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Gust de Backer Blog
30.06.2024
Customer Validation, evolve your validated product to a scalable business model through the Customer Development Process of Steve Blank.
Learn how to find a Growth Hacker for your company or how to become a Growth Hacker through the T-Shaped Marketer model. Read more.
Cialdini Principles: 7 principles of influence of Dr. Robert Cialdini. Learn how to apply the Cialdini Principles to your business.
Decision Making Unit (DMU), brings clarity in the B2B and B2C decision making process and shows who has what influence. (+ Free Canvas)