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Search Engine Land

Search Engine Land

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Marketing

Search Engine Land

13.05.2025

LLM traffic not as engaged as organic traffic: Study

The new data challenges claims made by Google and Microsoft Bing that AI-driven clicks are higher quality than organic search.

Search Engine Land

13.05.2025

TikTok launches $1 million ad credit program to boost U.S. small businesses

TikTok is launching support programs to help U.S. small businesses grow their presence on the platform during Small Business Month.

Search Engine Land

13.05.2025

Google Search traffic decline is inevitable, execs say

Google execs believe Search will lose traffic to Gemini or ChatGPT, and urged urgent Gemini monetization, according to an internal document.

Search Engine Land

13.05.2025

Google updates image SEO best practices to say use the same image URL for same image across your pages

Some sites may use a different image file name URL for an image they use on multiple pages, Google says not to do this to save with your crawl budget.