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  3. Ignite | B2B Marketing Blog

Ignite | B2B Marketing Blog

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Ignite | B2B Marketing Blog

08.04.2025

Workflows: A Neverender – The Endless Quest for Clarity in Marketing

Marketing buzzwords like 'optimization' and 'engagement' sound great—until they need footnotes. 'Workflows' might be the worst offender of them all.

Ignite | B2B Marketing Blog

02.05.2025

Why 68% of Manufacturing & Industrial Marketing Agencies Struggle to Prove ROI—And What to Do About It

Manufacturing marketing is failing nearly 7 out of 10 companies—here’s how to turn it around.

Ignite | B2B Marketing Blog

28.05.2025

GA4 Traffic Down Year-Over-Year? Don’t Panic – Here’s Why

GA4 year-over-year traffic decline? Here’s why this may not indicate a real performance issue—and how to interpret the data accurately.

Ignite | B2B Marketing Blog

25.06.2025

When the Brand Budget Gets Cut, You’re Not Saving. You’re Stealing from Your Future.

Cutting brand budgets may boost short-term results—but it sabotages future growth. Discover why brand + campaigns = sustainable revenue.

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