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Stryde Blog

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Marketing

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Stryde Blog

10.12.2024

How To Write High-Performing Ad Copy For Facebook (Meta) Ads - STRYDE

Facebook is a crowded space. There’s always something going on, and you’re competing with a lot of noise. This is especially true for e-commerce brands. There are so many ads competing for users’ attention, that your copy really has to get attention in order to stand out. And, it’s not just about throwing some words […]

Stryde Blog

13.12.2024

What Is The Difference Between Ecommerce & Digital Marketing? - STRYDE

If you’ve worked in the ecommerce space for a while, you’ve probably heard about digital marketing. But it might seem a bit confusing because some people think ecommerce and digital marketing are the same thing–but they aren’t. So, what is the difference between ecommerce and digital marketing? That’s a very important question. Understanding the difference […]

Stryde Blog

13.12.2024

How To Set Up, Optimize, and Scale Google PMax Campaigns – Episode 51: 7-Figures & Beyond Podcast - STRYDE

Episode Summary In this episode of the Seven Figures and Beyond eCommerce Marketing Podcast, Greg Shuey interviews Martin McAndrew, director of Blue Thirst, to demystify Google Performance Max (PMAX) campaigns. Martin breaks down PMAX as a powerful yet misunderstood advertising tool that leverages Google’s vast ecosystem, including YouTube, Gmail, Maps, and Search. He emphasizes the […]

Stryde Blog

21.12.2024

Ecommerce Email/SMS Marketing Trends & Insights For 2025 – Episode 52: 7-Figures & Beyond Podcast - STRYDE

Episode Summary In this episode of the 7 Figures and Beyond E-commerce Marketing Podcast, host Greg Shuey speaks with email and SMS marketing expert Julia Amodt about key strategies for e-commerce brands heading into 2025. They discuss trends from 2024, such as increased scrutiny on email deliverability, compliance, and consumer privacy, alongside rising inbox fatigue. […]

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