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Menswear Brand Jaanuu Launches Medical Scrubs Menswear brand Jaanuu has launched a line of medical scrubs designed for comfort and functionality. The new line of scrubs is made using high-quality, breathable fabrics, and features an array of styles and colors. The collection was designed to meet the needs of medical professionals and includes features such as moisture-wicking and antimicrobial fabric, adjustable drawstrings, and pockets for storage and convenience. The collection also includes unique features such as a built-in face mask holder and a variety of adjustable features. With the launch of this new line, Jaanuu is helping to make healthcare workers more comfortable while they do their important work.
How New Tariffs Might Affect Your Digital Ad Budget - Single Grain
Discover how new U.S. tariffs are impacting digital ad budgets, forcing brands to shift strategies, cut spending, and focus on efficiency. Learn practical steps to optimize your digital marketing and stay competitive in a challenging economic landscape.
Want a More Effective Campaign? Start with a Laugh. - cultbranding.com
Over the past two decades, humor in advertising has quietly disappeared. And that’s a big problem—because humor works. According to WARC’s 2024 report, “What’s Working in Humorous Advertising,” the world’s most effective ad campaigns have one thing in common: they’re funnier. Here’s why that matters to you: Look at the data:Campaigns that are “different from other ads” (72%) and “enjoyable” (70%) consistently outperform others in effectiveness. These qualities beat out more traditional attributes like persuasion (42%) or even relevance (45%). When done well, humor makes brands more memorable, more likable, and—most importantly—more profitable. So why do so many brands shy away from it? Because humor is tricky. It’s culturally nuanced. It’s subjective. And if it flops, it can backfire. But here’s the real insight: Humor is a creative risk—but it’s a strategic asset when it’s done thoughtfully. That means being: The best-performing brands today don’t just play it safe. They play smart. They entertain. They engage. They connect through laughter—and they reap the rewards. If your brand feels stuck in the sea of sameness, maybe it’s time to crack a smile—and let your campaign crack the market. P.S. Want to see what bold creativity looks like in action (without sitting […]
How to use AI to test your brand’s influence - Ben Settle
Usually I'm running around mocking so-called "AI", fapGPT, etc. But even I admit it has some legitimate uses. For example, Stefania recently asked Grok to roast me: Ben Settle, the email marketing maestro, or should I say, the “daily dose of discomfort” in every inbox? This guy’s emails are like that one relative who talks
Microsoft Copilot Merchant Program
Microsoft launched the Copilot Merchant Program, a way to feed Copilot more details about your products. Microsoft said this is a way to "integrate your shopping experience with Copilot to help your brand gain visibility, acquire more customers and generate sales, all from a convenient centralized location with AI support at every step."