Brian Solis on Stage at ServiceNow’s AI Summit, Madrid, SpainIrene Iglesias Álvarez, CIO España En el marco de la celebración del evento #PutAItoWork 2025 de ServiceNow, entrevistamos al antropólogo digital y futurista, Brian Solis, para tomar el pulso a la tecnología que más clamores parece estar levantando en los últimos tiempos: la #IA. El antropólogo digital y futurista ahonda en el porvenir de los negocios en un escenario copado por la inteligencia artificial e insta a los CIO a tomar...

Brian Solis Blog

24.05.2025

Keynote: Most businesses have no clue what's about to hit them - Brian Solis

🚨 “Most businesses have no clue what’s about to hit them.” Let’s explore the seismic shift unfolding now and over the next decade…where the old rules of business no longer apply. It’s time to challenge ourselves to stop waiting for direction and start shaping the future. With AI accelerating change and organizations struggling to adapt, this is a wake-up call for anyone serious about staying relevant. If you’re navigating uncertainty, this is for you…💡

Brian Solis Blog

26.05.2025

Keynote: Innovation Starts Where Certainty Ends - Brian Solis

💡 The light bulb wasn’t the result of better candles. Think about that. Innovation rarely comes from perfecting the past, it comes from experimenting forward and eventually jumping to the next curve. In this short video, I share the story of how true innovation requires moving beyond what works to chase what could be. It’s uncomfortable. It’s risky. But it’s necessary. Iteration is safe, but finite. Innovation is bold, but risky. The future won’t come from enhancing what we already know. The future will come...

Brian Solis Blog

28.05.2025

ServiceNowAI Maturity Index: A 5-Stage Framework Toward Enterprise AI Transformation - Brian Solis

Unlocking the Future of Enterprise AI: Insights from the ServiceNow AI Maturity Index At ServiceNow Knowledge 2025 in Las Vegas, I had the privilege of joining Chief Innovation Officer Dave Wright, my boss, and Tom Smith, Editor in Chief, analyst, at Cloud Wars, to discuss a pivotal development in the AI landscape: the ServiceNow AI Maturity Index. This comprehensive framework, built on insights from over 4,500 global organizations, offers a structured approach to evaluating and advancing AI strategies within enterprises....

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Brian Solis Blog

05.05.2025

AI cannot build intuition, understanding, or empathy - Brian Solis

AI cannot build intuition. AI cannot build understanding. AI cannot build empathy. You have to know your customer. Once you know them, you begin to care about them. That’s when you shift from looking in the rearview mirror and reacting to their actions to activating empathy, anticipating their needs, and innovating toward more meaningful and desirable products and services. 💡😍

Brian Solis Blog

05.05.2025

Marketing: 4 Langkah Penting Menjangkau Generasi C yang Sulit Dipahami - Brian Solis

Via Marketing.co.id: Reinventing the Future by Cecep Supriadi Dalam artikel ini Anda akan menemukan 4 langkah penting melibatkan brand dengan generasi C Marketing.co.id – Berita Marketing | Generasi C menuntut pelayanan prima, harga yang kompetitif, serta pengiriman cepat. Ketika mereka tidak mendapatkan apa yang diinginkan, teman-teman, pengikut, serta penggemar mereka akan mengetahuinya. Lalu, bagaimana kita bisa dengan efektif berkomunikasi dengan mereka? Brian Solis dalam tulisannya di Socialmediatoday mengatakan, kita bisa mulai dengan menyadari bahwa kita merupakan bagian dari generasi C. Apa itu...

Brian Solis Blog

06.05.2025

Interview: Transforming Leadership to Reshape the Future of Innovation - Brian Solis

If there were ever a time for transformation and innovation, it’s now. But how do you transform leadership? Where do you start? 🤔 My friend Braden Kelley and I spent some time exploring how leadership must evolve in an era of AI, disruption, and accelerating change. If you’re a business leader navigating uncertainty or driving transformation, these insights will challenge your assumptions and help reframe your role in building the future. Key Takeaways: 🚀 Mindset, imagination, and leadership are innovation’s greatest...

Brian Solis Blog

22.05.2025

elEconomista.es: La IA debe potenciar nuestra creatividad y capacidad, no limitarla - Brian Solis

The financial daily elEconomista.es, hosted an interview, which just published today. The conversation explores how organizations can drive meaningful transformation through responsible AI, digital humanism, and human-centered innovation. “Corremos el riesgo de que la tecnología nos modele, en lugar de ser nosotros quienes configuremos cómo la utilizamos” “We run the risk of being shaped by technology, rather than us shaping how we use it.” “El humanismo digital enfatiza que la tecnología debe servir a las personas, y no al revés”...

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Brian Solis Blog

Economy

CIO España: AI is a paradigm shift by requiring organizations to rethink the way they operate - Brian Solis

Keynote: Most businesses have no clue what's about to hit them - Brian Solis

Keynote: Innovation Starts Where Certainty Ends - Brian Solis

ServiceNowAI Maturity Index: A 5-Stage Framework Toward Enterprise AI Transformation - Brian Solis

Marketing

AI cannot build intuition, understanding, or empathy - Brian Solis

Marketing: 4 Langkah Penting Menjangkau Generasi C yang Sulit Dipahami - Brian Solis

Interview: Transforming Leadership to Reshape the Future of Innovation - Brian Solis

elEconomista.es: La IA debe potenciar nuestra creatividad y capacidad, no limitarla - Brian Solis

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