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  2. Performance Marketing Insider with Pace Lattin

Performance Marketing Insider with Pace Lattin

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Performance Marketing Insider with Pace Lattin

17.04.2024

How to Succeed in The Ad World Without Really Crying: The Jeff Minsky Method - ADOTAT with Pesach Lattin !

If you’ve ever wondered who’s really pulling the strings in the world of advertising technology, let me introduce you to Jeff Minsky. Not your average tech guru, Jeff is a cross between a visionary and that crazy uncle who accidentally predicts the stock market’s next big leap. He’s the Lead Industry Analyst at MyersBizNet, but […]

Performance Marketing Insider with Pace Lattin

18.04.2024

Middlemen and Mayhem: Dodging Digital Tollbooths on the CTV Highway - ADOTAT with Pesach Lattin !

Oh, to be an advertiser in the frenzied, fragmented frontier of Connected TV (CTV) advertising! It’s like playing a high-stakes game of Twister—blindfolded and on a moving train.  You think you’ve found the perfect spot to place your ad, only to discover that you’ve foot-faulted into a pricier or entirely wrong segment of the complex […]

Performance Marketing Insider with Pace Lattin

18.04.2024

From Siberia to Server Rooms: Oleg Korenfeld's Tech Trek - ADOTAT with Pesach Lattin !

If ad tech were a rock concert, Oleg Korenfeld would be the lead guitarist, playing the riffs that make the industry headbang to his tune.  Pesach Lattin, the charismatic conductor of this wild ride, sat down with Oleg, the CTO of CMI Media Group, on the latest episode of the Adotat Show. Buckle up (or […]

Performance Marketing Insider with Pace Lattin

18.04.2024

Hyundai Takes a Stand: Withdrawing Ads from X Amid Hate Speech Controversy - ADOTAT with Pesach Lattin !

In a bold move signaling corporate responsibility, Hyundai Motor America has decisively pulled its advertisements from X, the platform previously known as Twitter, following alarming reports that its ads were showcased alongside content promoting white supremacy and Nazi ideology. This withdrawal marks a pivotal moment for the social media site, which has been under intense […]

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