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TikTok is one of the most popular social media applications, with users creating and sharing short videos. TikTok has become a global phenomenon, with users creating and sharing content that is often humorous and entertaining. There are also a lot of news articles and videos discussing the application, its features, and its impact on society. 1. "What is TikTok? A Guide to the Social Media App Taking Over the World" - The Guardian 2. "TikTok's Content Is Growing More Diverse and Inclusive. Here's How" - The New York Times 3. "TikTok: Is the Viral Video App Too Dangerous for Kids?" - BBC News 4. "TikTok: The Social Media Platform That's Changing the Way We Communicate" - The Atlantic 5. "TikTok Is Becoming a Major Political Tool for Teens" - Vox 6. "TikTok: How the Social Media App Became a Sensation" - CNN 7. "TikTok: A Look into the Popular App's Impact on Society" - The Verge 8. "TikTok: The Rise of Video Sharing in the Social Media Age" - Wired
Running a marketing agency today means constantly adapting to a never-ending stream of platform changes, algorithm updates, and emerging technologies. Just when you've mastered Facebook Ads, suddenly TikTok demands attention. You finally understand SEO, then Google changes everything overnight. Each pivot requires new skills, different team members, and updated client strategies—all while maintaining profitability and keeping clients happy with results. The pressure to stay relevant while delivering ROI has never been more intense. Today, we're fortunate to have Darwin Liu, Founder and CEO of X Agency, a digital marketing firm that has not just survived but thrived through 15+ years