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1. Starbucks Launches ‘Cocoa Cloud’ Milk Foam Starbucks has added a new twist to its espresso-based beverages with the launch of “Cocoa Cloud” milk foam. According to the coffee chain’s website, the new addition is a “rich and creamy mix of cloud-like foam and cocoa powder.” The foam is made with Starbucks’ signature espresso blend, note, and cocoa powder, and is a new twist on the coffee chain’s classic espresso-based drinks. The Cocoa Cloud milk foam is now available at participating Starbucks stores in the United States and Canada. 2. Starbucks to Offer New Vegan Options Starbucks is expanding its vegan options with the launch of two new plant-based drinks and food items. The coffee chain announced the news on its website, revealing that it will be adding a vegan almond milk latte, vegan raspberry oat bar, and vegan avocado spread to its menu. The almond milk latte is made with almond milk and espresso, while the raspberry oat bar is made with rolled oats, raspberries, and almond butter. The vegan avocado spread is made with mashed avocado, lemon juice, extra virgin olive
As we head into spring, Starbucks is capturing the joy of blue skies, blossoms, and sunnier days with a brand new limited-edition Frappuccino. Called the Haruzora Milk Coffee Frappuccino, which translates as “Spring Sky Milk Coffee Frappuccino“, this beautifully named beverage is incredibly special as it’s one of the most innovative the chain has ever…
Starbucks and its new advertising agency Anomaly, are making interesting new product- and café-focused commercials. The cinematic spots feature soundtracks by AC/DC, The Ting Ting, and Willie Nelson. And smart copy. It starts in darkness. In countless neighborhoods before sunrise. And then suddenly, out of the darkness, energy. According to Marketing Dive, Starbucks executives including […]
Customer loyalty isn’t what it used to be. The old days of punch cards and generic rewards are fading, replaced by something far more powerful: AI-driven personalization. Brands like Spotify, Starbucks, and Sephora have mastered the art of knowing their customers—sometimes better than customers know themselves. When a brand consistently anticipates what you want, tailors experiences to your preferences, and makes your life easier, you keep coming back. That’s the new loyalty: not just transactional, but deeply personal. Here’s how these brands are leading the way—and what we can learn from them. Spotify: Using AI to Curate Your Life’s Soundtrack Spotify has done something remarkable: it makes over 140 million users feel like the platform truly understands them. How? AI-powered personalization. Every time you skip, repeat, or like a song, Spotify’s algorithm learns your taste. This fuels features like: These AI-driven experiences don’t just keep users engaged—they make Spotify indispensable. When an algorithm picks music that perfectly matches your mood, why switch to another service? What I take from this: Personalization isn’t just a feature—it’s a loyalty engine. The more tailored your brand’s experience, the harder it is for customers to leave. Starbucks: Turning an App into a Personal Barista […]
This post may contain affiliate links. Please read our disclosure policy for more information. Are you a coffee lover? We’ve got a treat for you! Steamy Kitchen is giving five lucky winners a $10 Starbucks gift card—perfect for your next caffeine fix or snack craving. What’s your go-to order at Starbucks? Whether it’s a classic […]
At Starbucks Japan, it’s not really a question of whether or not they’re serving up a special Frappuccino, but what kind. While each special flavor only sticks around for a limited time, there’s a pretty seamless changeover from one to the next, so there’s always something tempting fans of the blended ice…