover how Hammurabi’s ancient Code of Law and learn how ‘skin in the game’ marketing aligns accountability, incentives, and results.

Digital Uncovered

20.10.2024

Why Are Networking and Performance Crucial for Gaining Recognition? | Digital Uncovered

Discover the laws that explain why some individuals achieve recognition while others don't. Learn how to master networking and performance.

Digital Uncovered

04.11.2024

How to Validate Your Copy? | Digital Uncovered

Defining what great copy looks like is difficult, but most marketers instinctively know when they see it. If you ask the copywriter who worked on it how they came up with the idea, they’ll likely find it hard to explain. I’ve been a marketer for fifteen years and still can’t call myself a good copywriter. […]

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